Middlesbrough F.C. Audience in United States

Middlesbrough F.C. logo

Middlesbrough F.C. has an estimated audience of 361,201 people in United States. 38.7% are female, 61.3% are male, average age 30.7. Top regions: Florida, New York, California. Top brand affinities: Aston Villa F.C., Queens Park Rangers F.C., Tottenham Hotspur F.C., Jude Bellingham, Alisha Lehmann.

The average Middlesbrough F.C. fan in United States is 30.7 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, New York, California. Top brand affinities include Aston Villa F.C., Queens Park Rangers F.C., Tottenham Hotspur F.C., with strongest over-indexing on Aston Villa F.C. (375× the country average). Demographically, the Middlesbrough F.C. audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Urban Lifestyle, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: Soccer

Demographics of Middlesbrough F.C. fans

Demographic split for Middlesbrough F.C. audience in United States
MetricValue
Female38.7%
Male61.3%
Average age30.7
Estimated audience size361,201

Audience persona

The typical Middlesbrough F.C. fan in United States is more male, around 30.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for Aston Villa F.C..

Top regions in United States

Top regions ranked by reach for Middlesbrough F.C. in United States
RegionReachAffinity
Florida45,4531.86×
New York40,9222.03×
California40,6991.02×
Ohio35,5683.2×
Texas30,3180.98×
New Jersey16,1811.76×
North Carolina14,6731.35×
Georgia14,6711.32×
Massachusetts14,5542.05×
Illinois13,0481.08×
Pennsylvania12,2661.01×
Virginia8,5100.97×
Maryland7,7531.25×
Indiana6,9751.06×
Arizona6,1220.83×
Washington5,9930.83×
Tennessee5,9800.83×
Michigan5,6860.6×
Colorado5,5730.98×
Connecticut4,8211.33×
Kentucky4,8161.06×
Nevada4,6041.32×
South Carolina4,1910.77×
Minnesota4,0770.79×
Missouri3,8310.66×
Louisiana3,7190.8×
Wisconsin3,4320.63×
Oregon3,2720.79×
Alabama3,2310.64×
Kansas2,0840.73×
Rhode Island1,9781.72×
Utah1,9160.59×
Iowa1,8570.62×
Oklahoma1,7930.45×
Montana1,4421.44×
Washington, District of Columbia1,3971.29×
Mississippi1,3940.47×
Arkansas1,3870.47×
Idaho1,3600.75×
New Hampshire1,2520.88×
West Virginia1,2430.74×
Maine1,1710.91×
Nebraska1,0030.55×
New Mexico9610.53×
Delaware8860.89×
Vermont6841.08×
Alaska6430.83×
Hawaii5690.37×
South Dakota4740.57×
Wyoming4470.83×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Middlesbrough F.C. audience
BrandAffinityCategory
Aston Villa F.C.375×Sports
Queens Park Rangers F.C.493.9×Sports
Tottenham Hotspur F.C.85.71×Sports
Jude Bellingham96.8×Sports
Alisha Lehmann126.7×Sports
Charlton Athletic F.C.232.84×Sports
Crystal Palace F.C.74.04×Sports
Newcastle United F.C.67.09×Sports
Leicester City F.C.65.63×Sports
Bayer 04 Leverkusen60.94×Sports
Portsmouth F.C.90.41×Sports
West Ham United F.C.57.81×Sports
Harry Kane46.88×Sports
New-adult fiction18.49×Literature
Facebook Messenger7.49×Internet & Social Media
Olympique Lyonnais60.92×Sports
Television set14.8×Technology & Electronics
Swindon Town F.C.192.21×Sports
Stoke City F.C.60.56×Sports
Market basket13.91×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Middlesbrough F.C. audience
TraitClusterScore
Urban LifestyleOPEN1.29
Career OrientationPOWER1.28
Luxury OrientationPREMIUM1.28
Early Adopter MentalityPOWER1.23
LGBTQ+ IdentityOPEN1.16
Risk AppetiteTHRILL1.16

Worldwide distribution

Worldwide audience distribution share by country for Middlesbrough F.C.
CountryShare
United Kingdom39.8%
United States7.2%
Germany4.3%

See Middlesbrough F.C. audiences in other countries

More Soccer audiences in United States

Frequently asked questions

How many fans does Middlesbrough F.C. have in United States?

Middlesbrough F.C. has an estimated audience of 361,201 people in United States, concentrated in Florida and New York.

What is the gender split and age of Middlesbrough F.C. fans?

38.7% of Middlesbrough F.C. fans are female, 61.3% are male, with an average age of 30.7 years.

Which brands do Middlesbrough F.C. fans like most?

Middlesbrough F.C. fans show strongest brand affinity for Aston Villa F.C. (375×), Queens Park Rangers F.C. (493.9×), and Tottenham Hotspur F.C. (85.71×) over the country average.

Where do Middlesbrough F.C. fans live in United States?

Middlesbrough F.C. fans in United States are most concentrated in Florida (reach 45,453), New York (reach 40,922), and California (reach 40,699). These three regions account for the largest share of the active audience.

What other brands do Middlesbrough F.C. fans also like?

Beyond Middlesbrough F.C. itself, the audience over-indexes on Queens Park Rangers F.C. (493.9×), Tottenham Hotspur F.C. (85.71×), Jude Bellingham (96.8×), and Alisha Lehmann (126.7×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Middlesbrough F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.