Rascasse Audience Intelligence

Highway (2014 Hindi film) Audience in United States

A data profile of the people who buy, follow and care about Highway (2014 Hindi film) in United States — modelled from more than twelve digital signal sources. Highway (2014 Hindi film) has an estimated audience of 963,195 people in United States.

#1930among Movie / TV Show / Series in United States

The average Highway (2014 Hindi film) fan in United States is 34.7 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Videography, BlackBerry, Winona Ryder, with strongest over-indexing on Videography (10.85× the country average).

Demographically, the Highway (2014 Hindi film) audience skews balanced with an average age of 34.7, and over-indexes on personality traits such as Indulgence, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Highway (2014 Hindi film) fan in United States is balanced, around 34.7 years old, with strong Indulgence tendencies and a notable affinity for Videography.

Type: Movie / TV Show / Series

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Highway (2014 Hindi film) profile in United States.

Audience size
963K
in United States
Gender
52.1%♀
47.9% male
Age
34.7
average years
Country rank
#24289
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

+34%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Highway (2014 Hindi film) viewers

52.1% are female, 47.9% are male, average age 34.7.

Fig. 02

Gender split

52.1%
Female
47.9%
Male
Demographic split for Highway (2014 Hindi film) audience in United States
MetricValue
Female52.1%
Male47.9%
Average age34.7
Estimated audience size963,195
Fig. 03

Age distribution

Ø 34.7
average years
Age distribution of the Highway (2014 Hindi film) audience in United States
Age bracketShare%
16-1932%
20-2921%
30-3918%
40-4917%
50+12%
Fig. 04

Worldwide distribution

33.3%

of the worldwide Highway (2014 Hindi film) audience comes from United States.

Worldwide audience distribution share by country for Highway (2014 Hindi film)
CountryShare
United States33.3%
India18.4%
Japan7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Highway (2014 Hindi film) audience in United States is strongest.

Fig. 05

Top regions by affinity

Highway (2014 Hindi film) fans by region: top regions in United States
#RegionReachAffinity×
01Minnesota~30K2.15×
02Iowa~10K1.50×
03Arkansas~10K1.38×
04Ohio~40K1.36×
05Illinois~40K1.27×
06Texas~100K1.26×
07Georgia~30K1.26×
08Mississippi~9K1.26×
09Kansas~9K1.23×
10South Dakota~3K1.22×
11Tennessee~20K1.19×
12Alabama~10K1.18×
13Louisiana~10K1.16×
14Indiana~20K1.11×
15South Carolina~20K1.11×
16North Carolina~30K1.10×
17California~100K1.09×
18Florida~70K1.07×
19Missouri~20K1.07×
20Kentucky~10K1.06×
21Oklahoma~10K1.03×
22Nebraska~5K1.02×
23Idaho~5K1.02×
24New Mexico~5K1.00×
25New York~50K0.95×
26Pennsylvania~30K0.95×
27New Jersey~20K0.94×
28Oregon~10K0.93×
29Wyoming~1K0.93×
30Arizona~20K0.92×
31Wisconsin~10K0.92×
32Delaware~2K0.91×
33Washington~20K0.90×
34Nevada~8K0.90×
35North Dakota~2K0.89×
36Virginia~20K0.88×
37Hawaii~3K0.85×
38Michigan~20K0.84×
39West Virginia~4K0.84×
40Montana~2K0.84×
41Connecticut~8K0.83×
42Colorado~10K0.82×
43Massachusetts~10K0.81×
44Maryland~10K0.81×
45Utah~7K0.80×
46Alaska~2K0.78×
47Rhode Island~2K0.76×
48Washington, District of Columbia~2K0.69×
49New Hampshire~2K0.67×
50Maine~2K0.67×
Fig. 06

Affinity by region

Affinity by region — Highway (2014 Hindi film), United States
0.67×1.00×2.15×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Highway (2014 Hindi film) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Highway (2014 Hindi film) audience
#·InterestCategoryAffinity×
01AAdvantageTravel & Leisure33.95×
02BlackBerryTechnology & Electronics27.23×
03The Price Is RightMovies & TV20.73×
04Molly RingwaldMovies & TV20.00×
05Hot FuzzMovies & TV15.35×
06Super Size MeMovies & TV14.18×
07Winona RyderMovies & TV11.97×
08Legally BlondeMovies & TV11.41×
09MeUndiesFashion & Accessoires11.35×
10Night at the MuseumMovies & TV10.99×
11VideographyInternet & Social Media10.85×
12BoratMovies & TV10.40×
13Jason SegelMovies & TV9.81×
14Christopher WalkenMovies & TV8.25×
15Graphic novelLiterature5.68×
16CitibankBusiness & Career3.82×
17Diane KeatonMovies & TV2.81×
18Golf ChannelSports2.71×
19Planet FitnessSports2.02×
20Google DriveTechnology & Electronics2.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Highway (2014 Hindi film) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Highway (2014 Hindi film) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.50×
SustainabilityBALANCE1.43×
PatriotismCONSERVATISM1.39×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Highway (2014 Hindi film) audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.75×
Early Adopter MentalityPOWER1.01×
Healthy LifestyleBALANCE1.03×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Highway (2014 Hindi film) have in United States?

Highway (2014 Hindi film) has an estimated audience of 963,195 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Highway (2014 Hindi film) viewers?

52.1% of Highway (2014 Hindi film) fans are female, 47.9% are male, with an average age of 34.7 years.

03

Which brands do Highway (2014 Hindi film) fans like most?

Highway (2014 Hindi film) fans show strongest brand affinity for Videography (10.85×), BlackBerry (27.23×), and Winona Ryder (11.97×) over the country average.

04

Where do Highway (2014 Hindi film) fans live in United States?

Highway (2014 Hindi film) fans in United States are most concentrated in California (reach ~100K), Texas (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Highway (2014 Hindi film) fans also like?

Beyond Highway (2014 Hindi film) itself, the audience over-indexes on BlackBerry (27.23×), Winona Ryder (11.97×), Molly Ringwald (20×), and AAdvantage (33.95×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Highway (2014 Hindi film) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Highway (2014 Hindi film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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