Hong Kong action cinema Audience in United States

Hong Kong action cinema logo

Hong Kong action cinema has an estimated audience of 1,049,250 people in United States. 50.4% are female, 49.6% are male, average age 40.1. Top regions: California, New York, Texas. Top brand affinities: Home construction, Dog breed, Grammarly, 3D printing, Arnold Palmer.

The average Hong Kong action cinema fan in United States is 40.1 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Home construction, Dog breed, Grammarly, with strongest over-indexing on Home construction (2.51× the country average). Demographically, the Hong Kong action cinema audience skews balanced with an average age of 40.1, and over-indexes on personality traits such as Early Adopter Mentality, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 44 regions tracked by Rascasse.

Category: Movies & TV · Type: Topic

Demographics of Hong Kong action cinema fans

Demographic split for Hong Kong action cinema audience in United States
MetricValue
Female50.4%
Male49.6%
Average age40.1
Estimated audience size1,049,250

Audience persona

The typical Hong Kong action cinema fan in United States is balanced, around 40.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Home construction.

Top regions in United States

Top regions ranked by reach for Hong Kong action cinema in United States
RegionReachAffinity
California69,5030.6×
New York33,4430.57×
Texas25,6240.28×
Florida16,3220.23×
Mississippi14,0641.63×
Louisiana12,5050.92×
Arkansas12,4941.45×
Oklahoma12,2191.05×
Washington12,0290.57×
Kentucky12,0250.91×
South Carolina11,9270.76×
Illinois11,7950.34×
Alabama11,6400.79×
West Virginia11,6102.38×
Massachusetts11,5980.56×
Missouri11,2540.67×
Tennessee11,0890.53×
Indiana10,7270.56×
Kansas10,7241.3×
Georgia10,7180.33×
New Jersey10,4870.39×
Hawaii10,2422.27×
Pennsylvania10,2170.29×
Iowa10,1811.18×
North Carolina9,9740.32×
Ohio9,9340.31×
Michigan9,8890.36×
Wisconsin9,8360.62×
Virginia9,8110.38×
New Hampshire9,5662.31×
Arizona9,4730.44×
Nebraska9,3681.78×
Connecticut9,3530.89×
New Mexico9,3191.77×
Nevada9,2890.92×
Rhode Island9,2382.77×
Maine9,2322.46×
Colorado9,1730.55×
Oregon9,1700.76×
Utah9,1150.97×
Maryland9,0110.5×
Minnesota8,7880.58×
Delaware8,2732.86×
Washington, District of Columbia5,9731.89×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Hong Kong action cinema audience
BrandAffinityCategory
Home construction2.51×Home & Garden
Dog breed2.03×Pets & Animals
Grammarly7.53×Business & Career
3D printing2.75×Technology & Electronics
Arnold Palmer5.94×Sports
Magazine (band)5.83×Music & Radio
Minnesota1.55×Travel & Leisure
Natural rubber1.76×Cars & Mobility
Product design1.66×Business & Career
Urban Outfitters1.57×Shopping
97-1 The Eagle Rocks74.75×Music & Radio
Nebraska Cornhuskers football2.94×Sports
Litter box1.7×Pets & Animals
Panama3×Travel & Leisure
Jesse Plemons2.69×Movies & TV
Home staging3.95×Home & Garden
Bank account1.82×Business & Career
Google Photos1.8×Technology & Electronics
Nipsey Hussle4.21×Music & Radio
Nationality1.52×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Hong Kong action cinema audience
TraitClusterScore
Early Adopter MentalityPOWER1.72
ExtroversionTHRILL1.45
PatriotismCONSERVATISM1.44
LGBTQ+ IdentityOPEN1.38
Social Media UsageJOY1.31
Urban LifestyleOPEN1.27

Worldwide distribution

Worldwide audience distribution share by country for Hong Kong action cinema
CountryShare
United States26.9%
Japan8.8%
Taiwan4.8%

See Hong Kong action cinema audiences in other countries

More Movies & TV audiences in United States

Frequently asked questions

How many fans does Hong Kong action cinema have in United States?

Hong Kong action cinema has an estimated audience of 1,049,250 people in United States, concentrated in California and New York.

What is the gender split and age of Hong Kong action cinema fans?

50.4% of Hong Kong action cinema fans are female, 49.6% are male, with an average age of 40.1 years.

Which brands do Hong Kong action cinema fans like most?

Hong Kong action cinema fans show strongest brand affinity for Home construction (2.51×), Dog breed (2.03×), and Grammarly (7.53×) over the country average.

Where do Hong Kong action cinema fans live in United States?

Hong Kong action cinema fans in United States are most concentrated in California (reach 69,503), New York (reach 33,443), and Texas (reach 25,624). These three regions account for the largest share of the active audience.

What other brands do Hong Kong action cinema fans also like?

Beyond Hong Kong action cinema itself, the audience over-indexes on Dog breed (2.03×), Grammarly (7.53×), 3D printing (2.75×), and Arnold Palmer (5.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Hong Kong action cinema. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.