Adore Me Audience in United States

Adore Me logo

Adore Me has an estimated audience of 2,320,769 people in United States. 85.3% are female, 14.7% are male, average age 35.7. Top regions: Texas, California, New York. Top brand affinities: La Perla (clothing), Lily Collins, Aerie (American Eagle Outfitters), Swimsuit, ThirdLove.

The average Adore Me fan in United States is 35.7 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include La Perla (clothing), Lily Collins, Aerie (American Eagle Outfitters), with strongest over-indexing on La Perla (clothing) (22.07× the country average). Demographically, the Adore Me audience skews more female with an average age of 35.7, and over-indexes on personality traits such as Extroversion, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand

Demographics of Adore Me fans

Demographic split for Adore Me audience in United States
MetricValue
Female85.3%
Male14.7%
Average age35.7
Estimated audience size2,320,769

Audience persona

The typical Adore Me fan in United States is more female, around 35.7 years old, with strong Extroversion tendencies and a notable affinity for La Perla (clothing).

Top regions in United States

Top regions ranked by reach for Adore Me in United States
RegionReachAffinity
Texas163,1960.82×
California156,8240.61×
New York112,9160.87×
Florida94,3540.6×
Pennsylvania78,400
Ohio76,1601.07×
Illinois67,8190.88×
North Carolina67,8070.97×
Georgia66,4050.93×
Michigan62,8261.04×
New Jersey57,6240.98×
Tennessee56,1201.21×
Missouri54,8131.47×
Virginia52,5940.93×
Washington48,2751.04×
Massachusetts48,2051.05×
Indiana44,2771.04×
Wisconsin40,0371.15×
Colorado39,3271.08×
Minnesota35,7711.08×
Arizona33,5240.71×
Maryland32,5370.82×
South Carolina32,0080.92×
Kentucky29,8681.03×
Alabama28,9940.89×
Oregon28,6351.08×
Utah26,1741.26×
Oklahoma26,1381.01×
Louisiana24,5060.82×
Iowa21,5601.13×
Kansas20,3241.11×
Connecticut19,8070.85×
Arkansas18,3860.96×
Mississippi16,0320.84×
Nebraska14,3231.23×
Idaho14,0081.2×
Nevada14,0030.62×
West Virginia12,4851.16×
New Mexico10,1680.87×
New Hampshire10,1361.11×
Maine9,8751.19×
Rhode Island9,1641.24×
Montana8,6211.34×
Alaska6,1881.25×
South Dakota6,0761.13×
North Dakota5,5951.17×
Vermont5,0031.23×
Washington, District of Columbia4,7720.68×
Delaware4,6910.73×
Hawaii4,5660.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Adore Me audience
BrandAffinityCategory
La Perla (clothing)22.07×Fashion & Accessoires
Lily Collins10.22×Movies & TV
Aerie (American Eagle Outfitters)5.21×
Swimsuit3.01×Fashion & Accessoires
ThirdLove15.99×Fashion & Accessoires
Beetlejuice2.59×Movies & TV
Fashion Nova2.83×Shopping
Princess Polly5.65×Fashion & Accessoires
Harry Potter1.83×Movies & TV
romantic comedies4.87×Movies & TV
Maidenform22.59×Fashion & Accessoires
Wolford27.84×Fashion & Accessoires
Old Navy1.8×Fashion & Accessoires
Dresses1.58×Fashion & Accessoires
Pink (Victoria's Secret)4.31×Fashion & Accessoires
Torrid4.59×Fashion & Accessoires
Undergarment1.67×Fashion & Accessoires
Sephora1.62×Shopping
Bikini2.53×Fashion & Accessoires
Aritzia2.9×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Adore Me audience
TraitClusterScore
ExtroversionTHRILL1.72
CreativityOPEN1.2
Price SensitivityPREMIUM1.2
Convenience OrientationPREMIUM1.08
Social Media UsageJOY1.07
Quality AwarenessPREMIUM1.07

Worldwide distribution

Worldwide audience distribution share by country for Adore Me
CountryShare
United States87.8%
Canada3.7%
Mexico1.3%

See Adore Me audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Adore Me have in United States?

Adore Me has an estimated audience of 2,320,769 people in United States, concentrated in Texas and California.

What is the gender split and age of Adore Me fans?

85.3% of Adore Me fans are female, 14.7% are male, with an average age of 35.7 years.

Which brands do Adore Me fans like most?

Adore Me fans show strongest brand affinity for La Perla (clothing) (22.07×), Lily Collins (10.22×), and Aerie (American Eagle Outfitters) (5.21×) over the country average.

Where do Adore Me fans live in United States?

Adore Me fans in United States are most concentrated in Texas (reach 163,196), California (reach 156,824), and New York (reach 112,916). These three regions account for the largest share of the active audience.

What other brands do Adore Me fans also like?

Beyond Adore Me itself, the audience over-indexes on Lily Collins (10.22×), Aerie (American Eagle Outfitters) (5.21×), Swimsuit (3.01×), and ThirdLove (15.99×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Adore Me. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.