Hair colorist Audience in United States

Hair colorist has an estimated audience of 5,521,765 people in United States. 75.0% are female, 25.0% are male, average age 29.6. Top regions: California, Texas, Florida. Top brand affinities: Bachelor of Business Administration, Autism Awareness, Diabetes mellitus awareness, Do it yourself (DIY), Singer-songwriter.

The average Hair colorist fan in United States is 29.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Bachelor of Business Administration, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Bachelor of Business Administration (42.35× the country average). Demographically, the Hair colorist audience skews more female with an average age of 29.6, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Topic · Subtype: Hair

Demographics of Hair colorist fans

Demographic split for Hair colorist audience in United States
MetricValue
Female75.0%
Male25.0%
Average age29.6
Estimated audience size5,521,765

Audience persona

The typical Hair colorist fan in United States is more female, around 29.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Bachelor of Business Administration.

Top regions in United States

Top regions ranked by reach for Hair colorist in United States
RegionReachAffinity
California676,4341.11×
Texas577,0331.22×
Florida351,9850.94×
New York334,7361.08×
Pennsylvania193,8571.04×
Ohio193,6021.14×
Illinois187,8871.02×
Georgia186,7891.1×
North Carolina179,2041.08×
Virginia145,4741.08×
Michigan138,9010.96×
New Jersey126,2590.9×
Washington121,5261.1×
Indiana119,6361.19×
Tennessee119,4521.08×
Arizona111,0580.99×
Massachusetts95,3560.88×
Maryland93,6370.99×
Missouri92,9281.04×
Kentucky90,6301.31×
Alabama86,3971.12×
Colorado81,5430.94×
South Carolina79,2050.95×
Minnesota76,2730.96×
Oklahoma75,3461.23×
Louisiana74,2521.04×
Wisconsin74,1350.89×
Oregon60,7350.96×
Nevada56,2171.05×
Mississippi52,8911.16×
Arkansas49,8411.1×
Utah47,8820.97×
Connecticut46,9960.85×
Kansas45,5561.05×
Iowa43,7910.96×
West Virginia34,2501.33×
Nebraska29,6311.07×
Hawaii28,6151.21×
New Mexico27,8801.01×
Idaho27,0990.98×
New Hampshire17,7700.82×
Maine16,4110.83×
Delaware12,3750.81×
Rhode Island12,2360.7×
Montana11,9180.78×
South Dakota11,4980.9×
Washington, District of Columbia11,4590.69×
North Dakota11,0110.97×
Alaska10,8050.91×
Wyoming6,7930.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hair colorist audience
BrandAffinityCategory
Bachelor of Business Administration42.35×Business & Career
Autism Awareness9.89×Health
Diabetes mellitus awareness6.62×Health
Do it yourself (DIY)2.76×Home & Garden
Singer-songwriter3.16×Music & Radio
Microblogging6.75×Technology & Electronics
Hair conditioner4.94×Beauty & Wellness
Long hair4.8×Beauty & Wellness
Hair straightening4.51×Beauty & Wellness
Eyelash extensions4.87×Beauty & Wellness
Natural skin care4.21×Beauty & Wellness
Hair Extensions3.88×Beauty & Wellness
Artificial nails5.18×Beauty & Wellness
Indeed.com2.65×Business & Career
Hair care3.18×Beauty & Wellness
Hair Cuttery10.2×Beauty & Wellness
Nail salon4.51×Beauty & Wellness
Natural foods4.97×Food & Beverages
Kérastase11×Beauty & Wellness
Thandie Newton11.48×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hair colorist audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.04
Luxury OrientationPREMIUM1.98
Design AffinityPREMIUM1.48
Early Adopter MentalityPOWER1.42
DIY MentalityTHRILL1.39
Sports ActivityPOWER1.38

Worldwide distribution

Worldwide audience distribution share by country for Hair colorist
CountryShare
United States19.8%
Japan9.2%
Italy5.5%

See Hair colorist audiences in other countries

More Hair audiences in United States

Frequently asked questions

How many fans does Hair colorist have in United States?

Hair colorist has an estimated audience of 5,521,765 people in United States, concentrated in California and Texas.

What is the gender split and age of Hair colorist fans?

75.0% of Hair colorist fans are female, 25.0% are male, with an average age of 29.6 years.

Which brands do Hair colorist fans like most?

Hair colorist fans show strongest brand affinity for Bachelor of Business Administration (42.35×), Autism Awareness (9.89×), and Diabetes mellitus awareness (6.62×) over the country average.

Where do Hair colorist fans live in United States?

Hair colorist fans in United States are most concentrated in California (reach 676,434), Texas (reach 577,033), and Florida (reach 351,985). These three regions account for the largest share of the active audience.

What other brands do Hair colorist fans also like?

Beyond Hair colorist itself, the audience over-indexes on Autism Awareness (9.89×), Diabetes mellitus awareness (6.62×), Do it yourself (DIY) (2.76×), and Singer-songwriter (3.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hair colorist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.