Industrial metal Audience in United States

Industrial metal logo

Industrial metal has an estimated audience of 1,802,051 people in United States. 37.5% are female, 62.5% are male, average age 37.0. Top regions: California, Arizona, Texas. Top brand affinities: Winemaking, Dog breed, 3D printing, Urban Outfitters, Home construction.

The average Industrial metal fan in United States is 37.0 years old, more male, and lives primarily in California. The audience is concentrated in California, Arizona, Texas. Top brand affinities include Winemaking, Dog breed, 3D printing, with strongest over-indexing on Winemaking (13.63× the country average). Demographically, the Industrial metal audience skews more male with an average age of 37.0, and over-indexes on personality traits such as Extroversion, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Industrial metal fans

Demographic split for Industrial metal audience in United States
MetricValue
Female37.5%
Male62.5%
Average age37.0
Estimated audience size1,802,051

Audience persona

The typical Industrial metal fan in United States is more male, around 37.0 years old, with strong Extroversion tendencies and a notable affinity for Winemaking.

Top regions in United States

Top regions ranked by reach for Industrial metal in United States
RegionReachAffinity
California394,6941.99×
Arizona170,6124.64×
Texas144,9830.94×
Florida96,9110.79×
New York77,4140.77×
Illinois57,2520.95×
Pennsylvania56,3450.93×
Ohio48,8750.88×
North Carolina47,9060.88×
Georgia46,6480.84×
Michigan40,5460.86×
Virginia36,3350.83×
Washington36,0571×
New Jersey34,4860.75×
Tennessee31,5000.87×
Indiana31,1010.94×
Massachusetts29,0400.82×
Missouri27,3820.94×
Colorado24,3010.86×
Oregon24,1701.17×
Maryland23,4860.76×
Kentucky22,5381×
Minnesota22,3920.87×
Wisconsin21,0290.78×
South Carolina19,9900.74×
Oklahoma18,6070.93×
Utah18,4191.14×
Nevada18,2261.05×
Louisiana17,5780.76×
Connecticut16,4350.91×
Alabama16,0210.64×
Idaho16,0131.77×
Arkansas13,5380.91×
Kansas13,1910.93×
Iowa12,2240.82×
Mississippi10,2970.69×
West Virginia8,8401.05×
New Mexico7,9140.88×
Nebraska6,5840.73×
Maine5,9480.92×
New Hampshire5,6030.79×
Rhode Island5,1400.9×
Montana5,0281.01×
Hawaii4,7990.62×
Alaska4,4111.14×
North Dakota3,9801.08×
South Dakota3,7950.91×
Washington, District of Columbia3,6730.68×
Vermont3,4591.09×
Wyoming3,3011.24×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Industrial metal audience
BrandAffinityCategory
Winemaking13.63×Food & Beverages
Dog breed2.82×Pets & Animals
3D printing3.74×Technology & Electronics
Urban Outfitters2.41×Shopping
Home construction1.77×Home & Garden
Google Photos3.05×Technology & Electronics
Israel2.42×Travel & Leisure
Jesse Plemons3.84×Movies & TV
Home staging5.8×Home & Garden
Bank account2.39×Business & Career
Combat sport1.53×Sports
Nationality2×Politics & Society
Minnesota1.64×Travel & Leisure
Natural rubber1.82×Cars & Mobility
Magazine (band)5.22×Music & Radio
Wikia2.6×Internet & Social Media
Home Delivery2.04×Food & Beverages
Nebraska1.73×Travel & Leisure
Keith Stanfield3.99×Movies & TV
Salman Khan4.87×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Industrial metal audience
TraitClusterScore
ExtroversionTHRILL1.89
LGBTQ+ IdentityOPEN1.77
PatriotismCONSERVATISM1.76
Early Adopter MentalityPOWER1.45
Urban LifestyleOPEN1.41
IndividualismJOY1.38

Worldwide distribution

Worldwide audience distribution share by country for Industrial metal
CountryShare
Italy20.4%
United States20.1%
Germany7.0%

See Industrial metal audiences in other countries

More Musical genre audiences in United States

Frequently asked questions

How many fans does Industrial metal have in United States?

Industrial metal has an estimated audience of 1,802,051 people in United States, concentrated in California and Arizona.

What is the gender split and age of Industrial metal fans?

37.5% of Industrial metal fans are female, 62.5% are male, with an average age of 37.0 years.

Which brands do Industrial metal fans like most?

Industrial metal fans show strongest brand affinity for Winemaking (13.63×), Dog breed (2.82×), and 3D printing (3.74×) over the country average.

Where do Industrial metal fans live in United States?

Industrial metal fans in United States are most concentrated in California (reach 394,694), Arizona (reach 170,612), and Texas (reach 144,983). These three regions account for the largest share of the active audience.

What other brands do Industrial metal fans also like?

Beyond Industrial metal itself, the audience over-indexes on Dog breed (2.82×), 3D printing (3.74×), Urban Outfitters (2.41×), and Home construction (1.77×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Industrial metal. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.