Homs Audience in United States

Homs has an estimated audience of 1,802,405 people in United States. 16.1% are female, 83.9% are male, average age 42.6. Top regions: California, New York, Texas. Top brand affinities: Egyptian Premier League, Saudi Professional League, Gala, Alaska Airlines, Online wallet.

The average Homs fan in United States is 42.6 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Egyptian Premier League, Saudi Professional League, Gala, with strongest over-indexing on Egyptian Premier League (139.49× the country average). Demographically, the Homs audience skews more male with an average age of 42.6, and over-indexes on personality traits such as Quality Awareness, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: City

Demographics of Homs fans

Demographic split for Homs audience in United States
MetricValue
Female16.1%
Male83.9%
Average age42.6
Estimated audience size1,802,405

Audience persona

The typical Homs fan in United States is more male, around 42.6 years old, with strong Quality Awareness tendencies and a notable affinity for Egyptian Premier League.

Top regions in United States

Top regions ranked by reach for Homs in United States
RegionReachAffinity
California266,8541.35×
New York159,3671.58×
Texas152,4190.98×
Florida114,5200.94×
Illinois74,7861.25×
Pennsylvania70,7171.17×
New Jersey62,5391.36×
Virginia61,9821.41×
Michigan54,9911.17×
Massachusetts54,2781.53×
Ohio52,4900.95×
Washington47,2161.31×
North Carolina46,3040.85×
Georgia45,8050.82×
Maryland39,7911.28×
Tennessee34,8770.96×
Minnesota33,6121.3×
Colorado27,3770.96×
Indiana25,7760.78×
Missouri24,3100.84×
Arizona23,5970.64×
Wisconsin23,5130.87×
Oregon22,7271.1×
Connecticut22,1231.22×
South Carolina19,9450.74×
Washington, District of Columbia17,5843.25×
Kentucky17,2470.76×
Louisiana16,0460.69×
Nevada15,4250.88×
Oklahoma14,2960.71×
Utah13,4170.83×
Alabama11,8610.47×
Kansas11,7380.83×
Iowa11,0150.74×
Arkansas10,3740.7×
Nebraska8,0140.89×
Mississippi7,7850.52×
New Hampshire7,5821.07×
Maine7,2011.12×
Idaho6,8790.76×
New Mexico6,5650.73×
Hawaii6,4430.83×
Rhode Island6,3921.11×
West Virginia5,5510.66×
Vermont4,6871.48×
Delaware4,1630.84×
Montana3,8120.76×
North Dakota2,9310.79×
Wyoming2,8361.06×
Alaska2,3320.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Homs audience
BrandAffinityCategory
Egyptian Premier League139.49×Sports
Saudi Professional League127.7×Sports
Gala43.93×News
Alaska Airlines8.77×Travel & Leisure
Online wallet65.9×Technology & Electronics
Sophia Bush18.04×Movies & TV
Blondie (band)20.49×Music & Radio
Germany7.97×Travel & Leisure
Grace VanderWaal25.34×Music & Radio
Hrithik Roshan22.7×Movies & TV
JetBlue5.08×Travel & Leisure
Indeed.com2.89×Business & Career
CheapOair9.03×Travel & Leisure
Blue Heelers16.4×Fashion & Accessoires
Frontier Airlines5.57×Travel & Leisure
Qatar12.22×Travel & Leisure
Demi Moore5.84×Movies & TV
Superman1.69×Movies & TV
FIFA World Cup2.41×Sports
MetaTrader 415.66×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Homs audience
TraitClusterScore
Quality AwarenessPREMIUM2.47
Design AffinityPREMIUM1.52
Price SensitivityPREMIUM1.48
LGBTQ+ IdentityOPEN1.3
Early Adopter MentalityPOWER1.18
DIY MentalityTHRILL1.16

Worldwide distribution

Worldwide audience distribution share by country for Homs
CountryShare
Germany23.5%
United States21.3%
Saudi Arabia7.0%

See Homs audiences in other countries

More City audiences in United States

Frequently asked questions

How many fans does Homs have in United States?

Homs has an estimated audience of 1,802,405 people in United States, concentrated in California and New York.

What is the gender split and age of Homs fans?

16.1% of Homs fans are female, 83.9% are male, with an average age of 42.6 years.

Which brands do Homs fans like most?

Homs fans show strongest brand affinity for Egyptian Premier League (139.49×), Saudi Professional League (127.7×), and Gala (43.93×) over the country average.

Where do Homs fans live in United States?

Homs fans in United States are most concentrated in California (reach 266,854), New York (reach 159,367), and Texas (reach 152,419). These three regions account for the largest share of the active audience.

What other brands do Homs fans also like?

Beyond Homs itself, the audience over-indexes on Saudi Professional League (127.7×), Gala (43.93×), Alaska Airlines (8.77×), and Online wallet (65.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Homs. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.