Rascasse Audience Intelligence

Kuwait Audience in United States

A data profile of the people who buy, follow and care about Kuwait in United States — modelled from more than twelve digital signal sources. Kuwait has an estimated audience of 2,969,096 people in United States.

#99among Country in United States#773among POI in United States#834in Travel & Leisure

The average Kuwait fan in United States is 37.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Texas Roadhouse, Bahrain, FIFA World Cup, with strongest over-indexing on Texas Roadhouse (7.99× the country average).

Demographically, the Kuwait audience skews balanced with an average age of 37.5, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Kuwait fan in United States is balanced, around 37.5 years old, with strong Patriotism tendencies and a notable affinity for Texas Roadhouse.

Category: Travel & Leisure · Type: POI · Subtype: Country

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Kuwait profile in United States.

Audience size
3M
in United States
Gender
49.8%♀
50.2% male
Age
37.5
average years
Country rank
#10405
POI in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Kuwait fans

49.8% are female, 50.2% are male, average age 37.5.

Fig. 02

Gender split

49.8%
Female
50.2%
Male
Demographic split for Kuwait audience in United States
MetricValue
Female49.8%
Male50.2%
Average age37.5
Estimated audience size2,969,096
Fig. 03

Age distribution

Ø 37.5
average years
Age distribution of the Kuwait audience in United States
Age bracketShare%
16-1925%
20-2920%
30-3918%
40-4918%
50+18%
Fig. 04

Worldwide distribution

7.7%

of the worldwide Kuwait audience comes from United States.

Worldwide audience distribution share by country for Kuwait
CountryShare
Saudi Arabia17.5%
United States7.7%
Iraq7.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Kuwait audience in United States is strongest.

Fig. 05

Top regions by affinity

Kuwait fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~10K1.63×
02Virginia~90K1.30×
03New York~200K1.26×
04Alaska~7K1.18×
05Massachusetts~70K1.17×
06New Jersey~90K1.16×
07Washington~70K1.16×
08California~400K1.15×
09Georgia~100K1.14×
10Texas~300K1.12×
11Hawaii~10K1.11×
12Arizona~70K1.09×
13Maryland~60K1.08×
14Florida~200K1.07×
15Connecticut~30K1.06×
16Minnesota~40K1.05×
17Illinois~100K1.04×
18North Carolina~90K1.04×
19Kansas~20K1.03×
20Colorado~50K1.00×
21Iowa~20K1.00×
22Maine~10K1.00×
23Tennessee~60K0.99×
24Oregon~30K0.98×
25Nevada~30K0.98×
26Pennsylvania~100K0.96×
27Nebraska~10K0.96×
28Rhode Island~9K0.95×
29Missouri~40K0.94×
30Wisconsin~40K0.94×
31New Hampshire~10K0.94×
32Ohio~80K0.92×
33Indiana~50K0.92×
34Utah~20K0.92×
35New Mexico~10K0.92×
36South Carolina~40K0.91×
37Delaware~7K0.91×
38Michigan~70K0.89×
39Alabama~40K0.89×
40Kentucky~30K0.89×
41Oklahoma~30K0.89×
42Louisiana~30K0.88×
43Arkansas~20K0.88×
44North Dakota~5K0.88×
45Idaho~10K0.87×
46South Dakota~6K0.87×
47Vermont~4K0.86×
48West Virginia~10K0.84×
49Montana~7K0.82×
50Mississippi~20K0.78×
Fig. 06

Affinity by region

Affinity by region — Kuwait, United States
0.78×1.00×1.63×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Kuwait audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Kuwait audience
#·InterestCategoryAffinity×
01BahrainTravel & Leisure41.90×
02Al ArabiyaMovies & TV36.15×
03Cage the ElephantMusic & Radio35.63×
04The Dubai MallFashion & Accessoires33.26×
05Al Ahly SCSports19.76×
06Al JazeeraMovies & TV18.80×
07MoroccoTravel & Leisure17.80×
08OmanTravel & Leisure15.31×
09Ligue 1Sports13.99×
10ShawlFashion & Accessoires13.68×
11ScarfFashion & Accessoires12.50×
12DubaiTravel & Leisure10.63×
13Red SeaTravel & Leisure10.42×
14Russell WilsonSports9.35×
15LebanonTravel & Leisure9.01×
16Chat roomInternet & Social Media8.15×
17Texas RoadhouseFood & Beverages7.99×
18Bath and BodyworksShopping5.13×
19FIFA World CupSports4.81×
20NBA FinalsSports3.46×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Kuwait audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Kuwait audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM6.80×
Need for SecurityCONSERVATISM1.31×
Urban LifestyleOPEN1.27×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Kuwait audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.76×
DIY MentalityTHRILL0.80×
SustainabilityBALANCE0.82×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Kuwait have in United States?

Kuwait has an estimated audience of 2,969,096 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Kuwait fans?

49.8% of Kuwait fans are female, 50.2% are male, with an average age of 37.5 years.

03

Which brands do Kuwait fans like most?

Kuwait fans show strongest brand affinity for Texas Roadhouse (7.99×), Bahrain (41.9×), and FIFA World Cup (4.81×) over the country average.

04

Where do Kuwait fans live in United States?

Kuwait fans in United States are most concentrated in California (reach ~400K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Kuwait fans also like?

Beyond Kuwait itself, the audience over-indexes on Bahrain (41.9×), FIFA World Cup (4.81×), Morocco (17.8×), and Scarf (12.5×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Country audiences in United States

See Kuwait audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Kuwait. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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