Leisure suit Audience in United States

Leisure suit logo

Leisure suit has an estimated audience of 559,515 people in United States. 56.9% are female, 43.1% are male, average age 41.7. Top regions: California, Texas, Florida. Top brand affinities: Historic site, Product design, Fairy godmother, UK garage, Governor of Michigan.

The average Leisure suit fan in United States is 41.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Historic site, Product design, Fairy godmother, with strongest over-indexing on Historic site (14.18× the country average). Demographically, the Leisure suit audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Design Affinity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Leisure suit fans

Demographic split for Leisure suit audience in United States
MetricValue
Female56.9%
Male43.1%
Average age41.7
Estimated audience size559,515

Audience persona

The typical Leisure suit fan in United States is more female, around 41.7 years old, with strong Design Affinity tendencies and a notable affinity for Historic site.

Top regions in United States

Top regions ranked by reach for Leisure suit in United States
RegionReachAffinity
California46,1810.75×
Texas41,1810.86×
Florida31,6080.83×
New York27,3950.88×
Pennsylvania21,6341.15×
Ohio20,6071.2×
Illinois19,9381.07×
North Carolina19,2991.15×
Georgia18,2121.06×
Michigan15,5831.07×
Virginia13,574
Tennessee12,8601.15×
New Jersey11,6800.82×
Indiana11,2481.1×
Alabama11,0451.41×
Missouri10,8641.2×
Massachusetts10,7820.98×
Arizona10,4190.91×
Washington10,3800.92×
Wisconsin10,3151.23×
South Carolina10,0701.2×
Louisiana9,9411.38×
Maryland9,1660.95×
Colorado9,0481.03×
Minnesota8,2141.02×
Kentucky7,9841.14×
Oregon6,4801.01×
Oklahoma6,3371.02×
Iowa6,0631.32×
Mississippi5,6101.22×
Arkansas5,5891.21×
Connecticut5,4900.98×
Kansas4,8591.1×
Utah4,2080.84×
Nevada3,9170.72×
Nebraska3,0701.09×
West Virginia2,4480.94×
Idaho2,3830.85×
New Mexico2,3370.83×
Maine2,2621.13×
New Hampshire2,1540.98×
Rhode Island1,7370.98×
Washington, District of Columbia1,6170.96×
Montana1,4390.93×
Delaware1,2730.82×
Hawaii1,1380.47×
South Dakota1,0790.83×
Alaska1,0560.88×
Vermont9320.95×
North Dakota8300.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Leisure suit audience
BrandAffinityCategory
Historic site14.18×Arts & Culture
Product design3.83×Business & Career
Fairy godmother13.26×Literature
UK garage7.68×Music & Radio
Governor of Michigan9.3×Politics & Society
Goop6.67×Internet & Social Media
Stamp collecting5.6×Home & Garden
Harlow13.24×Travel & Leisure
Minnesota1.9×Travel & Leisure
Home equity2.08×Home & Garden
Nationality2.12×Politics & Society
Mathcore7.67×Music & Radio
Hipster9.12×Politics & Society
TV Fanatic9.56×Movies & TV
Greeicy Rendón48.15×Movies & TV
headspace8.16×Health
Vocal harmony3.91×Music & Radio
Hardik Pandya12.82×Sports
Sub Zero (Official)8.19×Literature
Natural rubber1.71×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Leisure suit audience
TraitClusterScore
Design AffinityPREMIUM2.07
Luxury OrientationPREMIUM1.87
Quality AwarenessPREMIUM1.57
IndulgenceJOY1.42
SustainabilityBALANCE1.28
MindfulnessBALANCE1.26

Worldwide distribution

Worldwide audience distribution share by country for Leisure suit
CountryShare
United States23.0%
Japan7.2%
United Kingdom6.3%

See Leisure suit audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Leisure suit have in United States?

Leisure suit has an estimated audience of 559,515 people in United States, concentrated in California and Texas.

What is the gender split and age of Leisure suit fans?

56.9% of Leisure suit fans are female, 43.1% are male, with an average age of 41.7 years.

Which brands do Leisure suit fans like most?

Leisure suit fans show strongest brand affinity for Historic site (14.18×), Product design (3.83×), and Fairy godmother (13.26×) over the country average.

Where do Leisure suit fans live in United States?

Leisure suit fans in United States are most concentrated in California (reach 46,181), Texas (reach 41,181), and Florida (reach 31,608). These three regions account for the largest share of the active audience.

What other brands do Leisure suit fans also like?

Beyond Leisure suit itself, the audience over-indexes on Product design (3.83×), Fairy godmother (13.26×), UK garage (7.68×), and Governor of Michigan (9.3×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Leisure suit. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.