Rascasse Audience Intelligence

FORTITUDE Audience in United States

A data profile of the people who buy, follow and care about FORTITUDE in United States — modelled from more than twelve digital signal sources. FORTITUDE has an estimated audience of 1,040,695 people in United States.

#448among TV series in United States#1785among Movie / TV Show / Series in United States#4175in Movies & TV

The average FORTITUDE fan in United States is 52.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Rice cooker, Toaster, Ethan Hawke, with strongest over-indexing on Rice cooker (42.88× the country average).

Demographically, the FORTITUDE audience skews more male with an average age of 52.6, and over-indexes on personality traits such as Luxury Orientation, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical FORTITUDE fan in United States is more male, around 52.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Rice cooker.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the FORTITUDE profile in United States.

Audience size
1M
in United States
Gender
12.7%♀
87.3% male
Age
52.6
average years
Country rank
#23056
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of FORTITUDE viewers

12.7% are female, 87.3% are male, average age 52.6.

Fig. 02

Gender split

12.7%
Female
87.3%
Male
Demographic split for FORTITUDE audience in United States
MetricValue
Female12.7%
Male87.3%
Average age52.6
Estimated audience size1,040,695
Fig. 03

Age distribution

Ø 52.6
average years
Age distribution of the FORTITUDE audience in United States
Age bracketShare%
16-190%
20-297%
30-3910%
40-4922%
50+61%
Fig. 04

Worldwide distribution

35.1%

of the worldwide FORTITUDE audience comes from United States.

Worldwide audience distribution share by country for FORTITUDE
CountryShare
United States35.1%
Mexico15.1%
United Kingdom11.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the FORTITUDE audience in United States is strongest.

Fig. 05

Top regions by affinity

FORTITUDE fans by region: top regions in United States
#RegionReachAffinity×
01South Dakota~3K1.39×
02Hawaii~5K1.13×
03North Carolina~30K1.12×
04Nebraska~6K1.09×
05Maine~4K1.09×
06Virginia~30K1.07×
07Maryland~20K1.07×
08Pennsylvania~40K1.06×
09Washington, District of Columbia~3K1.06×
10Vermont~2K1.06×
11Oregon~10K1.05×
12New Hampshire~4K1.05×
13Alaska~2K1.05×
14Georgia~30K1.04×
15Indiana~20K1.04×
16Louisiana~10K1.04×
17Kansas~8K1.04×
18Alabama~10K1.03×
19Washington~20K1.01×
20Wisconsin~20K1.01×
21Montana~3K1.01×
22California~100K1.00×
23Illinois~30K1.00×
24Kentucky~10K1.00×
25Oklahoma~10K1.00×
26Connecticut~10K1.00×
27Massachusetts~20K0.99×
28Minnesota~10K0.99×
29Rhode Island~3K0.99×
30North Dakota~2K0.99×
31New Jersey~30K0.98×
32Colorado~20K0.98×
33Idaho~5K0.98×
34New York~60K0.96×
35Michigan~30K0.96×
36Ohio~30K0.95×
37South Carolina~10K0.95×
38Delaware~3K0.94×
39Nevada~9K0.93×
40Utah~9K0.93×
41New Mexico~5K0.93×
42Missouri~20K0.92×
43Arkansas~8K0.92×
44Texas~80K0.91×
45West Virginia~4K0.91×
46Tennessee~20K0.90×
47Iowa~8K0.90×
48Mississippi~8K0.89×
49Arizona~20K0.87×
50Florida~60K0.85×
Fig. 06

Affinity by region

Affinity by region — FORTITUDE, United States
0.85×1.00×1.39×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the FORTITUDE audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for FORTITUDE audience
#·InterestCategoryAffinity×
01Rice cookerHome & Garden42.88×
02ToasterHome & Garden22.66×
03Alexander SkarsgårdMovies & TV11.71×
04Ethan HawkeMovies & TV10.88×
05Dog daycarePets & Animals4.90×
06Cane CorsoFood & Beverages3.09×
07Sarah Jessica ParkerMovies & TV3.01×
08Audible.comLiterature2.63×
09Robert De NiroMovies & TV2.55×
10Lil' KimMusic & Radio2.29×
11Inspirational QuotesBusiness & Career2.22×
12HalseyMusic & Radio2.13×
13Reese WitherspoonMovies & TV2.00×
14Idris ElbaMovies & TV1.94×
15WebtoonInternet & Social Media1.91×
16Lush (company)Beauty & Wellness1.77×
17Carter'sFashion & Accessoires1.64×
18Google ChromeInternet & Social Media1.63×
19Resident EvilGames1.60×
20Michelle PfeifferMovies & TV1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the FORTITUDE audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by FORTITUDE audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM1.53×
Price SensitivityPREMIUM0.80×
Social Media UsageJOY0.50×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by FORTITUDE audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.41×
Social Media UsageJOY0.50×
Price SensitivityPREMIUM0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does FORTITUDE have in United States?

FORTITUDE has an estimated audience of 1,040,695 people in United States, concentrated in California and Texas.

02

What is the gender split and age of FORTITUDE viewers?

12.7% of FORTITUDE fans are female, 87.3% are male, with an average age of 52.6 years.

03

Which brands do FORTITUDE fans like most?

FORTITUDE fans show strongest brand affinity for Rice cooker (42.88×), Toaster (22.66×), and Ethan Hawke (10.88×) over the country average.

04

Where do FORTITUDE fans live in United States?

FORTITUDE fans in United States are most concentrated in California (reach ~100K), Texas (reach ~80K), and Florida (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do FORTITUDE fans also like?

Beyond FORTITUDE itself, the audience over-indexes on Toaster (22.66×), Ethan Hawke (10.88×), Alexander Skarsgård (11.71×), and Audible.com (2.63×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV series audiences in United States

See FORTITUDE audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for FORTITUDE. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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