La Perla (clothing) Audience in United States

La Perla (clothing) logo

La Perla (clothing) has an estimated audience of 1,044,931 people in United States. 67.4% are female, 32.6% are male, average age 33.6. Top regions: California, Florida, Texas. Top brand affinities: Yahoo!奇摩名人娛樂, Darker than Black, Agent Provocateur, Yandex, Angry Birds Evolution.

The average La Perla (clothing) fan in United States is 33.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Yahoo!奇摩名人娛樂, Darker than Black, Agent Provocateur, with strongest over-indexing on Yahoo!奇摩名人娛樂 (70.76× the country average). Demographically, the La Perla (clothing) audience skews more female with an average age of 33.6, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Lingerie

Demographics of La Perla (clothing) fans

Demographic split for La Perla (clothing) audience in United States
MetricValue
Female67.4%
Male32.6%
Average age33.6
Estimated audience size1,044,931

Audience persona

The typical La Perla (clothing) fan in United States is more female, around 33.6 years old, with strong Sustainability tendencies and a notable affinity for Yahoo!奇摩名人娛樂.

Top regions in United States

Top regions ranked by reach for La Perla (clothing) in United States
RegionReachAffinity
California245,1702.13×
Florida147,9682.09×
Texas144,6771.61×
New York124,7022.14×
North Carolina57,0291.81×
Michigan55,5602.03×
Illinois42,1481.21×
Georgia37,7111.17×
New Jersey35,3351.33×
Pennsylvania32,0170.91×
Virginia29,1261.14×
Washington28,8251.38×
Massachusetts28,4931.38×
Ohio27,8070.86×
Tennessee24,8761.19×
Colorado20,3741.24×
Arizona20,0100.94×
Maryland18,7481.04×
Alabama13,4490.92×
Minnesota13,0680.87×
Indiana12,9690.68×
Connecticut12,7761.22×
Mississippi12,1451.41×
Oregon10,3950.87×
South Carolina10,3600.66×
Kentucky10,1700.78×
Wisconsin9,2170.59×
Louisiana9,0860.67×
Missouri8,4970.5×
Oklahoma8,4660.73×
Arkansas8,3590.97×
Nevada8,2800.82×
Washington, District of Columbia8,2062.61×
Iowa5,3160.62×
Utah5,1940.56×
Delaware5,0091.74×
Kansas3,9600.48×
Hawaii3,4160.76×
New Hampshire2,9250.71×
Idaho2,8950.55×
Rhode Island2,8790.87×
New Mexico2,8310.54×
Nebraska2,4360.46×
Maine2,2360.6×
West Virginia1,7980.37×
Montana1,4640.5×
Vermont1,2810.7×
Alaska1,1040.49×
South Dakota8110.34×
North Dakota8090.38×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for La Perla (clothing) audience
BrandAffinityCategory
Yahoo!奇摩名人娛樂70.76×Internet & Social Media
Darker than Black180.01×Movies & TV
Agent Provocateur63.09×Fashion & Accessoires
Yandex39.22×Technology & Electronics
Angry Birds Evolution157.39×Games
Nina Dobrev19.17×Movies & TV
Spicy Lingerie55.39×Fashion & Accessoires
Chantelle, Allier82.63×Travel & Leisure
Pinup Fashion44.65×Fashion & Accessoires
The PJs52.21×Movies & TV
Wonderbra55.53×Fashion & Accessoires
Michelle Monaghan13.41×Movies & TV
Sendo38.91×Shopping
Zebra9.23×Music & Radio
smitten kitchen25.67×Food & Beverages
Frankie Lymon26.41×Music & Radio
Lupita Nyongo16.4×Movies & TV
ThirdLove20.37×Fashion & Accessoires
Banshee (TV series)13.45×Movies & TV
Panty & Stocking with Garterbelt19.66×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by La Perla (clothing) audience
TraitClusterScore
SustainabilityBALANCE2.2
Design AffinityPREMIUM2.18
Luxury OrientationPREMIUM1.82
MindfulnessBALANCE1.57
IndulgenceJOY1.57
ExtroversionTHRILL1.49

Worldwide distribution

Worldwide audience distribution share by country for La Perla (clothing)
CountryShare
Italy16.0%
United States15.9%
Mexico7.6%

See La Perla (clothing) audiences in other countries

More Lingerie audiences in United States

Frequently asked questions

How many fans does La Perla (clothing) have in United States?

La Perla (clothing) has an estimated audience of 1,044,931 people in United States, concentrated in California and Florida.

What is the gender split and age of La Perla (clothing) fans?

67.4% of La Perla (clothing) fans are female, 32.6% are male, with an average age of 33.6 years.

Which brands do La Perla (clothing) fans like most?

La Perla (clothing) fans show strongest brand affinity for Yahoo!奇摩名人娛樂 (70.76×), Darker than Black (180.01×), and Agent Provocateur (63.09×) over the country average.

Where do La Perla (clothing) fans live in United States?

La Perla (clothing) fans in United States are most concentrated in California (reach 245,170), Florida (reach 147,968), and Texas (reach 144,677). These three regions account for the largest share of the active audience.

What other brands do La Perla (clothing) fans also like?

Beyond La Perla (clothing) itself, the audience over-indexes on Darker than Black (180.01×), Agent Provocateur (63.09×), Yandex (39.22×), and Angry Birds Evolution (157.39×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for La Perla (clothing). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.