Golden Age Audience in United States
Golden Age has an estimated audience of 531,603 people in United States. 53.0% are female, 47.0% are male, average age 41.8. Top regions: California, Texas, New York. Top brand affinities: Keene, New Hampshire, Parral, Chihuahua, Wok, headspace, Israel.
The average Golden Age fan in United States is 41.8 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Keene, New Hampshire, Parral, Chihuahua, Wok, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Golden Age audience skews balanced with an average age of 41.8, and over-indexes on personality traits such as Patriotism, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Politics & Society · Type: Topic
Demographics of Golden Age fans
| Metric | Value |
|---|---|
| Female | 53.0% |
| Male | 47.0% |
| Average age | 41.8 |
| Estimated audience size | 531,603 |
Audience persona
The typical Golden Age fan in United States is balanced, around 41.8 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 61,715 | 1.06× |
| Texas | 42,953 | 0.94× |
| New York | 37,514 | 1.26× |
| Florida | 36,964 | 1.03× |
| Pennsylvania | 31,657 | 1.77× |
| Alabama | 21,564 | 2.9× |
| Georgia | 16,689 | 1.02× |
| Illinois | 14,725 | 0.83× |
| Virginia | 14,426 | 1.11× |
| North Carolina | 13,092 | 0.82× |
| New Jersey | 11,983 | 0.89× |
| Ohio | 11,935 | 0.73× |
| Michigan | 11,594 | 0.83× |
| Washington | 10,884 | 1.02× |
| Tennessee | 10,575 | 0.99× |
| Louisiana | 10,344 | 1.51× |
| Maryland | 9,979 | 1.09× |
| Massachusetts | 9,856 | 0.94× |
| Arizona | 8,969 | 0.83× |
| Washington, District of Columbia | 8,820 | 5.52× |
| South Carolina | 8,731 | 1.09× |
| Oklahoma | 7,977 | 1.35× |
| Indiana | 7,645 | 0.79× |
| Missouri | 7,439 | 0.87× |
| Minnesota | 6,639 | 0.87× |
| Colorado | 6,310 | 0.75× |
| Oregon | 5,485 | 0.9× |
| Wisconsin | 5,161 | 0.65× |
| Kentucky | 4,850 | 0.73× |
| Mississippi | 4,615 | 1.05× |
| Connecticut | 4,428 | 0.83× |
| Nevada | 4,286 | 0.83× |
| Utah | 3,162 | 0.66× |
| Arkansas | 3,160 | 0.72× |
| Iowa | 3,115 | 0.71× |
| Kansas | 2,768 | 0.66× |
| Hawaii | 1,890 | 0.83× |
| West Virginia | 1,806 | 0.73× |
| Nebraska | 1,665 | 0.62× |
| Idaho | 1,649 | 0.62× |
| New Mexico | 1,561 | 0.59× |
| New Hampshire | 1,521 | 0.73× |
| Rhode Island | 1,295 | 0.77× |
| Maine | 1,294 | 0.68× |
| Delaware | 1,131 | 0.77× |
| Alaska | 1,069 | 0.94× |
| Montana | 915 | 0.62× |
| North Dakota | 780 | 0.71× |
| Vermont | 683 | 0.73× |
| South Dakota | 682 | 0.55× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Parral, Chihuahua | 42.83× | Travel & Leisure |
| Wok | 11.46× | Food & Beverages |
| headspace | 14.37× | Health |
| Israel | 2.27× | Travel & Leisure |
| Cryptic crossword | 13.97× | Technology & Electronics |
| Palestine Polytechnic University | 16.24× | Business & Career |
| Cherish (group) | 8.14× | Music & Radio |
| Nationality | 1.56× | Politics & Society |
| Ira Glass | 11.83× | Music & Radio |
| TV Fanatic | 6.59× | Movies & TV |
| Home staging | 2.93× | Home & Garden |
| Vocal harmony | 2.52× | Music & Radio |
| Goop | 2.77× | Internet & Social Media |
| Fairy godmother | 3.41× | Literature |
| Wikia | 1.54× | Internet & Social Media |
| Historic site | 1.88× | Arts & Culture |
| Jesse Plemons | 1.5× | Movies & TV |
| Nebraska Cornhuskers football | 1.53× | Sports |
| Huánuco | 4.32× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.8 |
| Urban Lifestyle | OPEN | 1.68 |
| Need for Security | CONSERVATISM | 1.38 |
| Risk Appetite | THRILL | 1.37 |
| Individualism | JOY | 1.31 |
| Spirituality | BALANCE | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.2% |
| Taiwan | 7.7% |
| United Kingdom | 5.7% |
See Golden Age audiences in other countries
More Politics & Society audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Golden Age have in United States?
Golden Age has an estimated audience of 531,603 people in United States, concentrated in California and Texas.
What is the gender split and age of Golden Age fans?
53.0% of Golden Age fans are female, 47.0% are male, with an average age of 41.8 years.
Which brands do Golden Age fans like most?
Golden Age fans show strongest brand affinity for Keene, New Hampshire (675×), Parral, Chihuahua (42.83×), and Wok (11.46×) over the country average.
Where do Golden Age fans live in United States?
Golden Age fans in United States are most concentrated in California (reach 61,715), Texas (reach 42,953), and New York (reach 37,514). These three regions account for the largest share of the active audience.
What other brands do Golden Age fans also like?
Beyond Golden Age itself, the audience over-indexes on Parral, Chihuahua (42.83×), Wok (11.46×), headspace (14.37×), and Israel (2.27×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Golden Age. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.