Indian Cricket Audience in United States

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Indian Cricket has an estimated audience of 900,551 people in United States. 41.0% are female, 59.0% are male, average age 37.7. Top regions: California, Texas, New York. Top brand affinities: Maccabi Tel Aviv F.C., Tim Howard, The Pacific, Chat GPT, Max Greenfield.

The average Indian Cricket fan in United States is 37.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Maccabi Tel Aviv F.C., Tim Howard, The Pacific, with strongest over-indexing on Maccabi Tel Aviv F.C. (3450.19× the country average). Demographically, the Indian Cricket audience skews more male with an average age of 37.7, and over-indexes on personality traits such as LGBTQ+ Identity, Quality Awareness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team

Demographics of Indian Cricket fans

Demographic split for Indian Cricket audience in United States
MetricValue
Female41.0%
Male59.0%
Average age37.7
Estimated audience size900,551

Audience persona

The typical Indian Cricket fan in United States is more male, around 37.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Maccabi Tel Aviv F.C..

Top regions in United States

Top regions ranked by reach for Indian Cricket in United States
RegionReachAffinity
California197,5001.99×
Texas145,3531.88×
New York89,1681.77×
New Jersey80,3663.51×
Illinois70,8672.36×
Florida51,9820.85×
Georgia48,7501.76×
Pennsylvania45,6331.5×
Washington43,6192.41×
Massachusetts38,0362.14×
North Carolina37,6931.39×
Michigan34,2221.45×
Virginia33,8551.54×
Ohio33,0381.19×
Maryland24,9191.61×
Indiana20,7121.26×
Arizona20,5611.12×
Tennessee12,0250.67×
Missouri11,9420.82×
Wisconsin11,6700.86×
Connecticut11,6591.29×
Colorado10,7600.76×
South Carolina10,7600.79×
Oregon9,4560.92×
Minnesota9,4410.73×
Kentucky7,3990.66×
Kansas6,7200.95×
Alabama6,5160.52×
Nevada5,5840.64×
Iowa5,2370.71×
Arkansas5,1250.69×
Oklahoma4,2920.43×
Louisiana4,0590.35×
New Hampshire3,9951.13×
Delaware3,7451.51×
Utah3,4500.43×
Washington, District of Columbia3,1641.17×
Mississippi2,8530.38×
Nebraska2,8080.62×
Idaho2,1630.48×
West Virginia1,6580.4×
New Mexico1,6260.36×
Rhode Island1,5600.54×
Hawaii1,3110.34×
Maine8790.27×
South Dakota7570.36×
Vermont7000.44×
North Dakota6980.38×
Montana6700.27×
Alaska3810.2×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Indian Cricket audience
BrandAffinityCategory
Maccabi Tel Aviv F.C.3450.19×Sports
Tim Howard276.14×Sports
The Pacific42.27×Movies & TV
Chat GPT12.05×Technology & Electronics
Max Greenfield47.21×Movies & TV
Black Hawk Down42.27×Movies & TV
Everclear (band)33.31×Music & Radio
3 Day Blinds52.08×Home & Garden
Enzo Miccio802.82×Movies & TV
Select Blinds58.77×Home & Garden
Cakes & Bakes59.94×Shopping
Kelly Osbourne11.67×Music & Radio
Conservatoire de Paris154.71×Business & Career
Sex Mex17.35×Music & Radio
Ludwika Paleta52.47×Fashion & Accessoires
Organic Beauty27.01×Beauty & Wellness
Contemporary dance9.73×Arts & Culture
Smoothie King9.55×Food & Beverages
Nacho Libre18.15×Movies & TV
It Cosmetics22.37×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Indian Cricket audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.04
Quality AwarenessPREMIUM1.79
Luxury OrientationPREMIUM1.79
Risk AppetiteTHRILL1.57
TravellingTHRILL1.33
Price SensitivityPREMIUM1.33

Worldwide distribution

Worldwide audience distribution share by country for Indian Cricket
CountryShare
India48.7%
United States13.1%
United Arab Emirates7.0%

See Indian Cricket audiences in other countries

More Sports audiences in United States

Frequently asked questions

How many fans does Indian Cricket have in United States?

Indian Cricket has an estimated audience of 900,551 people in United States, concentrated in California and Texas.

What is the gender split and age of Indian Cricket fans?

41.0% of Indian Cricket fans are female, 59.0% are male, with an average age of 37.7 years.

Which brands do Indian Cricket fans like most?

Indian Cricket fans show strongest brand affinity for Maccabi Tel Aviv F.C. (3450.19×), Tim Howard (276.14×), and The Pacific (42.27×) over the country average.

Where do Indian Cricket fans live in United States?

Indian Cricket fans in United States are most concentrated in California (reach 197,500), Texas (reach 145,353), and New York (reach 89,168). These three regions account for the largest share of the active audience.

What other brands do Indian Cricket fans also like?

Beyond Indian Cricket itself, the audience over-indexes on Tim Howard (276.14×), The Pacific (42.27×), Chat GPT (12.05×), and Max Greenfield (47.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Indian Cricket. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.