Rascasse Audience Intelligence

Marcus Luttrell Audience in United States

A data profile of the people who buy, follow and care about Marcus Luttrell in United States — modelled from more than twelve digital signal sources. Marcus Luttrell has an estimated audience of 738,452 people in United States.

The average Marcus Luttrell fan in United States is 43.5 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Borderlands (series), Peter Thiel, Vera Farmiga, with strongest over-indexing on Borderlands (series) (150.23× the country average).

Demographically, the Marcus Luttrell audience skews more male with an average age of 43.5, and over-indexes on personality traits such as Patriotism, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Marcus Luttrell fan in United States is more male, around 43.5 years old, with strong Patriotism tendencies and a notable affinity for Borderlands (series).

Category: Politics & Society · Type: Person

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Marcus Luttrell profile in United States.

Audience size
738K
in United States
Gender
23.3%
76.7% male
Age
43.5
average years
Country rank
#28921
Person in United States
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Marcus Luttrell fans

23.3% are female, 76.7% are male, average age 43.5.

Fig. 02

Gender split

23.3%
Female
76.7%
Male
Demographic split for Marcus Luttrell audience in United States
MetricValue
Female23.3%
Male76.7%
Average age43.5
Estimated audience size738,452
Fig. 03

Age distribution

Ø 43.5
average years
Age distribution of the Marcus Luttrell audience in United States
Age bracketShare%
16-198%
20-2916%
30-3923%
40-4928%
50+25%
Fig. 04

Worldwide distribution

73.8%

of the worldwide Marcus Luttrell audience comes from United States.

Worldwide audience distribution share by country for Marcus Luttrell
CountryShare
United States73.8%
Canada4.9%
Germany4.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Marcus Luttrell audience in United States is strongest.

Fig. 05

Top regions by affinity

Marcus Luttrell fans by region: top regions in United States
#RegionReachAffinity×
01Texas~100K1.48×
02Idaho~5K1.31×
03Oklahoma~10K1.28×
04Montana~3K1.28×
05Alabama~10K1.27×
06Mississippi~8K1.27×
07Wyoming~1K1.24×
08Arkansas~8K1.23×
09Utah~8K1.19×
10Tennessee~20K1.16×
11North Dakota~2K1.14×
12Kansas~7K1.13×
13West Virginia~4K1.13×
14Louisiana~10K1.12×
15Kentucky~10K1.12×
16Alaska~2K1.12×
17South Dakota~2K1.11×
18Iowa~7K1.07×
19Hawaii~4K1.07×
20Nebraska~4K1.06×
21South Carolina~10K1.05×
22North Carolina~20K1.02×
23Missouri~10K1.02×
24Washington, District of Columbia~2K1.02×
25Virginia~20K1.01×
26Colorado~10K1.01×
27Indiana~10K0.98×
28Arizona~20K0.97×
29New Hampshire~3K0.96×
30Pennsylvania~20K0.95×
31New Mexico~4K0.94×
32Maine~3K0.94×
33Georgia~20K0.89×
34Ohio~20K0.88×
35Nevada~6K0.88×
36Washington~10K0.87×
37Wisconsin~10K0.84×
38Maryland~10K0.83×
39Minnesota~9K0.83×
40Oregon~7K0.83×
41Florida~40K0.82×
42Connecticut~6K0.82×
43Michigan~20K0.81×
44Rhode Island~2K0.81×
45Delaware~2K0.81×
46Illinois~20K0.75×
47Massachusetts~10K0.75×
48California~60K0.72×
49New Jersey~10K0.65×
50New York~30K0.64×
Fig. 06

Affinity by region

Affinity by region — Marcus Luttrell, United States
0.64×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Marcus Luttrell audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Marcus Luttrell audience
#·InterestCategoryAffinity×
01Borderlands (series)Games150.23×
02Vera FarmigaMovies & TV16.98×
03Digi-KeyTechnology & Electronics16.98×
04Criss AngelMovies & TV16.98×
05War on TerrorPolitics & Society14.82×
06Peter ThielBusiness & Career12.00×
07Larry PagePolitics & Society11.64×
08Baltimore OriolesSports8.94×
09Genghis KhanPolitics & Society8.36×
10National Rifle AssociationPolitics & Society5.43×
11Casey's General StoresFood & Beverages5.29×
12Mark WahlbergMovies & TV5.19×
13Atlanta BravesSports5.06×
14Public securityPolitics & Society5.00×
15Chuck NorrisMovies & TV4.01×
16Self-defenseSports3.84×
17Fox News ChannelMovies & TV2.74×
18Nonprofit organizationPolitics & Society1.82×
19AutoZoneCars & Mobility1.79×
20Donald TrumpPolitics & Society1.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Marcus Luttrell audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Marcus Luttrell audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM9.21×
IndividualismJOY1.90×
Risk AppetiteTHRILL1.48×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Marcus Luttrell audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.70×
CreativityOPEN0.74×
SustainabilityBALANCE0.76×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Marcus Luttrell have in United States?

Marcus Luttrell has an estimated audience of 738,452 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Marcus Luttrell fans?

23.3% of Marcus Luttrell fans are female, 76.7% are male, with an average age of 43.5 years.

03

Which brands do Marcus Luttrell fans like most?

Marcus Luttrell fans show strongest brand affinity for Borderlands (series) (150.23×), Peter Thiel (12×), and Vera Farmiga (16.98×) over the country average.

04

Where do Marcus Luttrell fans live in United States?

Marcus Luttrell fans in United States are most concentrated in Texas (reach ~100K), California (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Marcus Luttrell fans also like?

Beyond Marcus Luttrell itself, the audience over-indexes on Peter Thiel (12×), Vera Farmiga (16.98×), Baltimore Orioles (8.94×), and Atlanta Braves (5.06×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Marcus Luttrell. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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