ThirdLove Audience in United States

ThirdLove has an estimated audience of 1,159,907 people in United States. 89.4% are female, 10.6% are male, average age 37.9. Top regions: California, New York, Texas. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Alison Brie, Microblogging, Singer-songwriter.

The average ThirdLove fan in United States is 37.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Alison Brie, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the ThirdLove audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Sustainability, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand

Demographics of ThirdLove fans

Demographic split for ThirdLove audience in United States
MetricValue
Female89.4%
Male10.6%
Average age37.9
Estimated audience size1,159,907

Audience persona

The typical ThirdLove fan in United States is more female, around 37.9 years old, with strong Sustainability tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for ThirdLove in United States
RegionReachAffinity
California140,8141.1×
New York68,2201.05×
Texas62,1510.62×
Illinois41,5031.07×
Pennsylvania40,7561.04×
Florida40,7300.52×
Massachusetts36,1571.58×
Virginia33,9181.2×
Ohio31,8900.89×
North Carolina30,9250.89×
Washington29,7041.28×
Michigan27,2690.9×
Georgia25,2450.71×
Colorado25,0911.37×
New Jersey24,4170.83×
Minnesota23,5101.41×
Wisconsin21,4561.23×
Maryland20,0261×
Tennessee19,3500.83×
Oregon18,7191.41×
Indiana17,6000.83×
Arizona17,3880.73×
Missouri15,2780.82×
Connecticut13,9101.2×
South Carolina13,0190.75×
Utah12,3921.19×
Kentucky10,8050.74×
Alabama10,4590.65×
Iowa10,1541.06×
Oklahoma8,3640.65×
Louisiana8,2510.55×
Kansas7,2380.79×
New Hampshire6,9951.53×
Idaho6,6191.14×
Maine6,3201.52×
Nebraska6,1171.05×
Washington, District of Columbia6,0881.75×
Nevada6,0150.54×
Arkansas5,7760.6×
New Mexico4,5770.79×
Montana4,3651.36×
Mississippi4,1870.44×
Vermont4,1132.02×
Rhode Island3,7381.01×
West Virginia3,5840.66×
Alaska3,2431.31×
Hawaii3,1750.64×
North Dakota2,4771.04×
South Dakota2,4210.9×
Delaware2,2130.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for ThirdLove audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Alison Brie20×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Kiernan Shipka15.82×Movies & TV
Kay Jewelers7.59×Fashion & Accessoires
Charles, Prince of Wales18.87×Politics & Society
Scallop20.1×Food & Beverages
Celebrity Gossip12.37×News
Target Corporation2.23×Shopping
Urban Outfitters4.06×Shopping
Dungeons & Dragons6.82×Games
Metaphysics3.46×Business & Career
Adore Me12.32×Fashion & Accessoires
La Perla (clothing)18.12×Fashion & Accessoires
Sustainable clothing10.4×Fashion & Accessoires
Largemouth bass5.42×Food & Beverages
Donald Duck15.56×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by ThirdLove audience
TraitClusterScore
SustainabilityBALANCE2.52
Pet OwnershipJOY1.44
CreativityOPEN1.31
MindfulnessBALANCE1.21
Luxury OrientationPREMIUM1.18
Design AffinityPREMIUM1.17

Worldwide distribution

Worldwide audience distribution share by country for ThirdLove
CountryShare
United States93.9%
Canada5.0%
Mexico0.5%

See ThirdLove audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does ThirdLove have in United States?

ThirdLove has an estimated audience of 1,159,907 people in United States, concentrated in California and New York.

What is the gender split and age of ThirdLove fans?

89.4% of ThirdLove fans are female, 10.6% are male, with an average age of 37.9 years.

Which brands do ThirdLove fans like most?

ThirdLove fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Alison Brie (20×) over the country average.

Where do ThirdLove fans live in United States?

ThirdLove fans in United States are most concentrated in California (reach 140,814), New York (reach 68,220), and Texas (reach 62,151). These three regions account for the largest share of the active audience.

What other brands do ThirdLove fans also like?

Beyond ThirdLove itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Alison Brie (20×), Microblogging (12.67×), and Singer-songwriter (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for ThirdLove. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.