International Polo Club Palm Beach Audience in United States

International Polo Club Palm Beach logo

International Polo Club Palm Beach has an estimated audience of 377,965 people in United States. 34.3% are female, 65.7% are male, average age 45.4. Top regions: Florida, New York, California. Top brand affinities: Historic site, Vocal harmony, Mathcore, Fairy godmother, Governor of Michigan.

The average International Polo Club Palm Beach fan in United States is 45.4 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, New York, California. Top brand affinities include Historic site, Vocal harmony, Mathcore, with strongest over-indexing on Historic site (18.25× the country average). Demographically, the International Polo Club Palm Beach audience skews more male with an average age of 45.4, and over-indexes on personality traits such as Luxury Orientation, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 36 regions tracked by Rascasse.

Type: POI

Demographics of International Polo Club Palm Beach fans

Demographic split for International Polo Club Palm Beach audience in United States
MetricValue
Female34.3%
Male65.7%
Average age45.4
Estimated audience size377,965

Audience persona

The typical International Polo Club Palm Beach fan in United States is more male, around 45.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for International Polo Club Palm Beach in United States
RegionReachAffinity
Florida92,8633.63×
New York7,4590.35×
California5,2090.13×
Mississippi5,1531.65×
Louisiana4,5820.94×
Oklahoma4,4771.07×
Kentucky4,4060.93×
Alabama4,2650.81×
Tennessee4,0630.54×
South Carolina4,0340.71×
Indiana3,9310.57×
Kansas3,9301.32×
Missouri3,8070.62×
Texas3,7560.12×
North Carolina3,6550.32×
Ohio3,6400.31×
Georgia3,6250.31×
Michigan3,6240.37×
Wisconsin3,6040.63×
New Jersey3,5680.37×
New Hampshire3,5052.35×
Arizona3,4710.45×
Pennsylvania3,4560.27×
Connecticut3,4270.9×
Rhode Island3,3852.81×
Maine3,3832.5×
Utah3,3400.99×
Vermont3,3295.02×
Virginia3,3190.36×
Maryland3,3020.51×
Illinois3,2410.26×
Minnesota3,2200.59×
Massachusetts3,1870.43×
Washington3,1110.41×
Colorado3,1030.52×
Washington, District of Columbia2,1891.93×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for International Polo Club Palm Beach audience
BrandAffinityCategory
Historic site18.25×Arts & Culture
Vocal harmony11.61×Music & Radio
Mathcore20.53×Music & Radio
Fairy godmother12.95×Literature
Governor of Michigan12.64×Politics & Society
Goop9.06×Internet & Social Media
Mothercare5.22×Kids & Family
Grinch6.06×Movies & TV
Hipster14.06×Politics & Society
Israel2.99×Travel & Leisure
Hibachi10.1×Food & Beverages
TV Fanatic13.4×Movies & TV
Harlow14.02×Travel & Leisure
Guitarist (magazine)12.24×Music & Radio
Combat sport1.67×Sports
Wok6.75×Food & Beverages
Hamden, Connecticut18.23×Travel & Leisure
Cherish (group)10.51×Music & Radio
Hang Seng Index12.51×Business & Career
Home equity1.86×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by International Polo Club Palm Beach audience
TraitClusterScore
Luxury OrientationPREMIUM1.66
Design AffinityPREMIUM1.6
Quality AwarenessPREMIUM1.55
DIY MentalityTHRILL1.42
SustainabilityBALANCE1.35
Sports ActivityPOWER1.15

Worldwide distribution

Worldwide audience distribution share by country for International Polo Club Palm Beach
CountryShare
United States62.8%
Germany7.2%
India6.9%

See International Polo Club Palm Beach audiences in other countries

More audiences in United States

Frequently asked questions

How many fans does International Polo Club Palm Beach have in United States?

International Polo Club Palm Beach has an estimated audience of 377,965 people in United States, concentrated in Florida and New York.

What is the gender split and age of International Polo Club Palm Beach fans?

34.3% of International Polo Club Palm Beach fans are female, 65.7% are male, with an average age of 45.4 years.

Which brands do International Polo Club Palm Beach fans like most?

International Polo Club Palm Beach fans show strongest brand affinity for Historic site (18.25×), Vocal harmony (11.61×), and Mathcore (20.53×) over the country average.

Where do International Polo Club Palm Beach fans live in United States?

International Polo Club Palm Beach fans in United States are most concentrated in Florida (reach 92,863), New York (reach 7,459), and California (reach 5,209). These three regions account for the largest share of the active audience.

What other brands do International Polo Club Palm Beach fans also like?

Beyond International Polo Club Palm Beach itself, the audience over-indexes on Vocal harmony (11.61×), Mathcore (20.53×), Fairy godmother (12.95×), and Governor of Michigan (12.64×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for International Polo Club Palm Beach. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.