Sendo Audience in United States
Sendo has an estimated audience of 402,538 people in United States. 57.8% are female, 42.2% are male, average age 31.1. Top regions: New York, New Jersey, California. Top brand affinities: Home equity, Tulare County, California, Elsword, JDSU, UK garage.
The average Sendo fan in United States is 31.1 years old, more female, and lives primarily in New York. The audience is concentrated in New York, New Jersey, California. Top brand affinities include Home equity, Tulare County, California, Elsword, with strongest over-indexing on Home equity (3.93× the country average). Demographically, the Sendo audience skews more female with an average age of 31.1, and over-indexes on personality traits such as Mindfulness, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Shopping · Type: Website / Newspaper / Magazine
Demographics of Sendo fans
| Metric | Value |
|---|---|
| Female | 57.8% |
| Male | 42.2% |
| Average age | 31.1 |
| Estimated audience size | 402,538 |
Audience persona
The typical Sendo fan in United States is more female, around 31.1 years old, with strong Mindfulness tendencies and a notable affinity for Home equity.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| New York | 301,904 | 21.48× |
| New Jersey | 39,960 | 3.9× |
| California | 32,740 | 0.74× |
| Texas | 21,903 | 0.63× |
| Florida | 17,007 | 0.62× |
| Georgia | 8,216 | 0.66× |
| Pennsylvania | 7,779 | 0.57× |
| Illinois | 6,268 | 0.47× |
| Massachusetts | 6,260 | 0.79× |
| Virginia | 5,816 | 0.59× |
| North Carolina | 5,632 | 0.47× |
| Connecticut | 4,971 | 1.23× |
| Washington | 4,607 | 0.57× |
| Maryland | 3,941 | 0.57× |
| Arizona | 3,671 | 0.45× |
| Ohio | 3,575 | 0.29× |
| Michigan | 3,559 | 0.34× |
| Tennessee | 3,069 | 0.38× |
| Indiana | 2,494 | 0.34× |
| Louisiana | 2,423 | 0.47× |
| Wisconsin | 2,287 | 0.38× |
| Colorado | 2,250 | 0.35× |
| South Carolina | 2,194 | 0.36× |
| Minnesota | 2,141 | 0.37× |
| Nevada | 2,108 | 0.54× |
| Oklahoma | 1,962 | 0.44× |
| Oregon | 1,878 | 0.41× |
| Kentucky | 1,731 | 0.34× |
| Missouri | 1,610 | 0.25× |
| Alabama | 1,482 | 0.26× |
| Utah | 1,211 | 0.34× |
| Iowa | 1,184 | 0.36× |
| Arkansas | 1,176 | 0.35× |
| Mississippi | 1,168 | 0.35× |
| Washington, District of Columbia | 1,157 | 0.96× |
| Hawaii | 1,077 | 0.62× |
| Kansas | 950 | 0.3× |
| New Mexico | 774 | 0.38× |
| West Virginia | 771 | 0.41× |
| Alaska | 770 | 0.89× |
| New Hampshire | 741 | 0.47× |
| Delaware | 733 | 0.66× |
| Rhode Island | 716 | 0.56× |
| Idaho | 712 | 0.35× |
| Montana | 671 | 0.6× |
| South Dakota | 662 | 0.71× |
| North Dakota | 645 | 0.78× |
| Wyoming | 624 | 1.05× |
| Nebraska | 622 | 0.31× |
| Maine | 613 | 0.43× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home equity | 3.93× | Home & Garden |
| Tulare County, California | 20× | Travel & Leisure |
| Elsword | 20× | Games |
| JDSU | 3.14× | Business & Career |
| UK garage | 4.91× | Music & Radio |
| Iowa Lottery | 9.37× | Games |
| Jeep Jamboree | 20× | Cars & Mobility |
| Pai gow | 18.64× | Games |
| Israel | 1.72× | Travel & Leisure |
| Nationality | 1.51× | Politics & Society |
| Home staging | 3.72× | Home & Garden |
| Pro-Ject | 2.82× | Music & Radio |
| JTV (Indonesia) | 3.62× | |
| Stamp collecting | 3.21× | Home & Garden |
| Vocal harmony | 2.97× | Music & Radio |
| Exelon | 11.05× | Home & Garden |
| Panama | 2.28× | Travel & Leisure |
| Jesse Plemons | 2.05× | Movies & TV |
| Charlamagne Tha God | 5.54× | Movies & TV |
| Ayrton Senna | 5.75× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 2.86 |
| Spirituality | BALANCE | 1.78 |
| Patriotism | CONSERVATISM | 1.55 |
| Individualism | JOY | 1.43 |
| Sustainability | BALANCE | 1.4 |
| Luxury Orientation | PREMIUM | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| Vietnam | 41.5% |
| Brazil | 11.5% |
| Japan | 10.3% |
See Sendo audiences in other countries
More Shopping audiences in United States
Frequently asked questions
How many fans does Sendo have in United States?
Sendo has an estimated audience of 402,538 people in United States, concentrated in New York and New Jersey.
What is the gender split and age of Sendo fans?
57.8% of Sendo fans are female, 42.2% are male, with an average age of 31.1 years.
Which brands do Sendo fans like most?
Sendo fans show strongest brand affinity for Home equity (3.93×), Tulare County, California (20×), and Elsword (20×) over the country average.
Where do Sendo fans live in United States?
Sendo fans in United States are most concentrated in New York (reach 301,904), New Jersey (reach 39,960), and California (reach 32,740). These three regions account for the largest share of the active audience.
What other brands do Sendo fans also like?
Beyond Sendo itself, the audience over-indexes on Tulare County, California (20×), Elsword (20×), JDSU (3.14×), and UK garage (4.91×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Sendo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.