Rascasse Audience Intelligence

Frankie Ruiz Audience in United States

A data profile of the people who buy, follow and care about Frankie Ruiz in United States — modelled from more than twelve digital signal sources. Frankie Ruiz has an estimated audience of 251,692 people in United States.

#3among Salsa in United States#13194among Person in United States#7720in Music & Radio

The average Frankie Ruiz fan in United States is 36.2 years old, balanced, and lives primarily in Florida.

The audience is concentrated in Florida, New York, California.

Top brand affinities include Lunchables, Natti Natasha, Las Vegas, with strongest over-indexing on Lunchables (77.29× the country average).

Demographically, the Frankie Ruiz audience skews balanced with an average age of 36.2, and over-indexes on personality traits such as Spirituality, Tradition.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Frankie Ruiz fan in United States is balanced, around 36.2 years old, with strong Spirituality tendencies and a notable affinity for Lunchables.

Category: Music & Radio · Type: Person · Subtype: Salsa

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Frankie Ruiz profile in United States.

Audience size
252K
in United States
Gender
50.5%♀
49.5% male
Age
36.2
average years
Country rank
#52661
Person in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Frankie Ruiz fans

50.5% are female, 49.5% are male, average age 36.2.

Fig. 02

Gender split

50.5%
Female
49.5%
Male
Demographic split for Frankie Ruiz audience in United States
MetricValue
Female50.5%
Male49.5%
Average age36.2
Estimated audience size251,692
Fig. 03

Age distribution

Ø 36.2
average years
Age distribution of the Frankie Ruiz audience in United States
Age bracketShare%
16-1922%
20-2924%
30-3924%
40-4920%
50+10%
Fig. 04

Worldwide distribution

32.3%

of the worldwide Frankie Ruiz audience comes from United States.

Worldwide audience distribution share by country for Frankie Ruiz
CountryShare
Colombia39.6%
United States32.3%
Mexico16.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Frankie Ruiz audience in United States is strongest.

Fig. 05

Top regions by affinity

Frankie Ruiz fans by region: top regions in United States
#RegionReachAffinity×
01Florida~90K4.94×
02New Jersey~30K4.56×
03New York~50K3.41×
04Connecticut~9K3.24×
05Massachusetts~10K2.20×
06Rhode Island~2K2.20×
07Pennsylvania~10K1.58×
08Illinois~10K1.35×
09Maryland~6K1.32×
10Texas~30K1.25×
11Washington, District of Columbia<1K1.24×
12Delaware<1K1.19×
13California~30K1.13×
14Georgia~9K1.13×
15North Carolina~9K1.10×
16Virginia~7K1.10×
17Nevada~3K1.03×
18Utah~2K0.93×
19Alaska<1K0.89×
20Vermont<1K0.88×
21New Hampshire<1K0.87×
22South Dakota<1K0.87×
23North Dakota<1K0.87×
24Montana<1K0.86×
25South Carolina~3K0.83×
26West Virginia<1K0.81×
27Maine<1K0.80×
28Wisconsin~3K0.79×
29Idaho~1K0.78×
30Hawaii<1K0.78×
31New Mexico~1K0.76×
32Nebraska<1K0.75×
33Mississippi~2K0.74×
34Indiana~3K0.72×
35Arkansas~2K0.71×
36Kansas~1K0.71×
37Arizona~4K0.70×
38Tennessee~4K0.70×
39Colorado~3K0.70×
40Kentucky~2K0.70×
41Louisiana~2K0.69×
42Oklahoma~2K0.68×
43Iowa~1K0.68×
44Oregon~2K0.63×
45Alabama~2K0.62×
46Ohio~5K0.60×
47Washington~3K0.59×
48Minnesota~2K0.59×
49Missouri~2K0.57×
50Michigan~4K0.53×
Fig. 06

Affinity by region

Affinity by region — Frankie Ruiz, United States
0.53×1.00×4.94×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Frankie Ruiz audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Frankie Ruiz audience
#·InterestCategoryAffinity×
01LunchablesFood & Beverages77.29×
02Natti NatashaMusic & Radio62.70×
03Banco PopularBusiness & Career51.35×
04Prince RoyceMusic & Radio34.44×
05Marco Antonio SolísMusic & Radio33.06×
06Christina MilianMusic & Radio27.10×
07Laser printingTechnology & Electronics25.92×
08PlaylistMusic & Radio18.80×
09Google AnalyticsInternet & Social Media17.04×
10Nelly FurtadoMusic & Radio13.04×
11Ballroom danceMusic & Radio10.48×
12Club AméricaSports9.43×
13ToiletHome & Garden7.78×
14Wood flooringHome & Garden7.66×
15Cracker Barrel Old Country StoreFood & Beverages7.18×
16Las VegasTravel & Leisure7.16×
17DecorationHome & Garden6.77×
18Liga MXSports6.21×
19TicketmasterTravel & Leisure3.99×
20MexicoTravel & Leisure3.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Frankie Ruiz audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Frankie Ruiz audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.93×
TraditionCONSERVATISM1.80×
Urban LifestyleOPEN1.59×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Frankie Ruiz audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.72×
Pet OwnershipJOY0.74×
Early Adopter MentalityPOWER0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Frankie Ruiz have in United States?

Frankie Ruiz has an estimated audience of 251,692 people in United States, concentrated in Florida and New York.

02

What is the gender split and age of Frankie Ruiz fans?

50.5% of Frankie Ruiz fans are female, 49.5% are male, with an average age of 36.2 years.

03

Which brands do Frankie Ruiz fans like most?

Frankie Ruiz fans show strongest brand affinity for Lunchables (77.29×), Natti Natasha (62.7×), and Las Vegas (7.16×) over the country average.

04

Where do Frankie Ruiz fans live in United States?

Frankie Ruiz fans in United States are most concentrated in Florida (reach ~90K), New York (reach ~50K), and California (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Frankie Ruiz fans also like?

Beyond Frankie Ruiz itself, the audience over-indexes on Natti Natasha (62.7×), Las Vegas (7.16×), Playlist (18.8×), and Laser printing (25.92×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Frankie Ruiz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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