Rascasse Audience Intelligence

Jodi Picoult Audience in United States

A data profile of the people who buy, follow and care about Jodi Picoult in United States — modelled from more than twelve digital signal sources. Jodi Picoult has an estimated audience of 492,656 people in United States.

#121among Author in United States#8982among Person in United States#882in Literature

The average Jodi Picoult fan in United States is 47.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Florida.

Top brand affinities include Book discussion club, Chris Pine, Superman, with strongest over-indexing on Book discussion club (22.89× the country average).

Demographically, the Jodi Picoult audience skews more female with an average age of 47.3, and over-indexes on personality traits such as Patriotism, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jodi Picoult fan in United States is more female, around 47.3 years old, with strong Patriotism tendencies and a notable affinity for Book discussion club.

Category: Literature · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jodi Picoult profile in United States.

Audience size
493K
in United States
Gender
82.8%♀
17.2% male
Age
47.3
average years
Country rank
#36988
Person in United States
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jodi Picoult fans

82.8% are female, 17.2% are male, average age 47.3.

Fig. 02

Gender split

82.8%
Female
17.2%
Male
Demographic split for Jodi Picoult audience in United States
MetricValue
Female82.8%
Male17.2%
Average age47.3
Estimated audience size492,656
Fig. 03

Age distribution

Ø 47.3
average years
Age distribution of the Jodi Picoult audience in United States
Age bracketShare%
16-1910%
20-2911%
30-3914%
40-4919%
50+47%
Fig. 04

Worldwide distribution

51.4%

of the worldwide Jodi Picoult audience comes from United States.

Worldwide audience distribution share by country for Jodi Picoult
CountryShare
United States51.4%
United Kingdom13.2%
Germany5.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jodi Picoult audience in United States is strongest.

Fig. 05

Top regions by affinity

Jodi Picoult fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~6K3.08×
02Vermont~2K2.07×
03Maine~3K1.70×
04Massachusetts~20K1.54×
05Iowa~6K1.44×
06Connecticut~7K1.41×
07Wisconsin~10K1.30×
08Rhode Island~2K1.29×
09Minnesota~9K1.19×
10Nebraska~3K1.18×
11Delaware~2K1.16×
12Colorado~9K1.12×
13Oregon~7K1.12×
14Washington~10K1.05×
15Montana~1K1.05×
16Washington, District of Columbia~2K1.04×
17Missouri~8K1.02×
18Pennsylvania~20K1.01×
19Michigan~10K1.00×
20Idaho~3K0.99×
21New Jersey~10K0.96×
22Maryland~9K0.96×
23South Dakota~1K0.95×
24New York~30K0.93×
25Utah~4K0.93×
26Alaska~1K0.93×
27Indiana~9K0.92×
28Kansas~4K0.92×
29Illinois~20K0.90×
30Ohio~10K0.89×
31North Dakota<1K0.89×
32North Carolina~10K0.87×
33Virginia~10K0.86×
34South Carolina~7K0.85×
35Arizona~9K0.84×
36West Virginia~2K0.79×
37Tennessee~8K0.78×
38Kentucky~5K0.78×
39New Mexico~2K0.77×
40Oklahoma~4K0.74×
41Arkansas~3K0.73×
42Florida~30K0.72×
43Hawaii~2K0.70×
44Georgia~10K0.64×
45California~40K0.63×
46Alabama~4K0.62×
47Mississippi~3K0.61×
48Louisiana~4K0.59×
49Nevada~3K0.58×
50Texas~20K0.54×
Fig. 06

Affinity by region

Affinity by region — Jodi Picoult, United States
0.54×1.00×3.08×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jodi Picoult audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jodi Picoult audience
#·InterestCategoryAffinity×
01Jojo MoyesLiterature115.87×
02Elin HilderbrandLiterature45.95×
03Chris PineMovies & TV40.14×
04Danielle SteelLiterature31.06×
05Book discussion clubLiterature22.89×
06Harlan CobenLiterature20.00×
07Heather GrahamLiterature16.93×
08Eyes Wide ShutMovies & TV16.53×
09GoodreadsLiterature16.31×
10Revenge (TV series)Movies & TV11.52×
11Young-adult fictionLiterature10.93×
12BestsellerLiterature10.50×
13Crime fictionLiterature7.47×
14Psychological thrillerLiterature7.26×
15E-book readersTechnology & Electronics6.34×
16SupermanMovies & TV5.78×
17Barnes & NobleLiterature4.98×
18BatmanMovies & TV3.87×
19Romance novelsLiterature3.68×
20Trader Joe'sShopping3.00×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jodi Picoult audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Jodi Picoult audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.17×
Community OrientationOPEN1.66×
IndulgenceJOY1.55×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Jodi Picoult audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.79×
Quality AwarenessPREMIUM0.83×
Luxury OrientationPREMIUM0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Jodi Picoult have in United States?

Jodi Picoult has an estimated audience of 492,656 people in United States, concentrated in California and New York.

02

What is the gender split and age of Jodi Picoult fans?

82.8% of Jodi Picoult fans are female, 17.2% are male, with an average age of 47.3 years.

03

Which brands do Jodi Picoult fans like most?

Jodi Picoult fans show strongest brand affinity for Book discussion club (22.89×), Chris Pine (40.14×), and Superman (5.78×) over the country average.

04

Where do Jodi Picoult fans live in United States?

Jodi Picoult fans in United States are most concentrated in California (reach ~40K), New York (reach ~30K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Jodi Picoult fans also like?

Beyond Jodi Picoult itself, the audience over-indexes on Chris Pine (40.14×), Superman (5.78×), Jojo Moyes (115.87×), and Goodreads (16.31×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Author audiences in United States

See Jodi Picoult audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Jodi Picoult. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →