Master of None Audience in United States

Master of None has an estimated audience of 336,075 people in United States. 58.5% are female, 41.5% are male, average age 32.3. Top regions: California, New York, Texas. Top brand affinities: Home construction, Collectable, 3D printing, Bank account, IS (Infinite Stratos).
The average Master of None fan in United States is 32.3 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Home construction, Collectable, 3D printing, with strongest over-indexing on Home construction (2.34× the country average). Demographically, the Master of None audience skews more female with an average age of 32.3, and over-indexes on personality traits such as Early Adopter Mentality, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series
Demographics of Master of None fans
| Metric | Value |
|---|---|
| Female | 58.5% |
| Male | 41.5% |
| Average age | 32.3 |
| Estimated audience size | 336,075 |
Audience persona
The typical Master of None fan in United States is more female, around 32.3 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Home construction.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 57,378 | 1.55× |
| New York | 32,022 | 1.71× |
| Texas | 29,804 | 1.03× |
| Florida | 19,657 | 0.86× |
| Illinois | 15,209 | 1.36× |
| Pennsylvania | 12,408 | 1.1× |
| North Carolina | 11,633 | 1.15× |
| Georgia | 11,602 | 1.12× |
| New Jersey | 10,698 | 1.25× |
| Ohio | 10,434 | 1.01× |
| Virginia | 9,901 | 1.21× |
| Washington | 9,728 | 1.44× |
| Massachusetts | 9,136 | 1.38× |
| Michigan | 8,438 | 0.96× |
| Maryland | 7,431 | 1.29× |
| Colorado | 6,916 | 1.31× |
| Arizona | 6,412 | 0.93× |
| Tennessee | 6,026 | 0.89× |
| Oregon | 5,726 | 1.49× |
| Minnesota | 5,321 | 1.1× |
| Indiana | 5,216 | 0.85× |
| Missouri | 4,936 | 0.91× |
| Wisconsin | 4,783 | 0.95× |
| South Carolina | 4,199 | 0.83× |
| Connecticut | 3,983 | 1.18× |
| Louisiana | 3,418 | 0.79× |
| Kentucky | 3,229 | 0.77× |
| Alabama | 3,181 | 0.68× |
| Nevada | 3,144 | 0.97× |
| Oklahoma | 3,009 | 0.81× |
| Utah | 2,998 | 1× |
| Kansas | 2,300 | 0.87× |
| Iowa | 1,941 | 0.7× |
| Washington, District of Columbia | 1,936 | 1.92× |
| Arkansas | 1,906 | 0.69× |
| Mississippi | 1,587 | 0.57× |
| Idaho | 1,431 | 0.85× |
| Nebraska | 1,340 | 0.79× |
| New Mexico | 1,303 | 0.77× |
| Hawaii | 1,269 | 0.88× |
| New Hampshire | 1,246 | 0.94× |
| Maine | 1,232 | 1.02× |
| Rhode Island | 1,130 | 1.06× |
| West Virginia | 959 | 0.61× |
| Delaware | 776 | 0.84× |
| Montana | 770 | 0.83× |
| Vermont | 722 | 1.22× |
| Alaska | 626 | 0.87× |
| North Dakota | 416 | 0.6× |
| South Dakota | 412 | 0.53× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 2.34× | Home & Garden |
| Collectable | 1.71× | Kids & Family |
| 3D printing | 2.3× | Technology & Electronics |
| Bank account | 1.79× | Business & Career |
| IS (Infinite Stratos) | 2.34× | Literature |
| Hypertext | 3.16× | Technology & Electronics |
| Necktie | 2.5× | Fashion & Accessoires |
| Google Analytics | 2.2× | Internet & Social Media |
| Chili con carne | 3.61× | Food & Beverages |
| Paul Dano | 2.22× | Movies & TV |
| Ellen Burstyn | 3.52× | Movies & TV |
| Thom Browne | 3.67× | Fashion & Accessoires |
| Overtone | 3.56× | Beauty & Wellness |
| Mike Conley, Jr. | 3.1× | Sports |
| Springfield, Illinois | 3.63× | Travel & Leisure |
| WFTS-TV | 1.98× | Movies & TV |
| War on Terror | 2.3× | Politics & Society |
| Mandarins Drum and Bugle Corps | 14.67× | Music & Radio |
| Tuscany | 2.02× | Travel & Leisure |
| Ironmongery | 2.92× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 2.26 |
| LGBTQ+ Identity | OPEN | 1.95 |
| Sustainability | BALANCE | 1.93 |
| Urban Lifestyle | OPEN | 1.79 |
| Risk Appetite | THRILL | 1.65 |
| Sports Activity | POWER | 1.64 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 37.3% |
| Spain | 8.6% |
| Italy | 6.9% |
See Master of None audiences in other countries
More TV series audiences in United States
- Superman (134,978,918)
- Euphoria (131,605,431)
- Friends (88,648,863)
- Peacemaker (68,050,277)
- The Gilded Age (36,792,318)
Frequently asked questions
How many fans does Master of None have in United States?
Master of None has an estimated audience of 336,075 people in United States, concentrated in California and New York.
What is the gender split and age of Master of None fans?
58.5% of Master of None fans are female, 41.5% are male, with an average age of 32.3 years.
Which brands do Master of None fans like most?
Master of None fans show strongest brand affinity for Home construction (2.34×), Collectable (1.71×), and 3D printing (2.3×) over the country average.
Where do Master of None fans live in United States?
Master of None fans in United States are most concentrated in California (reach 57,378), New York (reach 32,022), and Texas (reach 29,804). These three regions account for the largest share of the active audience.
What other brands do Master of None fans also like?
Beyond Master of None itself, the audience over-indexes on Collectable (1.71×), 3D printing (2.3×), Bank account (1.79×), and IS (Infinite Stratos) (2.34×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Master of None. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.