ThirdLove Audience in United States

ThirdLove logo

ThirdLove has an estimated audience of 1,159,907 people in United States. 89.4% are female, 10.6% are male, average age 37.9. Top regions: California, New York, Texas. Top brand affinities: Product design, UK garage, Isometric exercise, Stamp collecting, Home equity.

The average ThirdLove fan in United States is 37.9 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Product design, UK garage, Isometric exercise, with strongest over-indexing on Product design (6.95× the country average). Demographically, the ThirdLove audience skews more female with an average age of 37.9, and over-indexes on personality traits such as Sustainability, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand

Demographics of ThirdLove fans

Demographic split for ThirdLove audience in United States
MetricValue
Female89.4%
Male10.6%
Average age37.9
Estimated audience size1,159,907

Audience persona

The typical ThirdLove fan in United States is more female, around 37.9 years old, with strong Sustainability tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for ThirdLove in United States
RegionReachAffinity
California140,8141.1×
New York68,2201.05×
Texas62,1510.62×
Illinois41,5031.07×
Pennsylvania40,7561.04×
Florida40,7300.52×
Massachusetts36,1571.58×
Virginia33,9181.2×
Ohio31,8900.89×
North Carolina30,9250.89×
Washington29,7041.28×
Michigan27,2690.9×
Georgia25,2450.71×
Colorado25,0911.37×
New Jersey24,4170.83×
Minnesota23,5101.41×
Wisconsin21,4561.23×
Maryland20,0261×
Tennessee19,3500.83×
Oregon18,7191.41×
Indiana17,6000.83×
Arizona17,3880.73×
Missouri15,2780.82×
Connecticut13,9101.2×
South Carolina13,0190.75×
Utah12,3921.19×
Kentucky10,8050.74×
Alabama10,4590.65×
Iowa10,1541.06×
Oklahoma8,3640.65×
Louisiana8,2510.55×
Kansas7,2380.79×
New Hampshire6,9951.53×
Idaho6,6191.14×
Maine6,3201.52×
Nebraska6,1171.05×
Washington, District of Columbia6,0881.75×
Nevada6,0150.54×
Arkansas5,7760.6×
New Mexico4,5770.79×
Montana4,3651.36×
Mississippi4,1870.44×
Vermont4,1132.02×
Rhode Island3,7381.01×
West Virginia3,5840.66×
Alaska3,2431.31×
Hawaii3,1750.64×
North Dakota2,4771.04×
South Dakota2,4210.9×
Delaware2,2130.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for ThirdLove audience
BrandAffinityCategory
Product design6.95×Business & Career
UK garage12×Music & Radio
Isometric exercise15.62×Sports
Stamp collecting6.49×Home & Garden
Home equity2.42×Home & Garden
JDSU3.27×Business & Career
Staycation3.16×Home & Garden
Mothercare2.67×Kids & Family
Joshua Jackson3.64×Movies & TV
Jaws4.15×Movies & TV
Janitor4.7×Home & Garden
Embroidery Library10.89×Home & Garden
Nebraska Cornhuskers football2.49×Sports
Jesse Plemons2.22×Movies & TV
Pro-Ject2.57×Music & Radio
Meals on Wheels3.6×Food & Beverages
9NEWS (KUSA)2.98×Movies & TV
Cachorro3.22×Pets & Animals
JC Whitney8.46×Shopping
CAC 402.73×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by ThirdLove audience
TraitClusterScore
SustainabilityBALANCE2.52
Pet OwnershipJOY1.44
CreativityOPEN1.31
MindfulnessBALANCE1.21
Luxury OrientationPREMIUM1.18
Design AffinityPREMIUM1.17

Worldwide distribution

Worldwide audience distribution share by country for ThirdLove
CountryShare
United States93.9%
Canada5.0%
Mexico0.5%

See ThirdLove audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does ThirdLove have in United States?

ThirdLove has an estimated audience of 1,159,907 people in United States, concentrated in California and New York.

What is the gender split and age of ThirdLove fans?

89.4% of ThirdLove fans are female, 10.6% are male, with an average age of 37.9 years.

Which brands do ThirdLove fans like most?

ThirdLove fans show strongest brand affinity for Product design (6.95×), UK garage (12×), and Isometric exercise (15.62×) over the country average.

Where do ThirdLove fans live in United States?

ThirdLove fans in United States are most concentrated in California (reach 140,814), New York (reach 68,220), and Texas (reach 62,151). These three regions account for the largest share of the active audience.

What other brands do ThirdLove fans also like?

Beyond ThirdLove itself, the audience over-indexes on UK garage (12×), Isometric exercise (15.62×), Stamp collecting (6.49×), and Home equity (2.42×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for ThirdLove. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.