A data profile of the people who buy, follow and care about Mike Epps in United States — modelled from more than twelve digital signal sources. Mike Epps has an estimated audience of 2,823,414 people in United States.
The average Mike Epps fan in United States is 39.2 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Jack in the Box, John Travolta, Taiwan, with strongest over-indexing on Jack in the Box (9.51× the country average).
Demographically, the Mike Epps audience skews more female with an average age of 39.2, and over-indexes on personality traits such as Career Orientation, Urban Lifestyle.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Mike Epps fan in United States is more female, around 39.2 years old, with strong Career Orientation tendencies and a notable affinity for Jack in the Box.
The key figures that characterise the Mike Epps profile in United States.
61.4% are female, 38.6% are male, average age 39.2.
| Metric | Value |
|---|---|
| Female | 61.4% |
| Male | 38.6% |
| Average age | 39.2 |
| Estimated audience size | 2,823,414 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 22% | |
| 30-39 | 22% | |
| 40-49 | 21% | |
| 50+ | 18% |
of the worldwide Mike Epps audience comes from United States.
| Country | Share |
|---|---|
| United States | 86.0% |
| United Kingdom | 3.3% |
| Canada | 2.4% |
Where the Mike Epps audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Indiana | ~100K | 2.25× | |
| 02 | Mississippi | ~50K | 2.22× | |
| 03 | Alabama | ~80K | 1.93× | |
| 04 | Louisiana | ~70K | 1.84× | |
| 05 | Georgia | ~200K | 1.81× | |
| 06 | Maryland | ~90K | 1.78× | |
| 07 | Delaware | ~10K | 1.51× | |
| 08 | South Carolina | ~60K | 1.48× | |
| 09 | North Carolina | ~100K | 1.46× | |
| 10 | Michigan | ~100K | 1.43× | |
| 11 | Tennessee | ~70K | 1.34× | |
| 12 | Nevada | ~30K | 1.29× | |
| 13 | Illinois | ~100K | 1.28× | |
| 14 | Washington, District of Columbia | ~10K | 1.27× | |
| 15 | Ohio | ~100K | 1.26× | |
| 16 | Arkansas | ~30K | 1.24× | |
| 17 | Oklahoma | ~40K | 1.23× | |
| 18 | Texas | ~300K | 1.22× | |
| 19 | Kentucky | ~40K | 1.21× | |
| 20 | Missouri | ~50K | 1.19× | |
| 21 | Virginia | ~80K | 1.17× | |
| 22 | Florida | ~200K | 1.06× | |
| 23 | Arizona | ~60K | 1.06× | |
| 24 | California | ~300K | 1.01× | |
| 25 | Pennsylvania | ~80K | 0.91× | |
| 26 | Kansas | ~20K | 0.86× | |
| 27 | New Jersey | ~60K | 0.85× | |
| 28 | Wisconsin | ~40K | 0.85× | |
| 29 | New York | ~100K | 0.81× | |
| 30 | West Virginia | ~10K | 0.81× | |
| 31 | New Mexico | ~10K | 0.80× | |
| 32 | Connecticut | ~20K | 0.78× | |
| 33 | Washington | ~40K | 0.74× | |
| 34 | Rhode Island | ~6K | 0.71× | |
| 35 | Alaska | ~4K | 0.71× | |
| 36 | Nebraska | ~10K | 0.68× | |
| 37 | Minnesota | ~30K | 0.66× | |
| 38 | Iowa | ~20K | 0.65× | |
| 39 | North Dakota | ~4K | 0.65× | |
| 40 | Oregon | ~20K | 0.61× | |
| 41 | Colorado | ~30K | 0.60× | |
| 42 | Hawaii | ~7K | 0.60× | |
| 43 | South Dakota | ~4K | 0.59× | |
| 44 | Vermont | ~3K | 0.57× | |
| 45 | Massachusetts | ~30K | 0.54× | |
| 46 | Montana | ~4K | 0.54× | |
| 47 | Idaho | ~7K | 0.50× | |
| 48 | New Hampshire | ~5K | 0.49× | |
| 49 | Maine | ~5K | 0.49× | |
| 50 | Utah | ~10K | 0.42× |
The strongest cross-interests of the Mike Epps audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Mooncake | Food & Beverages | 14.05× | ||
| 02 | Taobao | Shopping | 11.52× | ||
| 03 | Fresh Off the Boat | Movies & TV | 11.43× | ||
| 04 | Bruce Lee | Movies & TV | 10.32× | ||
| 05 | Beijing | Travel & Leisure | 10.23× | ||
| 06 | Viola Davis | Movies & TV | 10.20× | ||
| 07 | Bernie Mac | Movies & TV | 10.10× | ||
| 08 | Jack in the Box | Food & Beverages | 9.51× | ||
| 09 | John Travolta | Movies & TV | 9.40× | ||
| 10 | Kumail Nanjiani | Movies & TV | 9.34× | ||
| 11 | Taiwan | Travel & Leisure | 8.54× | ||
| 12 | Ashton Kutcher | Movies & TV | 6.52× | ||
| 13 | Danny DeVito | Movies & TV | 6.35× | ||
| 14 | Malaysia | Travel & Leisure | 5.64× | ||
| 15 | Teyana Taylor | Movies & TV | 5.51× | ||
| 16 | Hong Kong | Travel & Leisure | 4.87× | ||
| 17 | Internet celebrity | Internet & Social Media | 4.64× | ||
| 18 | TMZ | Internet & Social Media | 2.92× | ||
| 19 | Stand-up comedy | Movies & TV | 2.45× | ||
| 20 | Pizza Hut | Food & Beverages | 1.96× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.40× | |
| Urban Lifestyle | OPEN | 1.38× | |
| Community Orientation | OPEN | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.66× | |
| Pet Ownership | JOY | 0.67× | |
| DIY Mentality | THRILL | 0.73× |
Mike Epps has an estimated audience of 2,823,414 people in United States, concentrated in California and Texas.
61.4% of Mike Epps fans are female, 38.6% are male, with an average age of 39.2 years.
Mike Epps fans show strongest brand affinity for Jack in the Box (9.51×), John Travolta (9.4×), and Taiwan (8.54×) over the country average.
Mike Epps fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Mike Epps itself, the audience over-indexes on John Travolta (9.4×), Taiwan (8.54×), Beijing (10.23×), and Internet celebrity (4.64×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Mike Epps. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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