Lili Estefan Audience in United States

Lili Estefan logo

Lili Estefan has an estimated audience of 463,532 people in United States. 67.7% are female, 32.3% are male, average age 42.1. Top regions: California, Florida, Texas. Top brand affinities: Nationality, Kendra Scott, jordy nelson, Panama, Governor of Michigan.

The average Lili Estefan fan in United States is 42.1 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Nationality, Kendra Scott, jordy nelson, with strongest over-indexing on Nationality (7.5× the country average). Demographically, the Lili Estefan audience skews more female with an average age of 42.1, and over-indexes on personality traits such as Indulgence, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Person · Subtype: Fashion model

Demographics of Lili Estefan fans

Demographic split for Lili Estefan audience in United States
MetricValue
Female67.7%
Male32.3%
Average age42.1
Estimated audience size463,532

Audience persona

The typical Lili Estefan fan in United States is more female, around 42.1 years old, with strong Indulgence tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Lili Estefan in United States
RegionReachAffinity
California166,0863.26×
Florida140,9784.49×
Texas117,5932.95×
New York50,4671.95×
Illinois28,5191.85×
New Jersey26,7622.27×
Arizona18,0221.9×
Georgia16,5231.16×
North Carolina12,7950.92×
Pennsylvania12,4180.8×
Nevada11,9162.66×
Massachusetts10,2531.12×
Virginia10,2370.91×
Maryland9,8581.24×
Ohio8,7520.61×
Colorado8,5051.16×
Connecticut7,0181.51×
Washington6,9260.74×
Indiana6,7250.79×
New Mexico5,2332.25×
Tennessee5,0190.54×
Oklahoma4,5840.89×
South Carolina4,4240.63×
Utah4,4131.06×
Michigan4,2130.35×
Oregon3,6840.69×
Louisiana3,4200.57×
Wisconsin3,4050.49×
Kansas3,1930.87×
Minnesota2,9570.45×
Alabama2,9300.45×
Kentucky2,6780.46×
Missouri2,5650.34×
Arkansas2,2380.59×
Rhode Island2,0791.41×
Iowa2,0210.53×
Nebraska1,5420.66×
Mississippi1,4980.39×
Idaho1,2460.54×
Washington, District of Columbia1,0550.76×
Delaware8410.66×
New Hampshire5790.32×
Wyoming5230.76×
Hawaii4460.22×
South Dakota3380.32×
West Virginia3370.16×
Alaska3370.34×
Montana2930.23×
North Dakota2820.3×
Maine2680.16×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Lili Estefan audience
BrandAffinityCategory
Nationality7.5×Politics & Society
Kendra Scott7.02×Fashion & Accessoires
jordy nelson31.52×Sports
Panama7.03×Travel & Leisure
Governor of Michigan13.66×Politics & Society
Personality8.3×Business & Career
Hipster12.6×Politics & Society
Grinch4.36×Movies & TV
Space Hulk23.31×Games
Vocal harmony4.73×Music & Radio
Google Home6.58×Technology & Electronics
Lahaina, Hawaii17.59×Travel & Leisure
National Paralympic Committee21.96×Sports
Homie13.7×Politics & Society
Hibachi7.06×Food & Beverages
Historic site3.78×Arts & Culture
Fairy godmother6.32×Literature
Goop4.46×Internet & Social Media
Wok5.09×Food & Beverages
Preta Gil15.77×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Lili Estefan audience
TraitClusterScore
IndulgenceJOY1.29
Price SensitivityPREMIUM1.17
ExtroversionTHRILL1.15
SpiritualityBALANCE1.12
Need for SecurityCONSERVATISM1.05
Family OrientationCONSERVATISM1.03

Worldwide distribution

Worldwide audience distribution share by country for Lili Estefan
CountryShare
United States73.0%
Mexico13.6%
Spain4.6%

See Lili Estefan audiences in other countries

More Fashion model audiences in United States

Frequently asked questions

How many fans does Lili Estefan have in United States?

Lili Estefan has an estimated audience of 463,532 people in United States, concentrated in California and Florida.

What is the gender split and age of Lili Estefan fans?

67.7% of Lili Estefan fans are female, 32.3% are male, with an average age of 42.1 years.

Which brands do Lili Estefan fans like most?

Lili Estefan fans show strongest brand affinity for Nationality (7.5×), Kendra Scott (7.02×), and jordy nelson (31.52×) over the country average.

Where do Lili Estefan fans live in United States?

Lili Estefan fans in United States are most concentrated in California (reach 166,086), Florida (reach 140,978), and Texas (reach 117,593). These three regions account for the largest share of the active audience.

What other brands do Lili Estefan fans also like?

Beyond Lili Estefan itself, the audience over-indexes on Kendra Scott (7.02×), jordy nelson (31.52×), Panama (7.03×), and Governor of Michigan (13.66×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Lili Estefan. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.