Mickey Mouse Clubhouse Audience in United States

Mickey Mouse Clubhouse logo

Mickey Mouse Clubhouse has an estimated audience of 3,229,672 people in United States. 69.7% are female, 30.3% are male, average age 38.3. Top regions: Texas, California, Florida. Top brand affinities: Radiohead, Dane Cook, Sofia the First, Sundar Pichai, Zootopia.

The average Mickey Mouse Clubhouse fan in United States is 38.3 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Radiohead, Dane Cook, Sofia the First, with strongest over-indexing on Radiohead (111.24× the country average). Demographically, the Mickey Mouse Clubhouse audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Need for Security, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: TV series

Demographics of Mickey Mouse Clubhouse fans

Demographic split for Mickey Mouse Clubhouse audience in United States
MetricValue
Female69.7%
Male30.3%
Average age38.3
Estimated audience size3,229,672

Audience persona

The typical Mickey Mouse Clubhouse fan in United States is more female, around 38.3 years old, with strong Need for Security tendencies and a notable affinity for Radiohead.

Top regions in United States

Top regions ranked by reach for Mickey Mouse Clubhouse in United States
RegionReachAffinity
Texas296,4531.07×
California282,1820.79×
Florida261,1391.19×
New York167,4870.93×
Pennsylvania129,8441.19×
Georgia125,0511.26×
North Carolina119,9301.23×
Ohio108,0681.09×
Illinois108,0501×
Tennessee102,1621.58×
Louisiana94,7022.27×
Alabama89,0611.97×
New Jersey88,4311.08×
Michigan83,9020.99×
Indiana76,4931.3×
Virginia74,0080.94×
Kentucky71,3541.76×
South Carolina66,4751.37×
Missouri63,8071.23×
Massachusetts58,8580.93×
Maryland58,6281.06×
Mississippi58,5632.2×
Arizona50,7860.77×
Wisconsin37,5460.77×
Connecticut37,0011.14×
Oklahoma36,5701.02×
Washington36,5360.56×
Arkansas35,0091.32×
Minnesota31,4110.68×
Colorado29,6760.58×
Nevada24,0130.77×
Iowa23,6700.89×
West Virginia23,6701.57×
Kansas20,5600.81×
Utah20,4020.71×
Oregon19,8880.54×
Idaho10,9940.68×
Hawaii10,5200.76×
Nebraska10,2400.63×
New Hampshire10,0580.79×
New Mexico9,8470.61×
Delaware9,5161.07×
Maine8,8580.77×
Rhode Island8,6550.84×
Montana5,8360.65×
Washington, District of Columbia5,7210.59×
South Dakota5,3020.71×
North Dakota4,4710.67×
Alaska4,0510.59×
Vermont2,9950.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mickey Mouse Clubhouse audience
BrandAffinityCategory
Radiohead111.24×Music & Radio
Dane Cook76.06×Movies & TV
Sofia the First35.64×Movies & TV
Sundar Pichai34.94×Business & Career
Zootopia11.49×Movies & TV
Bubble Guppies19.59×Movies & TV
Doc McStuffins23.74×Movies & TV
Daniel Tiger's Neighborhood20.28×Movies & TV
Pocahontas (1995 film)13.31×Movies & TV
The Croods18.04×Movies & TV
Frozen (2010 American film)12.12×Movies & TV
Beaches2.73×Travel & Leisure
Castle of Illusion Starring Mickey Mouse49.34×Games
Disney Villains23.99×
Minnie's Bow-Toons45.67×Movies & TV
Toy Story (franchise)8.97×Movies & TV
Polly Pocket18.14×Kids & Family
Snow White6.75×Movies & TV
Chip 'n Dale Rescue Rangers33.68×Movies & TV
Brave (2012 film)6.62×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mickey Mouse Clubhouse audience
TraitClusterScore
Need for SecurityCONSERVATISM1.83
ExtroversionTHRILL1.41
TraditionCONSERVATISM1.3
MindfulnessBALANCE1.19
IndulgenceJOY1.18
LGBTQ+ IdentityOPEN1.11

Worldwide distribution

Worldwide audience distribution share by country for Mickey Mouse Clubhouse
CountryShare
United States56.9%
Japan6.2%
United Kingdom5.6%

See Mickey Mouse Clubhouse audiences in other countries

More TV series audiences in United States

Frequently asked questions

How many fans does Mickey Mouse Clubhouse have in United States?

Mickey Mouse Clubhouse has an estimated audience of 3,229,672 people in United States, concentrated in Texas and California.

What is the gender split and age of Mickey Mouse Clubhouse fans?

69.7% of Mickey Mouse Clubhouse fans are female, 30.3% are male, with an average age of 38.3 years.

Which brands do Mickey Mouse Clubhouse fans like most?

Mickey Mouse Clubhouse fans show strongest brand affinity for Radiohead (111.24×), Dane Cook (76.06×), and Sofia the First (35.64×) over the country average.

Where do Mickey Mouse Clubhouse fans live in United States?

Mickey Mouse Clubhouse fans in United States are most concentrated in Texas (reach 296,453), California (reach 282,182), and Florida (reach 261,139). These three regions account for the largest share of the active audience.

What other brands do Mickey Mouse Clubhouse fans also like?

Beyond Mickey Mouse Clubhouse itself, the audience over-indexes on Dane Cook (76.06×), Sofia the First (35.64×), Sundar Pichai (34.94×), and Zootopia (11.49×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mickey Mouse Clubhouse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.