Moneybagg Yo Audience in United States

Moneybagg Yo logo

Moneybagg Yo has an estimated audience of 981,928 people in United States. 41.1% are female, 58.9% are male, average age 28.1. Top regions: Texas, Florida, Georgia. Top brand affinities: BigXthaPlug, Trippie Redd, Polo G, Diddy, Lil Tjay.

The average Moneybagg Yo fan in United States is 28.1 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, Florida, Georgia. Top brand affinities include BigXthaPlug, Trippie Redd, Polo G, with strongest over-indexing on BigXthaPlug (55.57× the country average). Demographically, the Moneybagg Yo audience skews more male with an average age of 28.1, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Music & Radio · Type: Person · Subtype: Hip hop

Demographics of Moneybagg Yo fans

Demographic split for Moneybagg Yo audience in United States
MetricValue
Female41.1%
Male58.9%
Average age28.1
Estimated audience size981,928

Audience persona

The typical Moneybagg Yo fan in United States is more male, around 28.1 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for BigXthaPlug.

Top regions in United States

Top regions ranked by reach for Moneybagg Yo in United States
RegionReachAffinity
Texas124,8621.48×
Florida72,9781.1×
Georgia72,9002.41×
California56,5920.52×
Tennessee55,4112.81×
North Carolina52,0951.76×
Alabama38,4472.8×
New York36,8830.67×
Ohio35,8981.19×
Illinois35,7121.09×
Louisiana34,3322.71×
Mississippi31,9623.95×
South Carolina29,605
Virginia29,4671.23×
Michigan27,9891.09×
Pennsylvania25,6940.78×
Maryland23,7861.41×
Indiana20,8201.16×
Missouri19,0641.2×
Arkansas16,1201.99×
New Jersey15,4170.62×
Kentucky15,1071.23×
Arizona13,1040.65×
Oklahoma11,3921.04×
Wisconsin10,7330.73×
Minnesota9,3040.66×
Massachusetts9,2580.48×
Nevada8,7980.93×
Colorado8,4740.55×
Washington7,4790.38×
Kansas6,1230.79×
Connecticut6,0800.62×
Iowa5,0800.63×
Oregon3,4880.31×
Washington, District of Columbia3,3011.12×
West Virginia3,2120.7×
Nebraska3,0740.62×
New Mexico2,9990.61×
Delaware2,4930.92×
Utah2,1290.24×
Rhode Island1,7600.56×
Hawaii1,7350.41×
Idaho1,1880.24×
Maine1,1080.31×
New Hampshire1,0800.28×
South Dakota9780.43×
North Dakota8700.43×
Alaska7610.36×
Montana6700.25×
Vermont4750.28×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Moneybagg Yo audience
BrandAffinityCategory
BigXthaPlug55.57×Music & Radio
Trippie Redd43.96×Music & Radio
Polo G44.2×Music & Radio
Diddy8.6×Music & Radio
Lil Tjay44.2×Music & Radio
Jack Harlow23.35×Music & Radio
iann dior85.91×Music & Radio
Southern hip hop6.02×Music & Radio
Roddy Ricch44.2×Music & Radio
DaBaby30.46×Music & Radio
Southside (record producer)32.31×Music & Radio
Atlanta hip hop7.19×Music & Radio
HE/RO16.43×Music & Radio
Lil Durk14.75×Music & Radio
Midwest hip hop6.18×Music & Radio
Teyana Taylor8.43×Movies & TV
Rod Wave14.91×Music & Radio
Gangsta rap5.72×Music & Radio
Yung Gravy18.95×Music & Radio
Benny Blanco10.83×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Moneybagg Yo audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.88
ExtroversionTHRILL1.21
Early Adopter MentalityPOWER1.09
Family OrientationCONSERVATISM1.07
Urban LifestyleOPEN1
Social Media UsageJOY1

Worldwide distribution

Worldwide audience distribution share by country for Moneybagg Yo
CountryShare
United States86.1%
Canada2.2%
Japan1.9%

See Moneybagg Yo audiences in other countries

More Hip hop audiences in United States

Frequently asked questions

How many fans does Moneybagg Yo have in United States?

Moneybagg Yo has an estimated audience of 981,928 people in United States, concentrated in Texas and Florida.

What is the gender split and age of Moneybagg Yo fans?

41.1% of Moneybagg Yo fans are female, 58.9% are male, with an average age of 28.1 years.

Which brands do Moneybagg Yo fans like most?

Moneybagg Yo fans show strongest brand affinity for BigXthaPlug (55.57×), Trippie Redd (43.96×), and Polo G (44.2×) over the country average.

Where do Moneybagg Yo fans live in United States?

Moneybagg Yo fans in United States are most concentrated in Texas (reach 124,862), Florida (reach 72,978), and Georgia (reach 72,900). These three regions account for the largest share of the active audience.

What other brands do Moneybagg Yo fans also like?

Beyond Moneybagg Yo itself, the audience over-indexes on Trippie Redd (43.96×), Polo G (44.2×), Diddy (8.6×), and Lil Tjay (44.2×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Moneybagg Yo. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.