K-On! Audience in United States

K-On! has an estimated audience of 431,735 people in United States. 44.3% are female, 55.7% are male, average age 29.6. Top brand affinities: TeachHUB, Wikia, Holt Renfrew, Nazım Hikmet Ran, Berenstain Bears.
Top brand affinities include TeachHUB, Wikia, Holt Renfrew, with strongest over-indexing on TeachHUB (12.76× the country average). Demographically, the K-On! audience skews more male with an average age of 29.6, and over-indexes on personality traits such as Spirituality, LGBTQ+ Identity.
Category: Literature · Type: Book / Manga / Comic
Demographics of K-On! fans
| Metric | Value |
|---|---|
| Female | 44.3% |
| Male | 55.7% |
| Average age | 29.6 |
| Estimated audience size | 431,735 |
Audience persona
The typical K-On! fan in United States is more male, around 29.6 years old, with strong Spirituality tendencies and a notable affinity for TeachHUB.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| TeachHUB | 12.76× | Business & Career |
| Wikia | 7.74× | Internet & Social Media |
| Holt Renfrew | 25.55× | Shopping |
| Nazım Hikmet Ran | 122.4× | Literature |
| Berenstain Bears | 12.91× | Literature |
| Grinch | 6.31× | Movies & TV |
| Captain America (1990 film) | 6.91× | Movies & TV |
| Harvey Mudd College | 31.99× | Business & Career |
| Natural rubber | 2.9× | Cars & Mobility |
| Tiffany Haddish | 6.33× | Movies & TV |
| La Jolla | 10.42× | Travel & Leisure |
| Eyelashes Regrow | 15.79× | Beauty & Wellness |
| Henry Hugglemonster | 18.39× | Movies & TV |
| Google Photos | 2.26× | Technology & Electronics |
| Hauschka | 32.12× | Beauty & Wellness |
| Harmony Korine | 9.4× | Movies & TV |
| Passaic County, New Jersey | 8.8× | Travel & Leisure |
| Personalised Gifts | 3.53× | Home & Garden |
| Grammarly | 3.52× | Business & Career |
| Gordita | 8.04× | Food & Beverages |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.51 |
| LGBTQ+ Identity | OPEN | 1.09 |
| Tradition | CONSERVATISM | 1.05 |
| Urban Lifestyle | OPEN | 1.04 |
| Mindfulness | BALANCE | 1 |
| Career Orientation | POWER | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| Japan | 29.7% |
| India | 22.0% |
| United States | 12.3% |
See K-On! audiences in other countries
More Literature audiences in United States
- Warriors (novel series) (27,138,091)
- Sex (book) (19,143,911)
- Raven (comics) (18,548,520)
- K (anime) (13,748,275)
- Fantastic Four (12,054,035)
How to read this data
Audience size is the estimated number of people in United States who actively search for K-On!. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.