Rascasse Audience Intelligence

Funk rock Audience in United States

A data profile of the people who buy, follow and care about Funk rock in United States — modelled from more than twelve digital signal sources. Funk rock has an estimated audience of 1,890,872 people in United States.

#249among Musical genre in United States#6519among Topic in United States#1688in Music & Radio

The average Funk rock fan in United States is 38.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Amber Riley, Larry Page, Red Hot Chili Peppers, with strongest over-indexing on Amber Riley (86.36× the country average).

Demographically, the Funk rock audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Funk rock fan in United States is more female, around 38.8 years old, with strong Patriotism tendencies and a notable affinity for Amber Riley.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Funk rock profile in United States.

Audience size
1.9M
in United States
Gender
56.6%♀
43.4% male
Age
38.8
average years
Country rank
#14895
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Funk rock fans

56.6% are female, 43.4% are male, average age 38.8.

Fig. 02

Gender split

56.6%
Female
43.4%
Male
Demographic split for Funk rock audience in United States
MetricValue
Female56.6%
Male43.4%
Average age38.8
Estimated audience size1,890,872
Fig. 03

Age distribution

Ø 38.8
average years
Age distribution of the Funk rock audience in United States
Age bracketShare%
16-1920%
20-2920%
30-3920%
40-4924%
50+17%
Fig. 04

Worldwide distribution

42.0%

of the worldwide Funk rock audience comes from United States.

Worldwide audience distribution share by country for Funk rock
CountryShare
United States42.0%
Italy12.6%
United Kingdom4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Funk rock audience in United States is strongest.

Fig. 05

Top regions by affinity

Funk rock fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~4K1.19×
02South Dakota~5K1.18×
03Alaska~5K1.12×
04Rhode Island~7K1.11×
05Montana~6K1.10×
06Maine~7K1.08×
07North Dakota~4K1.06×
08Hawaii~9K1.05×
09New Hampshire~8K1.05×
10Delaware~5K1.05×
11West Virginia~9K1.04×
12Washington, District of Columbia~6K1.04×
13Nebraska~10K1.03×
14Idaho~10K1.02×
15New Mexico~10K1.02×
16Mississippi~20K1.01×
17Arkansas~20K1.00×
18Kansas~10K0.99×
19Oklahoma~20K0.98×
20Iowa~20K0.98×
21Connecticut~20K0.97×
22Utah~20K0.97×
23Alabama~30K0.96×
24Louisiana~20K0.96×
25Kentucky~20K0.96×
26Nevada~20K0.96×
27South Carolina~30K0.95×
28Oregon~20K0.95×
29Indiana~30K0.94×
30Missouri~30K0.94×
31Wisconsin~30K0.94×
32Minnesota~30K0.94×
33Tennessee~40K0.93×
34Maryland~30K0.93×
35Colorado~30K0.93×
36Arizona~40K0.92×
37Massachusetts~30K0.92×
38New Jersey~40K0.91×
39Virginia~40K0.91×
40Washington~30K0.91×
41Pennsylvania~60K0.90×
42Michigan~40K0.90×
43Ohio~50K0.89×
44Georgia~50K0.89×
45North Carolina~50K0.89×
46Illinois~50K0.87×
47New York~90K0.82×
48Florida~100K0.81×
49Texas~100K0.79×
50California~200K0.78×
Fig. 06

Affinity by region

Affinity by region — Funk rock, United States
0.78×1.00×1.19×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Funk rock audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Funk rock audience
#·InterestCategoryAffinity×
01Amber RileyMovies & TV86.36×
02Larry PagePolitics & Society17.95×
03Die AntwoordMusic & Radio17.59×
04Red Hot Chili PeppersMusic & Radio12.26×
05Adam LevineMusic & Radio7.68×
06Berlin WallTravel & Leisure5.63×
07Prince (musician)Music & Radio4.64×
08ImprovisationMusic & Radio4.64×
09Web serverTechnology & Electronics3.63×
10Catherine O'HaraMovies & TV2.78×
11Britney SpearsMusic & Radio2.56×
12Michael JacksonMusic & Radio2.48×
13FandomLiterature2.42×
14Internet celebrityInternet & Social Media2.32×
15BeetlejuiceMovies & TV2.25×
16Real propertyHome & Garden2.15×
17Five BelowShopping2.04×
18TicketmasterTravel & Leisure1.91×
19TrousersFashion & Accessoires1.65×
20RadioTechnology & Electronics1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Funk rock audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Funk rock audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.68×
Community OrientationOPEN1.47×
Urban LifestyleOPEN1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Funk rock audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.72×
Luxury OrientationPREMIUM0.74×
Pet OwnershipJOY0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Funk rock have in United States?

Funk rock has an estimated audience of 1,890,872 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Funk rock fans?

56.6% of Funk rock fans are female, 43.4% are male, with an average age of 38.8 years.

03

Which brands do Funk rock fans like most?

Funk rock fans show strongest brand affinity for Amber Riley (86.36×), Larry Page (17.95×), and Red Hot Chili Peppers (12.26×) over the country average.

04

Where do Funk rock fans live in United States?

Funk rock fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Funk rock fans also like?

Beyond Funk rock itself, the audience over-indexes on Larry Page (17.95×), Red Hot Chili Peppers (12.26×), Die Antwoord (17.59×), and Michael Jackson (2.48×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Musical genre audiences in United States

See Funk rock audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Funk rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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