Rascasse Audience Intelligence

Impressionism Audience in United States

A data profile of the people who buy, follow and care about Impressionism in United States — modelled from more than twelve digital signal sources. Impressionism has an estimated audience of 1,277,672 people in United States.

#35among Art movement in United States#7856among Topic in United States#194in Arts & Culture

The average Impressionism fan in United States is 44.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Dolce Vita (TVB), Jollibee, Claude Monet, with strongest over-indexing on Dolce Vita (TVB) (68.14× the country average).

Demographically, the Impressionism audience skews more female with an average age of 44.1, and over-indexes on personality traits such as Patriotism, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Impressionism fan in United States is more female, around 44.1 years old, with strong Patriotism tendencies and a notable affinity for Dolce Vita (TVB).

Category: Arts & Culture · Type: Topic · Subtype: Art movement

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Impressionism profile in United States.

Audience size
1.3M
in United States
Gender
65.7%♀
34.3% male
Age
44.1
average years
Country rank
#19954
Topic in United States
Fig. 01

Search interest · 12-month trend

+1%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Impressionism fans

65.7% are female, 34.3% are male, average age 44.1.

Fig. 02

Gender split

65.7%
Female
34.3%
Male
Demographic split for Impressionism audience in United States
MetricValue
Female65.7%
Male34.3%
Average age44.1
Estimated audience size1,277,672
Fig. 03

Age distribution

Ø 44.1
average years
Age distribution of the Impressionism audience in United States
Age bracketShare%
16-1914%
20-2914%
30-3915%
40-4919%
50+38%
Fig. 04

Worldwide distribution

17.0%

of the worldwide Impressionism audience comes from United States.

Worldwide audience distribution share by country for Impressionism
CountryShare
United States17.0%
Italy16.6%
Japan7.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Impressionism audience in United States is strongest.

Fig. 05

Top regions by affinity

Impressionism fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~7K1.83×
02Utah~20K1.36×
03California~200K1.26×
04New York~90K1.25×
05Washington~30K1.22×
06Massachusetts~30K1.21×
07Idaho~8K1.18×
08Virginia~40K1.15×
09Oregon~20K1.15×
10Rhode Island~5K1.15×
11Vermont~3K1.14×
12Illinois~50K1.08×
13Maine~5K1.07×
14Maryland~20K1.06×
15Colorado~20K1.05×
16Hawaii~6K1.05×
17Pennsylvania~40K1.04×
18North Carolina~40K1.03×
19Connecticut~10K1.02×
20New Hampshire~5K1.01×
21Texas~100K1.00×
22Louisiana~20K1.00×
23Oklahoma~10K1.00×
24Kansas~10K1.00×
25Kentucky~20K0.98×
26Florida~80K0.97×
27Georgia~40K0.97×
28Indiana~20K0.97×
29New Jersey~30K0.96×
30Missouri~20K0.96×
31Montana~3K0.95×
32Alaska~3K0.95×
33Arkansas~10K0.94×
34Alabama~20K0.93×
35West Virginia~5K0.92×
36Tennessee~20K0.90×
37North Dakota~2K0.90×
38Minnesota~20K0.88×
39Nebraska~6K0.88×
40Michigan~30K0.87×
41Wisconsin~20K0.87×
42South Carolina~20K0.87×
43New Mexico~6K0.87×
44Ohio~30K0.86×
45Iowa~9K0.86×
46Delaware~3K0.83×
47Mississippi~9K0.82×
48South Dakota~2K0.82×
49Arizona~20K0.81×
50Nevada~10K0.80×
Fig. 06

Affinity by region

Affinity by region — Impressionism, United States
0.80×1.00×1.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Impressionism audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Impressionism audience
#·InterestCategoryAffinity×
01Thomas SaboFashion & Accessoires104.86×
02Dolce Vita (TVB)Movies & TV68.14×
03Asia SocietyPolitics & Society63.33×
04REBELLEFashion & Accessoires61.55×
05Disturbia ClothingFashion & Accessoires50.30×
06Gustav KlimtArts & Culture47.81×
07EnagicHome & Garden46.75×
08Silent LibraryLiterature45.02×
09Edie SedgwickFashion & Accessoires42.18×
10Claude MonetArts & Culture38.33×
11Jumbo (supermarket)Shopping31.91×
12Marina AbramovićArts & Culture28.60×
13Van Gogh MuseumArts & Culture25.53×
14AdeccoBusiness & Career24.97×
15New MuseumArts & Culture24.40×
16JollibeeFood & Beverages15.71×
17Andy WarholArts & Culture14.72×
18Frida KahloArts & Culture13.94×
19Stay-at-home parentKids & Family11.53×
20CultureLiterature1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Impressionism audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Impressionism audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM1.98×
TravellingTHRILL1.92×
Design AffinityPREMIUM1.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Impressionism audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.99×
Price SensitivityPREMIUM1.08×
Need for SecurityCONSERVATISM1.09×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Impressionism have in United States?

Impressionism has an estimated audience of 1,277,672 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Impressionism fans?

65.7% of Impressionism fans are female, 34.3% are male, with an average age of 44.1 years.

03

Which brands do Impressionism fans like most?

Impressionism fans show strongest brand affinity for Dolce Vita (TVB) (68.14×), Jollibee (15.71×), and Claude Monet (38.33×) over the country average.

04

Where do Impressionism fans live in United States?

Impressionism fans in United States are most concentrated in California (reach ~200K), Texas (reach ~100K), and New York (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Impressionism fans also like?

Beyond Impressionism itself, the audience over-indexes on Jollibee (15.71×), Claude Monet (38.33×), Gustav Klimt (47.81×), and Thomas Sabo (104.86×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Art movement audiences in United States

See Impressionism audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Impressionism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →