Mau P Audience in United States
Mau P has an estimated audience of 371,177 people in United States. 48.8% are female, 51.2% are male, average age 33.2. Top brand affinities: Resident Advisor, Social shopping, Berghain, Disclosure (band), In the Heights.
Top brand affinities include Resident Advisor, Social shopping, Berghain, with strongest over-indexing on Resident Advisor (48.17× the country average). Demographically, the Mau P audience skews balanced with an average age of 33.2, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation.
Category: Music & Radio · Type: Person · Subtype: EDM
Demographics of Mau P fans
| Metric | Value |
|---|---|
| Female | 48.8% |
| Male | 51.2% |
| Average age | 33.2 |
| Estimated audience size | 371,177 |
Audience persona
The typical Mau P fan in United States is balanced, around 33.2 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Resident Advisor.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Resident Advisor | 48.17× | Music & Radio |
| Social shopping | 22.54× | Shopping |
| Berghain | 79.03× | Music & Radio |
| Disclosure (band) | 66.02× | Music & Radio |
| In the Heights | 55.56× | Music & Radio |
| Hart of Dixie | 49.17× | Movies & TV |
| Kia Sportage | 29.36× | Cars & Mobility |
| Martin Garrix | 42.08× | Music & Radio |
| Jeremy Renner | 15.5× | Movies & TV |
| Tiësto | 27.94× | Music & Radio |
| Afrojack | 50.52× | Music & Radio |
| Boiler Room | 29.06× | Music & Radio |
| Skrillex | 20.83× | Music & Radio |
| Burning Man | 10.59× | Music & Radio |
| Honda HR-V | 19.3× | Cars & Mobility |
| Los Angeles Dodgers | 5.17× | Sports |
| Daft Punk | 16.35× | Music & Radio |
| Electronic dance music | 4.66× | Music & Radio |
| International education | 11.56× | Business & Career |
| Houston Astros | 5.52× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Early Adopter Mentality | POWER | 1.93 |
| Luxury Orientation | PREMIUM | 1.91 |
| LGBTQ+ Identity | OPEN | 1.8 |
| Pet Ownership | JOY | 1.64 |
| Community Orientation | OPEN | 1.62 |
| Sustainability | BALANCE | 1.61 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 69.8% |
| Canada | 4.8% |
| Netherlands | 3.6% |
See Mau P audiences in other countries
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How to read this data
Audience size is the estimated number of people in United States who actively search for Mau P. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.