Rascasse Audience Intelligence

Homs Audience in United States

A data profile of the people who buy, follow and care about Homs in United States — modelled from more than twelve digital signal sources. Homs has an estimated audience of 1,802,405 people in United States.

#224among City in United States#1236among POI in United States#1194in Travel & Leisure

The average Homs fan in United States is 42.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Germany, Blondie (band), German language, with strongest over-indexing on Germany (23.18× the country average).

Demographically, the Homs audience skews more male with an average age of 42.6, and over-indexes on personality traits such as Quality Awareness, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Homs fan in United States is more male, around 42.6 years old, with strong Quality Awareness tendencies and a notable affinity for Germany.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Homs profile in United States.

Audience size
1.8M
in United States
Gender
16.1%♀
83.9% male
Age
42.6
average years
Country rank
#15439
POI in United States
Fig. 01

Search interest · 12-month trend

-5%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Homs fans

16.1% are female, 83.9% are male, average age 42.6.

Fig. 02

Gender split

16.1%
Female
83.9%
Male
Demographic split for Homs audience in United States
MetricValue
Female16.1%
Male83.9%
Average age42.6
Estimated audience size1,802,405
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the Homs audience in United States
Age bracketShare%
16-1912%
20-2916%
30-3923%
40-4926%
50+24%
Fig. 04

Worldwide distribution

21.3%

of the worldwide Homs audience comes from United States.

Worldwide audience distribution share by country for Homs
CountryShare
Germany23.5%
United States21.3%
Saudi Arabia7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Homs audience in United States is strongest.

Fig. 05

Top regions by affinity

Homs fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~10K2.48×
02New York~100K1.38×
03Massachusetts~50K1.34×
04Virginia~60K1.28×
05California~200K1.23×
06Minnesota~30K1.23×
07New Jersey~60K1.22×
08Illinois~70K1.18×
09Washington~40K1.18×
10Maryland~40K1.17×
11Connecticut~20K1.15×
12Vermont~4K1.15×
13Pennsylvania~70K1.13×
14Michigan~50K1.11×
15New Hampshire~8K1.11×
16Maine~7K1.06×
17Rhode Island~6K1.06×
18Oregon~20K1.03×
19Nebraska~9K1.00×
20Delaware~5K0.98×
21Texas~200K0.97×
22Florida~100K0.97×
23Ohio~50K0.97×
24Colorado~30K0.97×
25Alaska~4K0.96×
26Montana~5K0.95×
27North Dakota~4K0.95×
28Tennessee~30K0.94×
29Hawaii~7K0.94×
30South Dakota~4K0.93×
31Kansas~10K0.92×
32Wisconsin~20K0.91×
33Nevada~20K0.91×
34Iowa~10K0.91×
35Idaho~8K0.91×
36West Virginia~8K0.91×
37Kentucky~20K0.89×
38Utah~10K0.89×
39New Mexico~8K0.89×
40North Carolina~50K0.88×
41Arkansas~10K0.88×
42Georgia~50K0.87×
43Missouri~30K0.87×
44Indiana~30K0.86×
45Oklahoma~20K0.86×
46South Carolina~20K0.85×
47Louisiana~20K0.84×
48Mississippi~10K0.83×
49Arizona~30K0.82×
50Alabama~20K0.78×
Fig. 06

Affinity by region

Affinity by region — Homs, United States
0.78×1.00×2.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Homs audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Homs audience
#·InterestCategoryAffinity×
01German Football AssociationSports112.33×
02Egyptian Premier LeagueSports87.52×
03Saudi Professional LeagueSports83.12×
04Online walletTechnology & Electronics47.37×
05Hrithik RoshanMovies & TV33.89×
06Sophia BushMovies & TV32.11×
07Blondie (band)Music & Radio31.84×
08Grace VanderWaalMusic & Radio31.57×
09German languagePolitics & Society24.76×
10GermanyTravel & Leisure23.18×
11JamiroquaiMusic & Radio20.00×
12Blue HeelersFashion & Accessoires16.59×
13Jason SegelMovies & TV14.09×
14LebanonTravel & Leisure10.60×
15FiverrBusiness & Career9.96×
16Sharon OsbourneMovies & TV8.04×
17E-TradeBusiness & Career6.96×
18JetBlueTravel & Leisure5.43×
19Alaska AirlinesTravel & Leisure5.38×
20Indeed.comBusiness & Career4.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Homs audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Homs audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM2.41×
Price SensitivityPREMIUM1.78×
PatriotismCONSERVATISM1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Homs audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.48×
MindfulnessBALANCE0.61×
CreativityOPEN0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Homs have in United States?

Homs has an estimated audience of 1,802,405 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Homs fans?

16.1% of Homs fans are female, 83.9% are male, with an average age of 42.6 years.

03

Which brands do Homs fans like most?

Homs fans show strongest brand affinity for Germany (23.18×), Blondie (band) (31.84×), and German language (24.76×) over the country average.

04

Where do Homs fans live in United States?

Homs fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Homs fans also like?

Beyond Homs itself, the audience over-indexes on Blondie (band) (31.84×), German language (24.76×), Sophia Bush (32.11×), and Egyptian Premier League (87.52×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Homs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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