K-On! Audience in United States

K-On! logo

K-On! has an estimated audience of 431,735 people in United States. 44.3% are female, 55.7% are male, average age 29.6. Top brand affinities: TeachHUB, Wikia, Holt Renfrew, Nazım Hikmet Ran, Berenstain Bears.

Top brand affinities include TeachHUB, Wikia, Holt Renfrew, with strongest over-indexing on TeachHUB (12.76× the country average). Demographically, the K-On! audience skews more male with an average age of 29.6, and over-indexes on personality traits such as Spirituality, LGBTQ+ Identity.

Category: Literature · Type: Book / Manga / Comic

Demographics of K-On! fans

Demographic split for K-On! audience in United States
MetricValue
Female44.3%
Male55.7%
Average age29.6
Estimated audience size431,735

Audience persona

The typical K-On! fan in United States is more male, around 29.6 years old, with strong Spirituality tendencies and a notable affinity for TeachHUB.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for K-On! audience
BrandAffinityCategory
TeachHUB12.76×Business & Career
Wikia7.74×Internet & Social Media
Holt Renfrew25.55×Shopping
Nazım Hikmet Ran122.4×Literature
Berenstain Bears12.91×Literature
Grinch6.31×Movies & TV
Captain America (1990 film)6.91×Movies & TV
Harvey Mudd College31.99×Business & Career
Natural rubber2.9×Cars & Mobility
Tiffany Haddish6.33×Movies & TV
La Jolla10.42×Travel & Leisure
Eyelashes Regrow15.79×Beauty & Wellness
Henry Hugglemonster18.39×Movies & TV
Google Photos2.26×Technology & Electronics
Hauschka32.12×Beauty & Wellness
Harmony Korine9.4×Movies & TV
Passaic County, New Jersey8.8×Travel & Leisure
Personalised Gifts3.53×Home & Garden
Grammarly3.52×Business & Career
Gordita8.04×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by K-On! audience
TraitClusterScore
SpiritualityBALANCE1.51
LGBTQ+ IdentityOPEN1.09
TraditionCONSERVATISM1.05
Urban LifestyleOPEN1.04
MindfulnessBALANCE1
Career OrientationPOWER0.99

Worldwide distribution

Worldwide audience distribution share by country for K-On!
CountryShare
Japan29.7%
India22.0%
United States12.3%

See K-On! audiences in other countries

More Literature audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for K-On!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.