Rascasse Audience Intelligence

Gilead Sciences Target Market in United States

A data profile of the people who buy, follow and care about Gilead Sciences in United States — modelled from more than twelve digital signal sources. Gilead Sciences has an estimated audience of 497,296 people in United States.

#4among Biotechnology company in United States#3784among Brand in United States#962in Health

The average Gilead Sciences fan in United States is 42.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include National Resident Matching Program, Ian McKellen, Keke Palmer, with strongest over-indexing on National Resident Matching Program (71.18× the country average).

Demographically, the Gilead Sciences audience skews more male with an average age of 42.6, and over-indexes on personality traits such as Career Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Gilead Sciences fan in United States is more male, around 42.6 years old, with strong Career Orientation tendencies and a notable affinity for National Resident Matching Program.

Category: Health · Type: Brand · Subtype: Biotechnology company

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Gilead Sciences profile in United States.

Audience size
497K
in United States
Gender
28.8%♀
71.2% male
Age
42.6
average years
Country rank
#36790
Brand in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of Gilead Sciences

28.8% are female, 71.2% are male, average age 42.6.

Fig. 02

Gender split

28.8%
Female
71.2%
Male
Demographic split for Gilead Sciences audience in United States
MetricValue
Female28.8%
Male71.2%
Average age42.6
Estimated audience size497,296
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the Gilead Sciences audience in United States
Age bracketShare%
16-1911%
20-2919%
30-3920%
40-4920%
50+29%
Fig. 04

Worldwide distribution

73.4%

of the worldwide Gilead Sciences audience comes from United States.

Worldwide audience distribution share by country for Gilead Sciences
CountryShare
United States73.4%
India8.0%
United Kingdom2.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Gilead Sciences audience in United States is strongest.

Fig. 05

Top regions by affinity

Gilead Sciences customers by region in United States
#RegionReachAffinity×
01Washington, District of Columbia~5K3.58×
02California~200K3.57×
03Massachusetts~20K2.20×
04New Jersey~20K1.95×
05North Carolina~30K1.86×
06Iowa~8K1.82×
07Maryland~20K1.80×
08New York~40K1.36×
09South Carolina~9K1.24×
10Pennsylvania~20K1.22×
11Washington~10K1.22×
12Connecticut~6K1.17×
13Virginia~10K1.16×
14Illinois~20K1.10×
15Georgia~20K1.07×
16Indiana~10K1.07×
17Rhode Island~2K1.02×
18New Hampshire~2K0.98×
19Delaware~1K0.98×
20Oregon~6K0.96×
21Colorado~8K0.95×
22Vermont<1K0.94×
23Alaska<1K0.91×
24North Dakota<1K0.90×
25Hawaii~2K0.89×
26South Dakota~1K0.89×
27Montana~1K0.88×
28Maine~2K0.87×
29Nevada~4K0.84×
30West Virginia~2K0.83×
31Florida~30K0.82×
32Utah~4K0.81×
33Idaho~2K0.81×
34Arizona~8K0.80×
35Nebraska~2K0.80×
36Texas~30K0.79×
37Tennessee~8K0.79×
38Louisiana~5K0.79×
39Kansas~3K0.79×
40New Mexico~2K0.79×
41Ohio~10K0.78×
42Wisconsin~6K0.78×
43Minnesota~6K0.78×
44Mississippi~3K0.78×
45Michigan~10K0.76×
46Missouri~6K0.76×
47Arkansas~3K0.76×
48Kentucky~5K0.72×
49Oklahoma~4K0.72×
50Alabama~5K0.69×
Fig. 06

Affinity by region

Affinity by region — Gilead Sciences, United States
0.69×1.00×3.58×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Gilead Sciences audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Gilead Sciences audience
#·InterestCategoryAffinity×
01National Resident Matching ProgramPolitics & Society71.18×
02Leslie JordanMovies & TV29.58×
03Ian McKellenMovies & TV22.92×
04Erin AndrewsSports18.98×
05Donna SummerMusic & Radio18.98×
06Kylie MinogueMusic & Radio18.33×
07Liza MinnelliMusic & Radio17.47×
08Matt BomerMovies & TV16.93×
09Keke PalmerMovies & TV13.99×
10Tropic ThunderMovies & TV13.78×
11CherMusic & Radio9.40×
12Barbra StreisandMusic & Radio8.82×
13M&T BankBusiness & Career8.63×
14Sustainable energyHome & Garden7.02×
15Online bankingBusiness & Career5.74×
16Renewable energyBusiness & Career4.80×
17Vehicle insuranceCars & Mobility4.11×
18FedExBusiness & Career4.10×
19Mortgage loansBusiness & Career3.96×
20McDonald'sFood & Beverages2.49×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Gilead Sciences audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Gilead Sciences audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER2.23×
SustainabilityBALANCE2.13×
Quality AwarenessPREMIUM1.96×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Gilead Sciences audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.66×
CreativityOPEN0.69×
Pet OwnershipJOY0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is Gilead Sciences's target market in United States?

Gilead Sciences's target market in United States covers an estimated 497,296 people, concentrated in California and New York.

02

What is the gender split and age of Gilead Sciences customers?

28.8% of the Gilead Sciences audience are female, 71.2% are male, with an average age of 42.6 years.

03

Which brands do Gilead Sciences fans like most?

Gilead Sciences fans show strongest brand affinity for National Resident Matching Program (71.18×), Ian McKellen (22.92×), and Keke Palmer (13.99×) over the country average.

04

Where do Gilead Sciences fans live in United States?

Gilead Sciences fans in United States are most concentrated in California (reach ~200K), New York (reach ~40K), and Texas (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Gilead Sciences fans also like?

Beyond Gilead Sciences itself, the audience over-indexes on Ian McKellen (22.92×), Keke Palmer (13.99×), Liza Minnelli (17.47×), and Sustainable energy (7.02×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Biotechnology company audiences in United States

See Gilead Sciences audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Gilead Sciences. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →