Rascasse Audience Intelligence

Daniel Tiger's Neighborhood Audience in United States

A data profile of the people who buy, follow and care about Daniel Tiger's Neighborhood in United States — modelled from more than twelve digital signal sources. Daniel Tiger's Neighborhood has an estimated audience of 865,495 people in United States.

#116among Animation in United States#2121among Movie / TV Show / Series in United States#4799in Movies & TV

The average Daniel Tiger's Neighborhood fan in United States is 38.3 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, New York.

Top brand affinities include Caillou, Doc McStuffins, Dover Saddlery, with strongest over-indexing on Caillou (53.97× the country average).

Demographically, the Daniel Tiger's Neighborhood audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Daniel Tiger's Neighborhood fan in United States is more female, around 38.3 years old, with strong Patriotism tendencies and a notable affinity for Caillou.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Animation

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Daniel Tiger's Neighborhood profile in United States.

Audience size
865K
in United States
Gender
75.1%♀
24.9% male
Age
38.3
average years
Country rank
#26058
Movie / TV Show / Series in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Daniel Tiger's Neighborhood viewers

75.1% are female, 24.9% are male, average age 38.3.

Fig. 02

Gender split

75.1%
Female
24.9%
Male
Demographic split for Daniel Tiger's Neighborhood audience in United States
MetricValue
Female75.1%
Male24.9%
Average age38.3
Estimated audience size865,495
Fig. 03

Age distribution

Ø 38.3
average years
Age distribution of the Daniel Tiger's Neighborhood audience in United States
Age bracketShare%
16-1914%
20-2926%
30-3928%
40-4917%
50+14%
Fig. 04

Worldwide distribution

55.0%

of the worldwide Daniel Tiger's Neighborhood audience comes from United States.

Worldwide audience distribution share by country for Daniel Tiger's Neighborhood
CountryShare
United States55.0%
Italy6.5%
Mexico3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Daniel Tiger's Neighborhood audience in United States is strongest.

Fig. 05

Top regions by affinity

Daniel Tiger's Neighborhood fans by region: top regions in United States
#RegionReachAffinity×
01Wyoming~8K3.97×
02Hawaii~20K3.51×
03Mississippi~20K1.53×
04Indiana~40K1.37×
05Louisiana~20K1.23×
06New York~90K1.15×
07Maryland~30K1.15×
08Georgia~50K1.13×
09Texas~100K1.10×
10New Jersey~40K1.09×
11Illinois~50K1.08×
12West Virginia~7K1.08×
13Pennsylvania~50K1.07×
14North Carolina~40K1.04×
15Alabama~20K1.04×
16Nevada~10K1.04×
17South Carolina~20K1.03×
18Tennessee~30K1.00×
19Connecticut~10K1.00×
20Ohio~40K0.99×
21Massachusetts~30K0.97×
22Arkansas~10K0.97×
23Virginia~30K0.96×
24Michigan~40K0.95×
25Oklahoma~10K0.94×
26Iowa~10K0.93×
27Washington~30K0.91×
28Kentucky~20K0.89×
29Kansas~10K0.89×
30Minnesota~20K0.87×
31Utah~10K0.87×
32Missouri~20K0.86×
33Delaware~3K0.85×
34Florida~80K0.84×
35Wisconsin~20K0.83×
36California~100K0.82×
37New Mexico~6K0.82×
38Nebraska~6K0.81×
39Idaho~6K0.80×
40Alaska~2K0.80×
41Washington, District of Columbia~3K0.78×
42Oregon~10K0.76×
43New Hampshire~4K0.75×
44Rhode Island~3K0.75×
45South Dakota~2K0.75×
46Maine~4K0.74×
47North Dakota~2K0.74×
48Arizona~20K0.71×
49Montana~3K0.68×
50Colorado~10K0.66×
Fig. 06

Affinity by region

Affinity by region — Daniel Tiger's Neighborhood, United States
0.66×1.00×3.97×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Daniel Tiger's Neighborhood audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Daniel Tiger's Neighborhood audience
#·InterestCategoryAffinity×
01Dover SaddleryShopping75.57×
02PersilHome & Garden59.45×
03CaillouMovies & TV53.97×
04Doc McStuffinsMovies & TV53.68×
05Polly PocketKids & Family42.45×
06ShopkinsKids & Family40.30×
07DuckTalesMovies & TV38.40×
08Wild KrattsMovies & TV32.01×
09Bubble GuppiesMovies & TV31.94×
10VTechKids & Family31.79×
11Care BearsKids & Family21.82×
12Mickey Mouse ClubhouseMovies & TV20.28×
13Key FoodShopping16.28×
14Sesame StreetKids & Family16.25×
15Nick Jr.Movies & TV8.24×
16Discount storesShopping4.69×
17Shopping mallsShopping3.41×
18IKEAHome & Garden3.16×
19Pizza HutFood & Beverages3.07×
20PinterestInternet & Social Media2.87×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Daniel Tiger's Neighborhood audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Daniel Tiger's Neighborhood audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.53×
Family OrientationCONSERVATISM2.32×
Price SensitivityPREMIUM2.16×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Daniel Tiger's Neighborhood audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.67×
Pet OwnershipJOY0.81×
Risk AppetiteTHRILL0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Daniel Tiger's Neighborhood have in United States?

Daniel Tiger's Neighborhood has an estimated audience of 865,495 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Daniel Tiger's Neighborhood viewers?

75.1% of Daniel Tiger's Neighborhood fans are female, 24.9% are male, with an average age of 38.3 years.

03

Which brands do Daniel Tiger's Neighborhood fans like most?

Daniel Tiger's Neighborhood fans show strongest brand affinity for Caillou (53.97×), Doc McStuffins (53.68×), and Dover Saddlery (75.57×) over the country average.

04

Where do Daniel Tiger's Neighborhood fans live in United States?

Daniel Tiger's Neighborhood fans in United States are most concentrated in Texas (reach ~100K), California (reach ~100K), and New York (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Daniel Tiger's Neighborhood fans also like?

Beyond Daniel Tiger's Neighborhood itself, the audience over-indexes on Doc McStuffins (53.68×), Dover Saddlery (75.57×), Persil (59.45×), and Wild Kratts (32.01×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Daniel Tiger's Neighborhood. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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