Frankie Ruiz Audience in United States

Frankie Ruiz has an estimated audience of 261,220 people in United States. 50.5% are female, 49.5% are male, average age 36.2. Top regions: Florida, New York, California. Top brand affinities: Las Vegas, Lunchables, Club América, Natti Natasha, Cracker Barrel Old Country Store.

The average Frankie Ruiz fan in United States is 36.2 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, New York, California. Top brand affinities include Las Vegas, Lunchables, Club América, with strongest over-indexing on Las Vegas (7.59× the country average). Demographically, the Frankie Ruiz audience skews balanced with an average age of 36.2, and over-indexes on personality traits such as Urban Lifestyle, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Salsa

Demographics of Frankie Ruiz fans

Demographic split for Frankie Ruiz audience in United States
MetricValue
Female50.5%
Male49.5%
Average age36.2
Estimated audience size261,220

Audience persona

The typical Frankie Ruiz fan in United States is balanced, around 36.2 years old, with strong Urban Lifestyle tendencies and a notable affinity for Las Vegas.

Top regions in United States

Top regions ranked by reach for Frankie Ruiz in United States
RegionReachAffinity
Florida93,0855.26×
New York54,8113.75×
California32,0431.12×
New Jersey31,9104.8×
Texas28,8771.29×
Pennsylvania14,2951.63×
Illinois12,6111.45×
Massachusetts11,7392.28×
Georgia9,4631.18×
Connecticut8,9733.42×
North Carolina8,8521.13×
Virginia7,0291.1×
Maryland6,1181.36×
Ohio4,1420.51×
Tennessee3,2800.63×
South Carolina3,1640.81×
Indiana3,0370.64×
Arizona2,8160.53×
Nevada2,6561.05×
Colorado2,6360.64×
Washington2,5360.48×
Wisconsin2,4940.63×
Michigan2,4940.37×
Utah2,2600.97×
Rhode Island2,2122.66×
Kentucky1,8970.58×
Louisiana1,6560.49×
Minnesota1,5100.4×
Alabama1,2630.35×
Oklahoma1,1700.4×
Oregon1,1500.38×
Missouri1,1270.27×
Washington, District of Columbia1,0691.36×
Kansas9970.48×
Delaware7921.1×
Arkansas7920.37×
Iowa7600.35×
New Hampshire7010.68×
Mississippi5750.27×
New Mexico5120.39×
Hawaii4040.36×
Nebraska3690.28×
Idaho3170.24×
West Virginia2940.24×
Maine2730.29×
Alaska1960.35×
North Dakota1910.36×
South Dakota1830.3×
Montana1710.24×
Vermont1660.36×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Frankie Ruiz audience
BrandAffinityCategory
Las Vegas7.59×Travel & Leisure
Lunchables52.36×Food & Beverages
Club América14.58×Sports
Natti Natasha43.34×Music & Radio
Cracker Barrel Old Country Store7.6×Food & Beverages
Liga MX7.46×Sports
Prince Royce25.15×Music & Radio
Daddy Yankee13.33×Music & Radio
New York Yankees4.71×Sports
Christina Milian19.11×Music & Radio
Moto Guzzi20×Cars & Mobility
Beetlejuice3.53×Movies & TV
Laser printing14.33×Technology & Electronics
Nelly Furtado11.44×Music & Radio
Caribbean3.53×Travel & Leisure
Volaris8.5×Travel & Leisure
Real Madrid C.F.2.94×Sports
Ballroom dance7.67×Music & Radio
Ticketmaster3.09×Travel & Leisure
Street dance5.59×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Frankie Ruiz audience
TraitClusterScore
Urban LifestyleOPEN1.35
SpiritualityBALANCE1.3
TraditionCONSERVATISM1.15
Social Media UsageJOY1.14
DIY MentalityTHRILL1.09
Convenience OrientationPREMIUM1.08

Worldwide distribution

Worldwide audience distribution share by country for Frankie Ruiz
CountryShare
Colombia38.1%
United States34.1%
Mexico15.5%

See Frankie Ruiz audiences in other countries

More Salsa audiences in United States

Frequently asked questions

How many fans does Frankie Ruiz have in United States?

Frankie Ruiz has an estimated audience of 261,220 people in United States, concentrated in Florida and New York.

What is the gender split and age of Frankie Ruiz fans?

50.5% of Frankie Ruiz fans are female, 49.5% are male, with an average age of 36.2 years.

Which brands do Frankie Ruiz fans like most?

Frankie Ruiz fans show strongest brand affinity for Las Vegas (7.59×), Lunchables (52.36×), and Club América (14.58×) over the country average.

Where do Frankie Ruiz fans live in United States?

Frankie Ruiz fans in United States are most concentrated in Florida (reach 93,085), New York (reach 54,811), and California (reach 32,043). These three regions account for the largest share of the active audience.

What other brands do Frankie Ruiz fans also like?

Beyond Frankie Ruiz itself, the audience over-indexes on Lunchables (52.36×), Club América (14.58×), Natti Natasha (43.34×), and Cracker Barrel Old Country Store (7.6×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Frankie Ruiz. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.