A data profile of the people who buy, follow and care about Good Times in United States — modelled from more than twelve digital signal sources. Good Times has an estimated audience of 2,743,993 people in United States.
The average Good Times fan in United States is 41.6 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Colorado.
Top brand affinities include Thandie Newton, Luther Vandross, Bernie Mac, with strongest over-indexing on Thandie Newton (60.44× the country average).
Demographically, the Good Times audience skews balanced with an average age of 41.6, and over-indexes on personality traits such as Indulgence, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Good Times fan in United States is balanced, around 41.6 years old, with strong Indulgence tendencies and a notable affinity for Thandie Newton.
The key figures that characterise the Good Times profile in United States.
53.3% are female, 46.7% are male, average age 41.6.
| Metric | Value |
|---|---|
| Female | 53.3% |
| Male | 46.7% |
| Average age | 41.6 |
| Estimated audience size | 2,743,993 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 25% | |
| 50+ | 23% |
of the worldwide Good Times audience comes from United States.
| Country | Share |
|---|---|
| United States | 40.0% |
| Australia | 4.8% |
| Japan | 4.6% |
Where the Good Times audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Colorado | ~300K | 6.00× | |
| 02 | Alabama | ~60K | 1.69× | |
| 03 | Oklahoma | ~50K | 1.65× | |
| 04 | Mississippi | ~30K | 1.45× | |
| 05 | Louisiana | ~50K | 1.43× | |
| 06 | Georgia | ~100K | 1.31× | |
| 07 | Wyoming | ~5K | 1.29× | |
| 08 | Texas | ~300K | 1.28× | |
| 09 | Maryland | ~60K | 1.28× | |
| 10 | Minnesota | ~50K | 1.20× | |
| 11 | Tennessee | ~60K | 1.17× | |
| 12 | South Carolina | ~50K | 1.17× | |
| 13 | Michigan | ~80K | 1.16× | |
| 14 | North Carolina | ~90K | 1.11× | |
| 15 | California | ~300K | 1.10× | |
| 16 | Washington, District of Columbia | ~9K | 1.06× | |
| 17 | Missouri | ~40K | 1.04× | |
| 18 | Illinois | ~90K | 1.03× | |
| 19 | Virginia | ~70K | 1.00× | |
| 20 | New York | ~100K | 0.99× | |
| 21 | Arkansas | ~20K | 0.98× | |
| 22 | Vermont | ~5K | 0.97× | |
| 23 | Iowa | ~20K | 0.95× | |
| 24 | Delaware | ~7K | 0.95× | |
| 25 | Ohio | ~70K | 0.90× | |
| 26 | Pennsylvania | ~80K | 0.89× | |
| 27 | Kentucky | ~30K | 0.85× | |
| 28 | Florida | ~200K | 0.84× | |
| 29 | Indiana | ~40K | 0.84× | |
| 30 | Wisconsin | ~30K | 0.81× | |
| 31 | New Jersey | ~50K | 0.80× | |
| 32 | Connecticut | ~20K | 0.78× | |
| 33 | Massachusetts | ~40K | 0.76× | |
| 34 | Oregon | ~20K | 0.75× | |
| 35 | Kansas | ~20K | 0.73× | |
| 36 | Nevada | ~20K | 0.72× | |
| 37 | Rhode Island | ~6K | 0.72× | |
| 38 | West Virginia | ~9K | 0.69× | |
| 39 | Arizona | ~40K | 0.68× | |
| 40 | New Mexico | ~9K | 0.67× | |
| 41 | Nebraska | ~9K | 0.65× | |
| 42 | Alaska | ~4K | 0.62× | |
| 43 | Idaho | ~8K | 0.61× | |
| 44 | Maine | ~6K | 0.61× | |
| 45 | Washington | ~30K | 0.60× | |
| 46 | New Hampshire | ~6K | 0.60× | |
| 47 | Montana | ~4K | 0.58× | |
| 48 | South Dakota | ~4K | 0.57× | |
| 49 | Utah | ~10K | 0.56× | |
| 50 | Hawaii | ~6K | 0.55× |
The strongest cross-interests of the Good Times audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Thandie Newton | Movies & TV | 60.44× | ||
| 02 | ITV (TV channel) | Movies & TV | 33.69× | ||
| 03 | Tatyana Ali | Movies & TV | 33.61× | ||
| 04 | Luther Vandross | Music & Radio | 27.46× | ||
| 05 | Gunna | Music & Radio | 24.15× | ||
| 06 | Bernie Mac | Movies & TV | 22.53× | ||
| 07 | Tony Danza | Movies & TV | 20.33× | ||
| 08 | Wale (rapper) | Music & Radio | 19.85× | ||
| 09 | Knight Rider (1982 TV series) | Movies & TV | 15.18× | ||
| 10 | Avast! | Technology & Electronics | 13.31× | ||
| 11 | Lost in Space | Movies & TV | 12.37× | ||
| 12 | Trey Songz | Music & Radio | 11.17× | ||
| 13 | Canadian whisky | Food & Beverages | 10.20× | ||
| 14 | Magic Johnson | Sports | 7.19× | ||
| 15 | Blended whiskey | Food & Beverages | 6.23× | ||
| 16 | Tennessee whiskey | Food & Beverages | 6.09× | ||
| 17 | Scotch whisky | Food & Beverages | 3.83× | ||
| 18 | Bourbon whiskey | Food & Beverages | 3.60× | ||
| 19 | Whataburger | Food & Beverages | 2.66× | ||
| 20 | Instant messaging | Internet & Social Media | 1.81× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Indulgence | JOY | 1.41× | |
| Community Orientation | OPEN | 1.27× | |
| Individualism | JOY | 1.26× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.74× | |
| Luxury Orientation | PREMIUM | 0.75× | |
| Design Affinity | PREMIUM | 0.81× |
Good Times has an estimated audience of 2,743,993 people in United States, concentrated in California and Texas.
53.3% of Good Times fans are female, 46.7% are male, with an average age of 41.6 years.
Good Times fans show strongest brand affinity for Thandie Newton (60.44×), Luther Vandross (27.46×), and Bernie Mac (22.53×) over the country average.
Good Times fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Colorado (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Good Times itself, the audience over-indexes on Luther Vandross (27.46×), Bernie Mac (22.53×), Tatyana Ali (33.61×), and Gunna (24.15×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Good Times. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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