Rascasse Audience Intelligence

Jack Sparrow Audience in United States

A data profile of the people who buy, follow and care about Jack Sparrow in United States — modelled from more than twelve digital signal sources. Jack Sparrow has an estimated audience of 321,727 people in United States.

#387among Fictional Character in United States#8461in Movies & TV

The average Jack Sparrow fan in United States is 32.1 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Pirates of the Caribbean (film series), Johnny Depp, Monsters, with strongest over-indexing on Pirates of the Caribbean (film series) (69.27× the country average).

Demographically, the Jack Sparrow audience skews balanced with an average age of 32.1, and over-indexes on personality traits such as Convenience Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jack Sparrow fan in United States is balanced, around 32.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Pirates of the Caribbean (film series).

Category: Movies & TV · Type: Fictional Character

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jack Sparrow profile in United States.

Audience size
322K
in United States
Gender
47.3%♀
52.7% male
Age
32.1
average years
Country rank
#46595
Fictional Character in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jack Sparrow fans

47.3% are female, 52.7% are male, average age 32.1.

Fig. 02

Gender split

47.3%
Female
52.7%
Male
Demographic split for Jack Sparrow audience in United States
MetricValue
Female47.3%
Male52.7%
Average age32.1
Estimated audience size321,727
Fig. 03

Age distribution

Ø 32.1
average years
Age distribution of the Jack Sparrow audience in United States
Age bracketShare%
16-1940%
20-2921%
30-3915%
40-4914%
50+9%
Fig. 04

Worldwide distribution

17.3%

of the worldwide Jack Sparrow audience comes from United States.

Worldwide audience distribution share by country for Jack Sparrow
CountryShare
United States17.3%
Italy10.1%
India7.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jack Sparrow audience in United States is strongest.

Fig. 05

Top regions by affinity

Jack Sparrow fans by region: top regions in United States
#RegionReachAffinity×
01Utah~5K1.81×
02Alaska~1K1.72×
03Idaho~2K1.34×
04Florida~30K1.22×
05California~40K1.12×
06Arizona~7K1.09×
07Montana<1K1.09×
08Colorado~5K1.07×
09Washington~7K1.05×
10Kentucky~4K1.05×
11Oklahoma~4K1.05×
12Arkansas~3K1.05×
13West Virginia~2K1.05×
14Tennessee~7K1.04×
15Oregon~4K1.04×
16New Mexico~2K1.04×
17Hawaii~1K1.04×
18Texas~30K1.03×
19Alabama~5K1.02×
20Nevada~3K1.02×
21Indiana~6K1.01×
22Kansas~3K1.01×
23Georgia~10K1.00×
24North Carolina~10K1.00×
25Missouri~5K0.98×
26Louisiana~4K0.98×
27Nebraska~2K0.97×
28Mississippi~3K0.96×
29Ohio~9K0.94×
30Virginia~7K0.94×
31South Carolina~5K0.94×
32Maine~1K0.94×
33Iowa~2K0.93×
34New Hampshire~1K0.93×
35South Dakota<1K0.93×
36Rhode Island<1K0.92×
37Pennsylvania~10K0.91×
38North Dakota<1K0.90×
39Vermont<1K0.89×
40Michigan~7K0.87×
41Massachusetts~6K0.87×
42Wisconsin~4K0.86×
43Minnesota~4K0.86×
44Connecticut~3K0.86×
45New York~10K0.84×
46Maryland~5K0.83×
47Illinois~9K0.81×
48New Jersey~7K0.81×
49Delaware<1K0.77×
50Washington, District of Columbia<1K0.75×
Fig. 06

Affinity by region

Affinity by region — Jack Sparrow, United States
0.75×1.00×1.81×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jack Sparrow audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jack Sparrow audience
#·InterestCategoryAffinity×
01Pirates of the Caribbean (film series)Movies & TV69.27×
02Kung Fu PandaMovies & TV11.22×
03Johnny DeppMovies & TV10.98×
04International educationBusiness & Career10.42×
05MonstersMovies & TV10.16×
06ZootopiaMovies & TV9.06×
07Finding NemoMovies & TV8.11×
08ShrekMovies & TV6.66×
09Minions (film)Movies & TV6.05×
10Anne HathawayMovies & TV3.89×
11SubwayFood & Beverages3.78×
12Pizza HutFood & Beverages3.68×
13FedExBusiness & Career3.26×
14Apple TVMovies & TV3.19×
15Game of ThronesMovies & TV2.92×
16Puzzle video gamesGames2.78×
17Domino's PizzaFood & Beverages2.69×
18Britney SpearsMusic & Radio2.69×
19McDonald'sFood & Beverages2.38×
20PinterestInternet & Social Media1.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jack Sparrow audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jack Sparrow audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.78×
PatriotismCONSERVATISM1.54×
Price SensitivityPREMIUM1.30×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jack Sparrow audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.69×
DIY MentalityTHRILL0.73×
Sports ActivityPOWER0.74×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jack Sparrow have in United States?

Jack Sparrow has an estimated audience of 321,727 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Jack Sparrow fans?

47.3% of Jack Sparrow fans are female, 52.7% are male, with an average age of 32.1 years.

03

Which brands do Jack Sparrow fans like most?

Jack Sparrow fans show strongest brand affinity for Pirates of the Caribbean (film series) (69.27×), Johnny Depp (10.98×), and Monsters (10.16×) over the country average.

04

Where do Jack Sparrow fans live in United States?

Jack Sparrow fans in United States are most concentrated in California (reach ~40K), Texas (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Jack Sparrow fans also like?

Beyond Jack Sparrow itself, the audience over-indexes on Johnny Depp (10.98×), Monsters (10.16×), Pizza Hut (3.68×), and Subway (3.78×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Jack Sparrow audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Jack Sparrow. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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