Rascasse Audience Intelligence

Kubo and the Two Strings Audience in United States

Name: Kubo and the Two Strings — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Kubo and the Two Strings in United States — modelled from more than twelve digital signal sources. Kubo and the Two Strings has an estimated audience of 399,904 people in United States.

#175among Animation in United States #3691among Movie / TV Show / Series in United States #7654in Movies & TV

The average Kubo and the Two Strings fan in United States is 32.3 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Night at the Museum, Charlize Theron, Agents of S.H.I.E.L.D., with strongest over-indexing on Night at the Museum (631.76× the country average).

Demographically, the Kubo and the Two Strings audience skews more male with an average age of 32.3, and over-indexes on personality traits such as Price Sensitivity, Spirituality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kubo and the Two Strings fan in United States is more male, around 32.3 years old, with strong Price Sensitivity tendencies and a notable affinity for Night at the Museum.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kubo and the Two Strings profile in United States.

Audience size

400K

in United States

Gender

41.8%♀

58.2% male

Age

32.3

average years

Country rank

#41623

Movie / TV Show / Series in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Kubo and the Two Strings viewers

41.8% are female, 58.2% are male, average age 32.3.

Fig. 02

Gender split

41.8%

Female

58.2%

Male

Demographic split for Kubo and the Two Strings audience in United States
Metric	Value
Female	41.8%
Male	58.2%
Average age	32.3
Estimated audience size	399,904

Fig. 03

Age distribution

Age distribution of the Kubo and the Two Strings audience in United States
Age bracket	Share	%
16-19		31%
20-29		30%
30-39		20%
40-49		14%
50+		6%

Fig. 04

Worldwide distribution

56.1%

of the worldwide Kubo and the Two Strings audience comes from United States.

Worldwide audience distribution share by country for Kubo and the Two Strings
Country	Share
United States	56.1%
United Kingdom	9.8%
Germany	6.2%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kubo and the Two Strings audience in United States is strongest.

Fig. 05

Top regions by affinity

Kubo and the Two Strings fans by region: top regions in United States
#	Region	Reach	×
01	Oregon	~8K	1.78×
02	Utah	~6K	1.74×
03	Hawaii	~3K	1.60×
04	Washington	~10K	1.57×
05	New Mexico	~3K	1.39×
06	California	~60K	1.36×
07	Alaska	~1K	1.35×
08	Idaho	~3K	1.33×
09	Colorado	~7K	1.19×
10	Montana	~1K	1.16×
11	Arizona	~9K	1.12×
12	Texas	~40K	1.11×
13	Oklahoma	~5K	1.09×
14	Nevada	~4K	1.07×
15	Vermont	<1K	1.01×
16	Kansas	~3K	0.98×
17	Virginia	~9K	0.97×
18	Minnesota	~5K	0.96×
19	Georgia	~10K	0.95×
20	Missouri	~6K	0.95×
21	Arkansas	~3K	0.94×
22	Nebraska	~2K	0.94×
23	Maine	~1K	0.94×
24	South Dakota	<1K	0.92×
25	Massachusetts	~7K	0.91×
26	Wisconsin	~5K	0.91×
27	North Carolina	~10K	0.90×
28	Illinois	~10K	0.89×
29	Tennessee	~7K	0.89×
30	Kentucky	~4K	0.89×
31	Michigan	~9K	0.88×
32	Indiana	~6K	0.88×
33	Maryland	~6K	0.88×
34	Iowa	~3K	0.87×
35	New Hampshire	~1K	0.87×
36	Rhode Island	~1K	0.87×
37	North Dakota	<1K	0.87×
38	Ohio	~10K	0.86×
39	Delaware	<1K	0.84×
40	Connecticut	~3K	0.83×
41	Florida	~20K	0.82×
42	Pennsylvania	~10K	0.81×
43	Washington, District of Columbia	<1K	0.80×
44	New York	~20K	0.79×
45	Louisiana	~4K	0.77×
46	New Jersey	~8K	0.76×
47	West Virginia	~1K	0.76×
48	South Carolina	~4K	0.75×
49	Mississippi	~2K	0.75×
50	Alabama	~4K	0.74×

Affinity by region — Kubo and the Two Strings, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kubo and the Two Strings audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kubo and the Two Strings audience
#	Interest	Category	×
01	Night at the Museum	Movies & TV	631.76×
02	Agents of S.H.I.E.L.D.	Movies & TV	89.46×
03	Charlize Theron	Movies & TV	85.99×
04	The Lego Movie	Movies & TV	83.88×
05	Casey Affleck	Movies & TV	68.66×
06	Lego Batman	Kids & Family	49.95×
07	Rooney Mara	Movies & TV	39.28×
08	Zootopia	Movies & TV	36.23×
09	Black Panther (film)	Movies & TV	29.46×
10	Megamind	Movies & TV	26.37×
11	Dumbo	Movies & TV	20.00×
12	Legoland	Travel & Leisure	20.00×
13	Kate Mara	Movies & TV	20.00×
14	Meet the Robinsons	Movies & TV	20.00×
15	Michelle Monaghan	Movies & TV	20.00×
16	Jason Segel	Movies & TV	20.00×
17	Disneyland Paris	Travel & Leisure	16.14×
18	Golden Corral	Food & Beverages	12.97×
19	Monsters	Movies & TV	12.57×
20	Anne Hathaway	Movies & TV	9.76×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kubo and the Two Strings audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Kubo and the Two Strings audience · What stands out
Trait	Cluster	Score
Price Sensitivity	PREMIUM	1.89×
Spirituality	BALANCE	1.41×
Early Adopter Mentality	POWER	1.40×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Kubo and the Two Strings audience · Rather not
Trait	Cluster	Score
DIY Mentality	THRILL	0.66×
Sustainability	BALANCE	0.67×
Quality Awareness	PREMIUM	0.68×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Kubo and the Two Strings have in United States?

Kubo and the Two Strings has an estimated audience of 399,904 people in United States, concentrated in California and Texas.

What is the gender split and age of Kubo and the Two Strings viewers?

41.8% of Kubo and the Two Strings fans are female, 58.2% are male, with an average age of 32.3 years.

Which brands do Kubo and the Two Strings fans like most?

Kubo and the Two Strings fans show strongest brand affinity for Night at the Museum (631.76×), Charlize Theron (85.99×), and Agents of S.H.I.E.L.D. (89.46×) over the country average.

Where do Kubo and the Two Strings fans live in United States?

Kubo and the Two Strings fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

What other brands do Kubo and the Two Strings fans also like?

Beyond Kubo and the Two Strings itself, the audience over-indexes on Charlize Theron (85.99×), Agents of S.H.I.E.L.D. (89.46×), The Lego Movie (83.88×), and Zootopia (36.23×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Kubo and the Two Strings. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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