Marvel Zombies Audience in United States

Marvel Zombies has an estimated audience of 415,734 people in United States. 23.2% are female, 76.8% are male, average age 40.1. Top regions: California, Texas, Florida. Top brand affinities: The Salvation Army, Doctor Stranger, Diane Kruger, Lost in Space, Freddy vs. Jason.

The average Marvel Zombies fan in United States is 40.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include The Salvation Army, Doctor Stranger, Diane Kruger, with strongest over-indexing on The Salvation Army (101.9× the country average). Demographically, the Marvel Zombies audience skews more male with an average age of 40.1, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Games · Type: Video / Board Game

Demographics of Marvel Zombies fans

Demographic split for Marvel Zombies audience in United States
MetricValue
Female23.2%
Male76.8%
Average age40.1
Estimated audience size415,734

Audience persona

The typical Marvel Zombies fan in United States is more male, around 40.1 years old, with strong Patriotism tendencies and a notable affinity for The Salvation Army.

Top regions in United States

Top regions ranked by reach for Marvel Zombies in United States
RegionReachAffinity
California61,4681.34×
Texas47,9611.34×
Florida28,5521.01×
New York24,8841.07×
Illinois14,6091.05×
Pennsylvania13,3850.96×
Georgia12,9351.01×
Ohio12,4410.97×
North Carolina12,4230.99×
Michigan11,1091.02×
Virginia11,0931.1×
New Jersey10,6701.01×
Arizona9,4031.11×
Washington9,3781.12×
Tennessee8,8321.06×
Indiana8,7651.15×
Maryland7,3941.03×
Missouri7,2201.08×
Massachusetts7,1530.87×
Colorado6,8031.04×
Kentucky6,1441.18×
Oklahoma5,8011.26×
South Carolina5,7580.92×
Wisconsin5,6350.9×
Oregon5,3481.12×
Minnesota5,2760.89×
Nevada5,2571.31×
Alabama4,8860.84×
Utah4,8301.3×
Louisiana4,7970.89×
Connecticut3,7330.9×
Kansas3,5611.09×
Iowa3,3800.99×
Arkansas3,3750.99×
Mississippi3,2180.94×
New Mexico2,8051.35×
Idaho2,0660.99×
West Virginia1,9571.01×
Nebraska1,8530.89×
Hawaii1,6390.92×
New Hampshire1,3490.82×
Maine1,2860.86×
Rhode Island1,0010.76×
Delaware9820.86×
Montana9380.81×
South Dakota9090.95×
North Dakota9021.06×
Washington, District of Columbia7500.6×
Alaska7180.81×
Vermont5000.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Marvel Zombies audience
BrandAffinityCategory
The Salvation Army101.9×Politics & Society
Doctor Stranger70.48×Movies & TV
Diane Kruger46.71×Movies & TV
Lost in Space61.85×Movies & TV
Freddy vs. Jason63.72×Movies & TV
Superman4.99×Movies & TV
Man of Steel (film)37.55×Movies & TV
Dylan O'Brien17.21×Movies & TV
Felicity Jones30.66×Movies & TV
Batman5.68×Movies & TV
Arrow16.3×Movies & TV
Black Panther (film)16.18×Movies & TV
Pokémon6.52×Games
Halo (series)17.42×Games
Shadow of the Colossus58.44×Games
Ghostbusters (franchise)18.64×Movies & TV
24 (TV series)20×Movies & TV
Blade Runner19.1×Movies & TV
Diablo (series)15.08×Games
Sheetz8.15×Cars & Mobility

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Marvel Zombies audience
TraitClusterScore
PatriotismCONSERVATISM1.75
ExtroversionTHRILL1.59
TraditionCONSERVATISM1.57
Early Adopter MentalityPOWER1.41
Social Media UsageJOY1.4
LGBTQ+ IdentityOPEN1.32

Worldwide distribution

Worldwide audience distribution share by country for Marvel Zombies
CountryShare
United States32.2%
Poland6.6%
Colombia6.4%

See Marvel Zombies audiences in other countries

More Games audiences in United States

Frequently asked questions

How many fans does Marvel Zombies have in United States?

Marvel Zombies has an estimated audience of 415,734 people in United States, concentrated in California and Texas.

What is the gender split and age of Marvel Zombies fans?

23.2% of Marvel Zombies fans are female, 76.8% are male, with an average age of 40.1 years.

Which brands do Marvel Zombies fans like most?

Marvel Zombies fans show strongest brand affinity for The Salvation Army (101.9×), Doctor Stranger (70.48×), and Diane Kruger (46.71×) over the country average.

Where do Marvel Zombies fans live in United States?

Marvel Zombies fans in United States are most concentrated in California (reach 61,468), Texas (reach 47,961), and Florida (reach 28,552). These three regions account for the largest share of the active audience.

What other brands do Marvel Zombies fans also like?

Beyond Marvel Zombies itself, the audience over-indexes on Doctor Stranger (70.48×), Diane Kruger (46.71×), Lost in Space (61.85×), and Freddy vs. Jason (63.72×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Marvel Zombies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.