Johnny Mathis Audience in United States

Johnny Mathis has an estimated audience of 1,410,357 people in United States. 50.0% are female, 50.0% are male, average age 41.4. Top regions: California, New York, Florida. Top brand affinities: Michael J. Fox, Neil Diamond, Idris Elba, Nat King Cole, Frank Sinatra.

The average Johnny Mathis fan in United States is 41.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Michael J. Fox, Neil Diamond, Idris Elba, with strongest over-indexing on Michael J. Fox (29.82× the country average). Demographically, the Johnny Mathis audience skews balanced with an average age of 41.4, and over-indexes on personality traits such as Spirituality, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Singer-songwriter

Demographics of Johnny Mathis fans

Demographic split for Johnny Mathis audience in United States
MetricValue
Female50.0%
Male50.0%
Average age41.4
Estimated audience size1,410,357

Audience persona

The typical Johnny Mathis fan in United States is balanced, around 41.4 years old, with strong Spirituality tendencies and a notable affinity for Michael J. Fox.

Top regions in United States

Top regions ranked by reach for Johnny Mathis in United States
RegionReachAffinity
California169,1641.09×
New York131,2831.67×
Florida128,5561.35×
Texas95,4950.79×
Pennsylvania83,7971.76×
New Jersey78,4572.19×
Illinois55,9091.19×
Ohio54,0761.24×
Georgia49,3251.14×
Michigan41,4091.12×
North Carolina41,1140.97×
Massachusetts38,9271.4×
Virginia33,8930.99×
Maryland32,1901.33×
Indiana28,6351.11×
Tennessee27,7730.98×
Missouri24,7681.09×
South Carolina24,0011.13×
Minnesota23,5411.16×
Arizona23,0310.8×
Connecticut22,8391.61×
Washington21,5110.76×
Wisconsin19,5260.92×
Louisiana18,5061.02×
Alabama18,1100.92×
Colorado15,9660.72×
Oregon15,5030.96×
Nevada14,6221.07×
Kentucky14,0360.79×
Oklahoma12,4710.8×
Mississippi10,1220.87×
Arkansas8,9430.77×
Kansas8,4480.76×
Utah8,4210.67×
Iowa8,2860.71×
Delaware6,4731.66×
New Hampshire6,0591.09×
Rhode Island5,6931.27×
West Virginia5,5910.85×
Hawaii5,4010.89×
Idaho5,3310.75×
New Mexico5,1700.73×
Maine5,0741×
Nebraska4,5600.64×
Washington, District of Columbia4,2361×
Montana2,4190.62×
Vermont1,7830.72×
South Dakota1,6440.5×
North Dakota1,4230.49×
Alaska1,1980.4×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Johnny Mathis audience
BrandAffinityCategory
Michael J. Fox29.82×Movies & TV
Neil Diamond29.05×Music & Radio
Idris Elba17.32×Movies & TV
Nat King Cole35.48×Music & Radio
Frank Sinatra15.44×Music & Radio
Diana Ross15.33×Music & Radio
Donny Osmond28.38×Music & Radio
Capital One4.15×Business & Career
Carole King24.61×Music & Radio
Diane Keaton5.84×Movies & TV
Randy Jackson22.79×Movies & TV
Barbra Streisand12.14×Music & Radio
Robert Redford6.43×Movies & TV
Fred Astaire25.64×Movies & TV
Billy Joel10.09×Music & Radio
Dean Martin18.32×Music & Radio
Rod Stewart14.22×Music & Radio
John Denver17.96×Music & Radio
Cliff Richard45.77×Music & Radio
Cher8.85×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Johnny Mathis audience
TraitClusterScore
SpiritualityBALANCE1.64
PatriotismCONSERVATISM1.59
Community OrientationOPEN1.58
TraditionCONSERVATISM1.49
TravellingTHRILL1.47
Family OrientationCONSERVATISM1.36

Worldwide distribution

Worldwide audience distribution share by country for Johnny Mathis
CountryShare
United States61.9%
United Kingdom22.9%
Brazil4.3%

See Johnny Mathis audiences in other countries

More Singer-songwriter audiences in United States

Frequently asked questions

How many fans does Johnny Mathis have in United States?

Johnny Mathis has an estimated audience of 1,410,357 people in United States, concentrated in California and New York.

What is the gender split and age of Johnny Mathis fans?

50.0% of Johnny Mathis fans are female, 50.0% are male, with an average age of 41.4 years.

Which brands do Johnny Mathis fans like most?

Johnny Mathis fans show strongest brand affinity for Michael J. Fox (29.82×), Neil Diamond (29.05×), and Idris Elba (17.32×) over the country average.

Where do Johnny Mathis fans live in United States?

Johnny Mathis fans in United States are most concentrated in California (reach 169,164), New York (reach 131,283), and Florida (reach 128,556). These three regions account for the largest share of the active audience.

What other brands do Johnny Mathis fans also like?

Beyond Johnny Mathis itself, the audience over-indexes on Neil Diamond (29.05×), Idris Elba (17.32×), Nat King Cole (35.48×), and Frank Sinatra (15.44×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Johnny Mathis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.