Mayday (Taiwanese band) Audience in United States

Mayday (Taiwanese band) has an estimated audience of 571,087 people in United States. Top regions: Florida, California, Texas. Top brand affinities: Back to the Future, Feyenoord, Autism Awareness, Diabetes mellitus awareness, Malaysia.

Mayday (Taiwanese band) fans in United States are concentrated in Florida, with strong brand affinity for Back to the Future. The audience is concentrated in Florida, California, Texas. Top brand affinities include Back to the Future, Feyenoord, Autism Awareness, with strongest over-indexing on Back to the Future (46.53× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person

Demographics of Mayday (Taiwanese band) fans

Demographic split for Mayday (Taiwanese band) audience in United States
MetricValue
Estimated audience size571,087

Audience persona

The typical Mayday (Taiwanese band) fan in United States shows strong Patriotism tendencies and a notable affinity for Back to the Future.

Top regions in United States

Top regions ranked by reach for Mayday (Taiwanese band) in United States
RegionReachAffinity
Florida65,0131.68×
California62,7111×
Texas38,7840.79×
New York29,6740.93×
Pennsylvania19,9301.04×
Illinois15,9130.84×
Georgia14,8930.85×
Ohio13,1970.75×
North Carolina13,1380.76×
Washington12,9391.13×
Michigan11,7470.79×
Virginia11,6290.84×
Massachusetts11,1690.99×
Arizona10,7140.92×
New Jersey10,6220.73×
Tennessee9,7680.85×
Minnesota9,6131.17×
Colorado8,1940.91×
Missouri7,9910.87×
Maryland7,6480.78×
Indiana7,5860.73×
Alabama7,4610.94×
Wisconsin6,8540.8×
Oregon6,8071.04×
Vermont6,7916.77×
Mississippi6,7611.44×
Nevada6,2521.13×
South Carolina6,2490.73×
Connecticut5,5510.97×
Louisiana5,5070.75×
Kentucky5,3830.75×
Oklahoma5,3430.84×
Utah4,0330.79×
Iowa3,9370.84×
Kansas3,6030.8×
Arkansas3,4360.73×
Hawaii2,7851.13×
New Mexico2,5720.9×
Nebraska2,4410.85×
Idaho2,2500.79×
New Hampshire1,9290.86×
Washington, District of Columbia1,8531.08×
Maine1,7080.84×
West Virginia1,6920.64×
Rhode Island1,4990.82×
Montana1,2430.78×
Delaware1,0950.69×
Alaska1,0540.86×
South Dakota8860.67×
North Dakota8330.71×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mayday (Taiwanese band) audience
BrandAffinityCategory
Back to the Future46.53×Movies & TV
Feyenoord125.71×Sports
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Malaysia20.49×Travel & Leisure
Viola Davis29.75×Movies & TV
Jackie Chan20.47×Movies & TV
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Taobao21.51×Shopping
Taiwan13.04×Travel & Leisure
Priyanka Chopra18.32×Movies & TV
Baidu27.07×Internet & Social Media
Bruce Lee17.11×Movies & TV
Michelle Yeoh21.7×Movies & TV
Jet Li27.99×Movies & TV
Mooncake25.84×Food & Beverages
Beijing14.71×Travel & Leisure
Income tax13.19×Business & Career
IU (singer)21.3×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mayday (Taiwanese band) audience
TraitClusterScore
PatriotismCONSERVATISM1.59
Early Adopter MentalityPOWER1.36
ExtroversionTHRILL1.34
IndulgenceJOY1.21
MindfulnessBALANCE1.17
Social Media UsageJOY1.14

Worldwide distribution

Worldwide audience distribution share by country for Mayday (Taiwanese band)
CountryShare
United States26.3%
France10.5%
India10.3%

See Mayday (Taiwanese band) audiences in other countries

More Music & Radio audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Mayday (Taiwanese band). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.