Mike McDaniel Audience in United States

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Mike McDaniel has an estimated audience of 4,296,401 people in United States. 43.5% are female, 56.5% are male, average age 36.0. Top regions: Florida, California, Texas. Top brand affinities: Ken Griffey Jr., Graham Greene (actor), Elsword, Product design, Goop.

The average Mike McDaniel fan in United States is 36.0 years old, more male, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Ken Griffey Jr., Graham Greene (actor), Elsword, with strongest over-indexing on Ken Griffey Jr. (10.1× the country average). Demographically, the Mike McDaniel audience skews more male with an average age of 36.0, and over-indexes on personality traits such as Risk Appetite, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: American football

Demographics of Mike McDaniel fans

Demographic split for Mike McDaniel audience in United States
MetricValue
Female43.5%
Male56.5%
Average age36.0
Estimated audience size4,296,401

Audience persona

The typical Mike McDaniel fan in United States is more male, around 36.0 years old, with strong Risk Appetite tendencies and a notable affinity for Ken Griffey Jr..

Top regions in United States

Top regions ranked by reach for Mike McDaniel in United States
RegionReachAffinity
Florida594,4492.04×
California328,0750.69×
Texas291,1390.79×
New York248,0541.03×
Pennsylvania168,6871.17×
Ohio151,6971.15×
Illinois141,1820.99×
North Carolina129,7811×
Georgia127,6010.96×
Michigan122,1631.09×
Virginia109,0631.04×
New Jersey103,5150.95×
Arizona98,0471.12×
Tennessee92,4391.07×
Washington91,4181.06×
Alabama91,1941.52×
Massachusetts88,5441.05×
Wisconsin85,3611.32×
Colorado82,1891.21×
Indiana77,5030.99×
Maryland72,7290.98×
Missouri71,3001.03×
South Carolina68,2531.06×
Minnesota63,2971.03×
Kentucky49,1620.91×
Louisiana47,8090.86×
Connecticut44,3951.03×
Iowa43,7111.23×
Kansas38,5581.14×
Oregon37,7770.77×
Oklahoma37,5260.79×
Nevada33,2380.8×
Utah30,0210.78×
Mississippi29,0090.82×
Arkansas28,2990.8×
Nebraska23,5391.09×
Hawaii21,9431.19×
Idaho18,0220.84×
West Virginia16,7370.84×
New Hampshire15,6440.92×
New Mexico14,9470.69×
Rhode Island13,6060.99×
Maine13,5460.88×
Washington, District of Columbia13,4951.04×
Montana12,3161.03×
South Dakota10,6511.07×
Delaware9,1680.77×
North Dakota8,7110.99×
Alaska6,9320.75×
Vermont6,1090.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mike McDaniel audience
BrandAffinityCategory
Ken Griffey Jr.10.1×Sports
Graham Greene (actor)7.69×
Elsword17.91×Games
Product design1.95×Business & Career
Goop5.12×Internet & Social Media
Pro-Ject3.73×Music & Radio
Alaska1.56×Travel & Leisure
Fernando Valenzuela10.39×Sports
Governor of Michigan6.44×Politics & Society
Grinch3.43×Movies & TV
Grover Cleveland7.45×Politics & Society
Mathcore6.69×Music & Radio
Hipster7.19×Politics & Society
Wok4.74×Food & Beverages
Harlow7.63×Travel & Leisure
Google Home4.2×Technology & Electronics
No Escape (1994 film)7.17×Movies & TV
Fairy godmother4.61×Literature
Vocal harmony2.63×Music & Radio
Hibachi4.52×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mike McDaniel audience
TraitClusterScore
Risk AppetiteTHRILL1.49
LGBTQ+ IdentityOPEN1.24
Early Adopter MentalityPOWER1.18
Luxury OrientationPREMIUM1.15
Social Media UsageJOY1.1
Sports ActivityPOWER1.07

Worldwide distribution

Worldwide audience distribution share by country for Mike McDaniel
CountryShare
United States92.5%
Canada3.0%
United Kingdom0.8%

See Mike McDaniel audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Mike McDaniel have in United States?

Mike McDaniel has an estimated audience of 4,296,401 people in United States, concentrated in Florida and California.

What is the gender split and age of Mike McDaniel fans?

43.5% of Mike McDaniel fans are female, 56.5% are male, with an average age of 36.0 years.

Which brands do Mike McDaniel fans like most?

Mike McDaniel fans show strongest brand affinity for Ken Griffey Jr. (10.1×), Graham Greene (actor) (7.69×), and Elsword (17.91×) over the country average.

Where do Mike McDaniel fans live in United States?

Mike McDaniel fans in United States are most concentrated in Florida (reach 594,449), California (reach 328,075), and Texas (reach 291,139). These three regions account for the largest share of the active audience.

What other brands do Mike McDaniel fans also like?

Beyond Mike McDaniel itself, the audience over-indexes on Graham Greene (actor) (7.69×), Elsword (17.91×), Product design (1.95×), and Goop (5.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mike McDaniel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.