Rascasse Audience Intelligence

BigXthaPlug Audience in United States

A data profile of the people who buy, follow and care about BigXthaPlug in United States — modelled from more than twelve digital signal sources. BigXthaPlug has an estimated audience of 1,153,285 people in United States.

#144among Hip hop in United States#4635among Person in United States#2706in Music & Radio

The average BigXthaPlug fan in United States is 27.3 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Moneybagg Yo, Hair Extensions, Teyana Taylor, with strongest over-indexing on Moneybagg Yo (55.57× the country average).

Demographically, the BigXthaPlug audience skews more male with an average age of 27.3, and over-indexes on personality traits such as Career Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical BigXthaPlug fan in United States is more male, around 27.3 years old, with strong Career Orientation tendencies and a notable affinity for Moneybagg Yo.

Category: Music & Radio · Type: Person · Subtype: Hip hop

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the BigXthaPlug profile in United States.

Audience size
1.2M
in United States
Gender
43.0%♀
57.0% male
Age
27.3
average years
Country rank
#21467
Person in United States
Fig. 01

Search interest · 12-month trend

-38%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of BigXthaPlug fans

43.0% are female, 57.0% are male, average age 27.3.

Fig. 02

Gender split

43.0%
Female
57.0%
Male
Demographic split for BigXthaPlug audience in United States
MetricValue
Female43.0%
Male57.0%
Average age27.3
Estimated audience size1,153,285
Fig. 03

Age distribution

Ø 27.3
average years
Age distribution of the BigXthaPlug audience in United States
Age bracketShare%
16-1950%
20-2928%
30-3913%
40-496%
50+3%
Fig. 04

Worldwide distribution

74.9%

of the worldwide BigXthaPlug audience comes from United States.

Worldwide audience distribution share by country for BigXthaPlug
CountryShare
United States74.9%
Canada6.7%
United Kingdom2.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the BigXthaPlug audience in United States is strongest.

Fig. 05

Top regions by affinity

BigXthaPlug fans by region: top regions in United States
#RegionReachAffinity×
01Texas~200K1.73×
02Mississippi~20K1.61×
03Alabama~30K1.55×
04Louisiana~20K1.43×
05Tennessee~40K1.42×
06Arkansas~10K1.38×
07Iowa~10K1.37×
08Nebraska~9K1.34×
09Georgia~50K1.31×
10North Carolina~50K1.24×
11Oklahoma~20K1.22×
12South Carolina~20K1.21×
13Indiana~30K1.20×
14Missouri~20K1.19×
15Kentucky~20K1.15×
16Alaska~3K1.12×
17Ohio~40K1.09×
18Michigan~40K1.08×
19Kansas~10K1.07×
20South Dakota~3K1.07×
21Virginia~30K1.04×
22North Dakota~3K1.03×
23Wisconsin~20K1.02×
24Illinois~40K1.00×
25West Virginia~6K1.00×
26Colorado~20K0.95×
27Minnesota~20K0.94×
28Washington, District of Columbia~4K0.91×
29Pennsylvania~40K0.89×
30Delaware~3K0.88×
31Maryland~20K0.87×
32Montana~3K0.85×
33Utah~10K0.82×
34Florida~70K0.81×
35New Hampshire~4K0.81×
36Vermont~2K0.81×
37Idaho~5K0.79×
38Maine~4K0.79×
39Nevada~10K0.78×
40New Mexico~5K0.78×
41Connecticut~10K0.76×
42Arizona~20K0.75×
43Massachusetts~20K0.75×
44Rhode Island~3K0.75×
45Oregon~10K0.71×
46California~100K0.69×
47Washington~20K0.68×
48Hawaii~4K0.68×
49New York~50K0.67×
50New Jersey~20K0.63×
Fig. 06

Affinity by region

Affinity by region — BigXthaPlug, United States
0.63×1.00×1.73×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the BigXthaPlug audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for BigXthaPlug audience
#·InterestCategoryAffinity×
01Moneybagg YoMusic & Radio55.57×
02Teyana TaylorMovies & TV8.87×
03Anthony JoshuaSports8.65×
04Hair ExtensionsBeauty & Wellness7.77×
05Digital audio workstationTechnology & Electronics7.73×
06Rick and MortyMovies & TV6.51×
07Megan FoxMovies & TV5.04×
08Internet celebrityInternet & Social Media4.33×
09Gangsta rapMusic & Radio4.17×
10High-definition televisionTechnology & Electronics2.77×
11First-person shooter gamesGames2.67×
12TikTokInternet & Social Media2.41×
13Instant messagingInternet & Social Media2.36×
14ConcertsMusic & Radio2.23×
15Blues musicMusic & Radio2.21×
16Music videosMusic & Radio2.14×
17Consumer electronicsTechnology & Electronics1.88×
18SpotifyInternet & Social Media1.80×
19ClothingFashion & Accessoires1.73×
20VehiclesCars & Mobility1.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the BigXthaPlug audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by BigXthaPlug audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.50×
Family OrientationCONSERVATISM1.38×
Early Adopter MentalityPOWER1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by BigXthaPlug audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.63×
Quality AwarenessPREMIUM0.63×
DIY MentalityTHRILL0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does BigXthaPlug have in United States?

BigXthaPlug has an estimated audience of 1,153,285 people in United States, concentrated in Texas and California.

02

What is the gender split and age of BigXthaPlug fans?

43.0% of BigXthaPlug fans are female, 57.0% are male, with an average age of 27.3 years.

03

Which brands do BigXthaPlug fans like most?

BigXthaPlug fans show strongest brand affinity for Moneybagg Yo (55.57×), Hair Extensions (7.77×), and Teyana Taylor (8.87×) over the country average.

04

Where do BigXthaPlug fans live in United States?

BigXthaPlug fans in United States are most concentrated in Texas (reach ~200K), California (reach ~100K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do BigXthaPlug fans also like?

Beyond BigXthaPlug itself, the audience over-indexes on Hair Extensions (7.77×), Teyana Taylor (8.87×), Rick and Morty (6.51×), and TikTok (2.41×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for BigXthaPlug. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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