A data profile of the people who buy, follow and care about Genghis Khan in United States — modelled from more than twelve digital signal sources. Genghis Khan has an estimated audience of 3,703,959 people in United States.
The average Genghis Khan fan in United States is 38.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Zoom (TV channel), Donald Trump, Filmfare, with strongest over-indexing on Zoom (TV channel) (20.04× the country average).
Demographically, the Genghis Khan audience skews more male with an average age of 38.0, and over-indexes on personality traits such as Individualism, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Genghis Khan fan in United States is more male, around 38.0 years old, with strong Individualism tendencies and a notable affinity for Zoom (TV channel).
The key figures that characterise the Genghis Khan profile in United States.
27.3% are female, 72.7% are male, average age 38.0.
| Metric | Value |
|---|---|
| Female | 27.3% |
| Male | 72.7% |
| Average age | 38.0 |
| Estimated audience size | 3,703,959 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 24% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 17% | |
| 50+ | 20% |
of the worldwide Genghis Khan audience comes from United States.
| Country | Share |
|---|---|
| United States | 21.4% |
| China | 7.0% |
| Germany | 6.1% |
Where the Genghis Khan audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~500K | 1.34× | |
| 02 | Hawaii | ~20K | 1.20× | |
| 03 | Washington | ~90K | 1.19× | |
| 04 | Alaska | ~9K | 1.19× | |
| 05 | Texas | ~400K | 1.15× | |
| 06 | Virginia | ~100K | 1.12× | |
| 07 | Kentucky | ~50K | 1.12× | |
| 08 | Utah | ~40K | 1.11× | |
| 09 | Georgia | ~100K | 1.09× | |
| 10 | Maryland | ~70K | 1.08× | |
| 11 | New York | ~200K | 1.07× | |
| 12 | Nevada | ~40K | 1.07× | |
| 13 | Oklahoma | ~40K | 1.06× | |
| 14 | Missouri | ~60K | 1.05× | |
| 15 | North Carolina | ~100K | 1.04× | |
| 16 | Michigan | ~100K | 1.04× | |
| 17 | Indiana | ~70K | 1.04× | |
| 18 | Oregon | ~40K | 1.04× | |
| 19 | Nebraska | ~20K | 1.04× | |
| 20 | Arizona | ~80K | 1.03× | |
| 21 | Montana | ~10K | 1.03× | |
| 22 | New Jersey | ~90K | 1.02× | |
| 23 | Massachusetts | ~70K | 1.02× | |
| 24 | Kansas | ~30K | 1.02× | |
| 25 | Pennsylvania | ~100K | 1.01× | |
| 26 | Tennessee | ~70K | 1.01× | |
| 27 | Connecticut | ~40K | 1.00× | |
| 28 | Illinois | ~100K | 0.99× | |
| 29 | Colorado | ~60K | 0.98× | |
| 30 | Idaho | ~20K | 0.98× | |
| 31 | Florida | ~200K | 0.97× | |
| 32 | Ohio | ~100K | 0.96× | |
| 33 | Minnesota | ~50K | 0.96× | |
| 34 | Arkansas | ~30K | 0.94× | |
| 35 | New Hampshire | ~10K | 0.94× | |
| 36 | West Virginia | ~20K | 0.93× | |
| 37 | South Dakota | ~8K | 0.92× | |
| 38 | North Dakota | ~7K | 0.92× | |
| 39 | Iowa | ~30K | 0.91× | |
| 40 | New Mexico | ~20K | 0.91× | |
| 41 | Washington, District of Columbia | ~10K | 0.91× | |
| 42 | Wisconsin | ~50K | 0.90× | |
| 43 | Alabama | ~50K | 0.89× | |
| 44 | Rhode Island | ~10K | 0.89× | |
| 45 | South Carolina | ~50K | 0.88× | |
| 46 | Louisiana | ~40K | 0.88× | |
| 47 | Delaware | ~9K | 0.87× | |
| 48 | Maine | ~10K | 0.86× | |
| 49 | Vermont | ~6K | 0.86× | |
| 50 | Mississippi | ~20K | 0.81× |
The strongest cross-interests of the Genghis Khan audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Gauri Khan | Movies & TV | 50.94× | ||
| 02 | Filmfare | Movies & TV | 48.63× | ||
| 03 | Zoom (TV channel) | Technology & Electronics | 20.04× | ||
| 04 | Bill Belichick | Sports | 7.53× | ||
| 05 | Urdu | Politics & Society | 7.22× | ||
| 06 | Veterans Day | Politics & Society | 6.25× | ||
| 07 | Patriotism | Politics & Society | 5.91× | ||
| 08 | Nation | Politics & Society | 3.41× | ||
| 09 | Melania Trump | Politics & Society | 2.91× | ||
| 10 | Donald Trump | Politics & Society | 2.69× | ||
| 11 | Peacemaker | Movies & TV | 2.67× | ||
| 12 | Mitch McConnell | Politics & Society | 2.24× | ||
| 13 | CNN | Movies & TV | 2.08× | ||
| 14 | Superman | Movies & TV | 2.00× | ||
| 15 | Current events | Arts & Culture | 1.66× | ||
| 16 | United States | Travel & Leisure | 1.63× | ||
| 17 | NFL | Sports | 1.59× | ||
| 18 | Internet & Social Media | 1.54× | |||
| 19 | Business | Business & Career | 1.54× | ||
| 20 | FIFA World Cup 2026 | Sports | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 2.56× | |
| Patriotism | CONSERVATISM | 2.07× | |
| Tradition | CONSERVATISM | 2.04× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.02× | |
| Healthy Lifestyle | BALANCE | 1.03× | |
| Luxury Orientation | PREMIUM | 1.13× |
Genghis Khan has an estimated audience of 3,703,959 people in United States, concentrated in California and Texas.
27.3% of Genghis Khan fans are female, 72.7% are male, with an average age of 38.0 years.
Genghis Khan fans show strongest brand affinity for Zoom (TV channel) (20.04×), Donald Trump (2.69×), and Filmfare (48.63×) over the country average.
Genghis Khan fans in United States are most concentrated in California (reach ~500K), Texas (reach ~400K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Genghis Khan itself, the audience over-indexes on Donald Trump (2.69×), Filmfare (48.63×), Peacemaker (2.67×), and Superman (2×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Genghis Khan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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