Lee Greenwood Audience in United States
Lee Greenwood has an estimated audience of 934,396 people in United States. 67.0% are female, 33.0% are male, average age 50.5. Top brand affinities: Whataburger, Pillow, Israel, Goop, Governor of Michigan.
Top brand affinities include Whataburger, Pillow, Israel, with strongest over-indexing on Whataburger (2.14× the country average). Demographically, the Lee Greenwood audience skews more female with an average age of 50.5, and over-indexes on personality traits such as Community Orientation, Family Orientation.
Category: Music & Radio · Type: Person · Subtype: Singer-songwriter
Demographics of Lee Greenwood fans
| Metric | Value |
|---|---|
| Female | 67.0% |
| Male | 33.0% |
| Average age | 50.5 |
| Estimated audience size | 934,396 |
Audience persona
The typical Lee Greenwood fan in United States is more female, around 50.5 years old, with strong Community Orientation tendencies and a notable affinity for Whataburger.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Whataburger | 2.14× | Food & Beverages |
| Pillow | 2.08× | Home & Garden |
| Israel | 1.7× | Travel & Leisure |
| Goop | 4.2× | Internet & Social Media |
| Governor of Michigan | 5.51× | Politics & Society |
| Elsword | 11.53× | Games |
| Zoo Tycoon (series) | 12.1× | Games |
| Wok | 3.93× | Food & Beverages |
| Historic site | 2.5× | Arts & Culture |
| headspace | 5.13× | Health |
| Google Home | 3.56× | Technology & Electronics |
| Hibachi | 4.3× | Food & Beverages |
| Grinch | 2.1× | Movies & TV |
| Fairy godmother | 3.89× | Literature |
| Jeep Wagoneer | 2.87× | Cars & Mobility |
| Cherish (group) | 5.23× | Music & Radio |
| Grace Slick | 4.12× | Music & Radio |
| Vocal harmony | 1.96× | Music & Radio |
| Hipster | 4.05× | Politics & Society |
| El Paso County, Colorado | 5.19× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 1.28 |
| Family Orientation | CONSERVATISM | 1.28 |
| Extroversion | THRILL | 1.21 |
| Individualism | JOY | 1.19 |
| Tradition | CONSERVATISM | 1.19 |
| Price Sensitivity | PREMIUM | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 82.4% |
| Canada | 4.4% |
| Germany | 2.5% |
See Lee Greenwood audiences in other countries
More Singer-songwriter audiences in United States
- GloRilla (18,197,217)
- Billie Eilish (15,190,647)
- Rocket (14,103,157)
- Jessie Murph (13,515,389)
- Tate McRae (13,487,196)
How to read this data
Audience size is the estimated number of people in United States who actively search for Lee Greenwood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.