Rascasse Audience Intelligence

Danielle Steel Audience in United States

A data profile of the people who buy, follow and care about Danielle Steel in United States — modelled from more than twelve digital signal sources. Danielle Steel has an estimated audience of 563,734 people in United States.

The average Danielle Steel fan in United States is 39.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, New York.

Top brand affinities include Kristin Hannah, USA Today, Writer, with strongest over-indexing on Kristin Hannah (36.13× the country average).

Demographically, the Danielle Steel audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Spirituality, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Danielle Steel fan in United States is more female, around 39.3 years old, with strong Spirituality tendencies and a notable affinity for Kristin Hannah.

Category: Literature · Type: Person · Subtype: Author

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Danielle Steel profile in United States.

Audience size
564K
in United States
Gender
76.6%
23.4% male
Age
39.3
average years
Country rank
#34148
Person in United States
Fig. 01

Search interest · 12-month trend

-12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Danielle Steel fans

76.6% are female, 23.4% are male, average age 39.3.

Fig. 02

Gender split

76.6%
Female
23.4%
Male
Demographic split for Danielle Steel audience in United States
MetricValue
Female76.6%
Male23.4%
Average age39.3
Estimated audience size563,734
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Danielle Steel audience in United States
Age bracketShare%
16-1924%
20-2917%
30-3916%
40-4917%
50+26%
Fig. 04

Worldwide distribution

34.4%

of the worldwide Danielle Steel audience comes from United States.

Worldwide audience distribution share by country for Danielle Steel
CountryShare
United States34.4%
United Kingdom7.6%
France7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Danielle Steel audience in United States is strongest.

Fig. 05

Top regions by affinity

Danielle Steel fans by region: top regions in United States
#RegionReachAffinity×
01New Hampshire~3K1.23×
02Iowa~6K1.22×
03Maine~3K1.22×
04New York~40K1.17×
05Wisconsin~10K1.17×
06Connecticut~7K1.14×
07Massachusetts~10K1.13×
08California~80K1.12×
09Ohio~20K1.09×
10Missouri~10K1.09×
11Minnesota~10K1.09×
12Pennsylvania~20K1.08×
13Vermont~1K1.08×
14Michigan~20K1.07×
15Nebraska~3K1.07×
16Kansas~5K1.04×
17Rhode Island~2K1.04×
18New Jersey~20K1.03×
19Illinois~20K1.02×
20Indiana~10K1.02×
21Kentucky~8K1.02×
22Oregon~7K1.02×
23Delaware~2K1.02×
24South Dakota~1K1.02×
25Florida~40K1.00×
26Arizona~10K0.98×
27Tennessee~10K0.98×
28Arkansas~5K0.98×
29West Virginia~3K0.98×
30Washington~10K0.97×
31Idaho~3K0.97×
32North Dakota~1K0.97×
33Oklahoma~7K0.96×
34South Carolina~9K0.95×
35Louisiana~8K0.95×
36Hawaii~3K0.95×
37Montana~2K0.95×
38Colorado~9K0.94×
39North Carolina~20K0.93×
40Virginia~10K0.93×
41Maryland~10K0.93×
42Alabama~8K0.92×
43New Mexico~3K0.92×
44Washington, District of Columbia~2K0.91×
45Mississippi~5K0.88×
46Alaska~1K0.87×
47Georgia~20K0.85×
48Nevada~5K0.85×
49Utah~4K0.80×
50Texas~40K0.76×
Fig. 06

Affinity by region

Affinity by region — Danielle Steel, United States
0.76×1.00×1.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Danielle Steel audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Danielle Steel audience
#·InterestCategoryAffinity×
01Kristin HannahLiterature36.13×
02Elin HilderbrandLiterature32.12×
03Google BooksLiterature22.70×
04Romantic thrillerLiterature22.39×
05Beauty & the Beast (2012 TV series)Movies & TV14.88×
06Women's fictionLiterature7.89×
07WriterLiterature7.74×
08Amazon KindleLiterature7.41×
09USA TodayNews6.21×
10EarHealth6.16×
11E-book readersTechnology & Electronics5.84×
12Barnes & NobleLiterature5.54×
13The New York TimesNews4.87×
14Romance novelsLiterature4.78×
15AuthorLiterature4.78×
16The Gilded AgeMovies & TV4.43×
17BiblePolitics & Society3.76×
18GodPolitics & Society2.85×
19FriendshipKids & Family2.62×
20PinterestInternet & Social Media2.45×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Danielle Steel audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Danielle Steel audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE2.06×
Community OrientationOPEN1.86×
TravellingTHRILL1.70×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Danielle Steel audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.79×
Early Adopter MentalityPOWER1.02×
Quality AwarenessPREMIUM1.03×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Danielle Steel have in United States?

Danielle Steel has an estimated audience of 563,734 people in United States, concentrated in California and Florida.

02

What is the gender split and age of Danielle Steel fans?

76.6% of Danielle Steel fans are female, 23.4% are male, with an average age of 39.3 years.

03

Which brands do Danielle Steel fans like most?

Danielle Steel fans show strongest brand affinity for Kristin Hannah (36.13×), USA Today (6.21×), and Writer (7.74×) over the country average.

04

Where do Danielle Steel fans live in United States?

Danielle Steel fans in United States are most concentrated in California (reach ~80K), Florida (reach ~40K), and New York (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Danielle Steel fans also like?

Beyond Danielle Steel itself, the audience over-indexes on USA Today (6.21×), Writer (7.74×), Google Books (22.7×), and Romance novels (4.78×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Danielle Steel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 200+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →