Market liquidity Audience in United States

Market liquidity has an estimated audience of 3,254,656 people in United States. 36.9% are female, 63.1% are male, average age 41.8. Top regions: California, New York, Texas. Top brand affinities: Alaska, Vocal harmony, Historic site, Governor of Michigan, Eden Lake.
The average Market liquidity fan in United States is 41.8 years old, more male, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Alaska, Vocal harmony, Historic site, with strongest over-indexing on Alaska (1.8× the country average). Demographically, the Market liquidity audience skews more male with an average age of 41.8, and over-indexes on personality traits such as Quality Awareness, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Market liquidity fans
| Metric | Value |
|---|---|
| Female | 36.9% |
| Male | 63.1% |
| Average age | 41.8 |
| Estimated audience size | 3,254,656 |
Audience persona
The typical Market liquidity fan in United States is more male, around 41.8 years old, with strong Quality Awareness tendencies and a notable affinity for Alaska.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 182,857 | 0.51× |
| New York | 143,835 | 0.79× |
| Texas | 109,662 | 0.39× |
| Florida | 90,406 | 0.41× |
| Illinois | 54,303 | 0.5× |
| Pennsylvania | 46,317 | 0.42× |
| Virginia | 44,476 | 0.56× |
| Kentucky | 42,182 | 1.03× |
| Massachusetts | 39,666 | 0.62× |
| New Jersey | 39,416 | 0.48× |
| Georgia | 38,176 | 0.38× |
| Ohio | 36,589 | 0.36× |
| North Carolina | 34,989 | 0.36× |
| Michigan | 34,690 | 0.41× |
| Washington | 32,764 | 0.5× |
| Mississippi | 29,600 | 1.1× |
| Maryland | 26,868 | 0.48× |
| Louisiana | 26,318 | 0.63× |
| Arkansas | 26,297 | 0.98× |
| Oklahoma | 25,717 | 0.71× |
| Alabama | 24,498 | 0.54× |
| West Virginia | 24,437 | 1.61× |
| Alaska | 24,386 | 3.5× |
| Missouri | 23,687 | 0.45× |
| Tennessee | 23,339 | 0.36× |
| Iowa | 23,213 | 0.87× |
| South Carolina | 23,172 | 0.47× |
| Indiana | 22,577 | 0.38× |
| Kansas | 22,571 | 0.88× |
| Idaho | 22,566 | 1.38× |
| Arizona | 21,599 | 0.33× |
| Hawaii | 21,557 | 1.54× |
| Montana | 21,258 | 2.35× |
| South Dakota | 20,982 | 2.79× |
| Colorado | 20,792 | 0.41× |
| Wisconsin | 20,703 | 0.42× |
| North Dakota | 20,430 | 3.06× |
| New Hampshire | 20,135 | 1.57× |
| Minnesota | 20,039 | 0.43× |
| Nebraska | 19,716 | 1.21× |
| Connecticut | 19,686 | 0.6× |
| New Mexico | 19,613 | 1.2× |
| Nevada | 19,550 | 0.62× |
| Rhode Island | 19,442 | 1.88× |
| Maine | 19,431 | 1.67× |
| Oregon | 19,300 | 0.52× |
| Utah | 19,185 | 0.66× |
| Vermont | 19,123 | 3.35× |
| Delaware | 17,411 | 1.94× |
| Washington, District of Columbia | 13,619 | 1.39× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Alaska | 1.8× | Travel & Leisure |
| Vocal harmony | 4.32× | Music & Radio |
| Historic site | 4× | Arts & Culture |
| Governor of Michigan | 5.59× | Politics & Society |
| Eden Lake | 5.83× | Movies & TV |
| Kendra Scott | 2.03× | Fashion & Accessoires |
| Mangaka | 2.66× | Literature |
| Grinch | 2.49× | Movies & TV |
| Jesse Plemons | 1.88× | Movies & TV |
| Hipster | 5.05× | Politics & Society |
| Goop | 2.8× | Internet & Social Media |
| Fairy godmother | 3.89× | Literature |
| Wikia | 1.76× | Internet & Social Media |
| JDSU | 1.56× | Business & Career |
| CAC 40 | 2.66× | Business & Career |
| HydraFacial | 3.98× | Beauty & Wellness |
| Electrolyte | 2.23× | Health |
| Home staging | 2.48× | Home & Garden |
| Hibachi | 3.7× | Food & Beverages |
| El Paso County, Colorado | 6.03× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 2.45 |
| Career Orientation | POWER | 2.03 |
| Need for Security | CONSERVATISM | 1.8 |
| Risk Appetite | THRILL | 1.67 |
| DIY Mentality | THRILL | 1.46 |
| Early Adopter Mentality | POWER | 1.38 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 23.9% |
| Brazil | 8.9% |
| India | 6.0% |
See Market liquidity audiences in other countries
More Business & Career audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Market liquidity have in United States?
Market liquidity has an estimated audience of 3,254,656 people in United States, concentrated in California and New York.
What is the gender split and age of Market liquidity fans?
36.9% of Market liquidity fans are female, 63.1% are male, with an average age of 41.8 years.
Which brands do Market liquidity fans like most?
Market liquidity fans show strongest brand affinity for Alaska (1.8×), Vocal harmony (4.32×), and Historic site (4×) over the country average.
Where do Market liquidity fans live in United States?
Market liquidity fans in United States are most concentrated in California (reach 182,857), New York (reach 143,835), and Texas (reach 109,662). These three regions account for the largest share of the active audience.
What other brands do Market liquidity fans also like?
Beyond Market liquidity itself, the audience over-indexes on Vocal harmony (4.32×), Historic site (4×), Governor of Michigan (5.59×), and Eden Lake (5.83×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Market liquidity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.