Rascasse Audience Intelligence

Glow (magazine) Audience in United States

A data profile of the people who buy, follow and care about Glow (magazine) in United States — modelled from more than twelve digital signal sources. Glow (magazine) has an estimated audience of 953,171 people in United States.

#759among Website / Newspaper / Magazine in United States#315in Beauty & Wellness

The average Glow (magazine) fan in United States is 36.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include John McEnroe, Caroline Wozniacki, Grigor Dimitrov, with strongest over-indexing on John McEnroe (162.06× the country average).

Demographically, the Glow (magazine) audience skews more female with an average age of 36.9, and over-indexes on personality traits such as Price Sensitivity, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Glow (magazine) fan in United States is more female, around 36.9 years old, with strong Price Sensitivity tendencies and a notable affinity for John McEnroe.

Category: Beauty & Wellness · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Glow (magazine) profile in United States.

Audience size
953K
in United States
Gender
83.2%♀
16.8% male
Age
36.9
average years
Country rank
#24445
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

+17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Glow (magazine)

83.2% are female, 16.8% are male, average age 36.9.

Fig. 02

Gender split

83.2%
Female
16.8%
Male
Demographic split for Glow (magazine) audience in United States
MetricValue
Female83.2%
Male16.8%
Average age36.9
Estimated audience size953,171
Fig. 03

Age distribution

Ø 36.9
average years
Age distribution of the Glow (magazine) audience in United States
Age bracketShare%
16-1926%
20-2920%
30-3918%
40-4921%
50+15%
Fig. 04

Worldwide distribution

11.0%

of the worldwide Glow (magazine) audience comes from United States.

Worldwide audience distribution share by country for Glow (magazine)
CountryShare
United Kingdom38.7%
United States11.0%
Japan8.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Glow (magazine) audience in United States is strongest.

Fig. 05

Top regions by affinity

Glow (magazine) fans by region: top regions in United States
#RegionReachAffinity×
01Utah~20K2.07×
02Massachusetts~30K1.70×
03Connecticut~10K1.40×
04New Jersey~30K1.23×
05Maine~4K1.23×
06Louisiana~10K1.21×
07New York~60K1.16×
08Minnesota~20K1.16×
09Washington~20K1.12×
10California~100K1.08×
11Oregon~10K1.08×
12Vermont~2K1.08×
13Oklahoma~10K1.07×
14Alabama~10K1.06×
15North Dakota~2K1.05×
16Rhode Island~3K1.03×
17Pennsylvania~30K1.01×
18Arkansas~8K0.99×
19Washington, District of Columbia~3K0.99×
20New Mexico~5K0.97×
21Maryland~20K0.96×
22Mississippi~7K0.96×
23Virginia~20K0.95×
24Colorado~10K0.95×
25New Hampshire~3K0.94×
26South Dakota~2K0.93×
27Ohio~30K0.92×
28Kansas~7K0.92×
29Idaho~4K0.92×
30Texas~70K0.91×
31South Carolina~10K0.91×
32Alaska~2K0.91×
33Tennessee~20K0.90×
34Missouri~10K0.90×
35Georgia~30K0.89×
36Arizona~20K0.89×
37Kentucky~10K0.89×
38Delaware~2K0.89×
39Michigan~20K0.88×
40Iowa~7K0.88×
41Florida~60K0.87×
42Illinois~30K0.87×
43North Carolina~20K0.87×
44Nevada~8K0.86×
45Montana~2K0.86×
46West Virginia~4K0.85×
47Indiana~10K0.84×
48Nebraska~4K0.84×
49Wisconsin~10K0.82×
50Hawaii~3K0.78×
Fig. 06

Affinity by region

Affinity by region — Glow (magazine), United States
0.78×1.00×2.07×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Glow (magazine) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Glow (magazine) audience
#·InterestCategoryAffinity×
01Caroline WozniackiSports237.46×
02Simona HalepSports182.19×
03Dominic ThiemSports164.57×
04John McEnroeSports162.06×
05Grigor DimitrovSports121.05×
06Andre AgassiSports45.45×
07SportsnetSports34.20×
08Alexander ZverevSports31.20×
09Steffi GrafSports20.00×
10Tennis ChannelSports17.47×
11Dustin HoffmanMovies & TV15.67×
12Blaze PizzaFood & Beverages15.10×
13Connor McDavidSports12.57×
14Lindsey VonnSports9.44×
15KeyBankBusiness & Career7.79×
16Tom SelleckMovies & TV6.72×
17TalbotsShopping5.67×
18Diaper bagKids & Family3.16×
19Planet FitnessSports2.42×
20SephoraShopping2.39×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Glow (magazine) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Glow (magazine) audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.71×
IndulgenceJOY1.67×
CreativityOPEN1.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Glow (magazine) audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.68×
Risk AppetiteTHRILL0.82×
Early Adopter MentalityPOWER0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Glow (magazine) have in United States?

Glow (magazine) has an estimated audience of 953,171 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Glow (magazine) fans?

83.2% of Glow (magazine) fans are female, 16.8% are male, with an average age of 36.9 years.

03

Which brands do Glow (magazine) fans like most?

Glow (magazine) fans show strongest brand affinity for John McEnroe (162.06×), Caroline Wozniacki (237.46×), and Grigor Dimitrov (121.05×) over the country average.

04

Where do Glow (magazine) fans live in United States?

Glow (magazine) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~70K), and New York (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Glow (magazine) fans also like?

Beyond Glow (magazine) itself, the audience over-indexes on Caroline Wozniacki (237.46×), Grigor Dimitrov (121.05×), Simona Halep (182.19×), and Andre Agassi (45.45×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Glow (magazine). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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