Jalen Smith Audience in United States

Jalen Smith logo

Jalen Smith has an estimated audience of 378,071 people in United States. 39.1% are female, 60.9% are male, average age 34.5. Top regions: Illinois, California, Texas. Top brand affinities: Graham Greene, Nick Jr. (Australia), Chili con carne, Pro-Ject, Mathcore.

The average Jalen Smith fan in United States is 34.5 years old, more male, and lives primarily in Illinois. The audience is concentrated in Illinois, California, Texas. Top brand affinities include Graham Greene, Nick Jr. (Australia), Chili con carne, with strongest over-indexing on Graham Greene (16.45× the country average). Demographically, the Jalen Smith audience skews more male with an average age of 34.5, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of Jalen Smith fans

Demographic split for Jalen Smith audience in United States
MetricValue
Female39.1%
Male60.9%
Average age34.5
Estimated audience size378,071

Audience persona

The typical Jalen Smith fan in United States is more male, around 34.5 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Graham Greene.

Top regions in United States

Top regions ranked by reach for Jalen Smith in United States
RegionReachAffinity
Illinois68,5135.44×
California38,1120.92×
Texas26,0770.8×
Indiana25,7063.72×
Florida23,2020.91×
New York22,3561.06×
Maryland20,5783.17×
Georgia11,9891.03×
Arizona11,7461.52×
Pennsylvania11,1630.88×
Ohio10,7640.92×
North Carolina9,8580.87×
New Jersey9,3120.97×
Virginia8,9860.98×
Michigan8,8030.89×
Massachusetts7,4471×
Tennessee7,2310.95×
Wisconsin6,7681.19×
South Carolina5,1570.91×
Louisiana4,9211.01×
Minnesota4,7490.88×
Missouri4,3210.71×
Washington3,9850.53×
Kentucky3,8800.82×
Colorado3,8590.65×
Oklahoma3,8120.91×
Alabama3,7440.71×
Connecticut3,6180.95×
Iowa3,4831.12×
Mississippi2,9660.95×
Oregon2,9410.68×
Nevada2,8610.78×
Arkansas2,4040.77×
Kansas1,8030.61×
Utah1,6480.49×
Washington, District of Columbia1,5501.36×
Hawaii1,2740.78×
Nebraska1,1200.59×
Delaware1,1091.06×
West Virginia1,1060.63×
New Mexico1,0050.53×
Rhode Island9870.82×
New Hampshire9020.61×
Maine8520.63×
Idaho7710.41×
South Dakota4940.57×
Alaska4390.54×
Montana4320.41×
North Dakota4150.53×
Vermont3530.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Jalen Smith audience
BrandAffinityCategory
Graham Greene16.45×Literature
Nick Jr. (Australia)13.7×Kids & Family
Chili con carne9.74×Food & Beverages
Pro-Ject4.83×Music & Radio
Mathcore8.56×Music & Radio
Elsword16.79×Games
Alaska1.77×Travel & Leisure
Goop5.44×Internet & Social Media
Quiche12.89×Food & Beverages
Grinch3.9×Movies & TV
Governor of Michigan7.12×Politics & Society
Finding Your Roots10.41×Movies & TV
Hipster8.26×Politics & Society
Harlow9.74×Travel & Leisure
Wok4.92×Food & Beverages
No Escape (1994 film)8.34×Movies & TV
Fairy godmother5.32×Literature
Vocal harmony3.05×Music & Radio
Google Home4.35×Technology & Electronics
Thom Browne6.25×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Jalen Smith audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.65
Early Adopter MentalityPOWER1.17
Social Media UsageJOY1.11
Family OrientationCONSERVATISM1.06
IndulgenceJOY0.99
Career OrientationPOWER0.98

Worldwide distribution

Worldwide audience distribution share by country for Jalen Smith
CountryShare
United States63.3%
Brazil4.7%
Philippines4.0%

See Jalen Smith audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does Jalen Smith have in United States?

Jalen Smith has an estimated audience of 378,071 people in United States, concentrated in Illinois and California.

What is the gender split and age of Jalen Smith fans?

39.1% of Jalen Smith fans are female, 60.9% are male, with an average age of 34.5 years.

Which brands do Jalen Smith fans like most?

Jalen Smith fans show strongest brand affinity for Graham Greene (16.45×), Nick Jr. (Australia) (13.7×), and Chili con carne (9.74×) over the country average.

Where do Jalen Smith fans live in United States?

Jalen Smith fans in United States are most concentrated in Illinois (reach 68,513), California (reach 38,112), and Texas (reach 26,077). These three regions account for the largest share of the active audience.

What other brands do Jalen Smith fans also like?

Beyond Jalen Smith itself, the audience over-indexes on Nick Jr. (Australia) (13.7×), Chili con carne (9.74×), Pro-Ject (4.83×), and Mathcore (8.56×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jalen Smith. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.