A data profile of the people who buy, follow and care about Multirotor in United States — modelled from more than twelve digital signal sources. Multirotor has an estimated audience of 692,062 people in United States.
The average Multirotor fan in United States is 39.7 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Drone racing, Fred Meyer Jewelers, Quadcopter, with strongest over-indexing on Drone racing (233.55× the country average).
Demographically, the Multirotor audience skews more male with an average age of 39.7, and over-indexes on personality traits such as Patriotism, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Multirotor fan in United States is more male, around 39.7 years old, with strong Patriotism tendencies and a notable affinity for Drone racing.
The key figures that characterise the Multirotor profile in United States.
29.5% are female, 70.5% are male, average age 39.7.
| Metric | Value |
|---|---|
| Female | 29.5% |
| Male | 70.5% |
| Average age | 39.7 |
| Estimated audience size | 692,062 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 20% | |
| 50+ | 22% |
Where the Multirotor audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Dakota | ~2K | 1.59× | |
| 02 | Washington, District of Columbia | ~3K | 1.27× | |
| 03 | Kansas | ~6K | 1.16× | |
| 04 | New Mexico | ~4K | 1.14× | |
| 05 | Arkansas | ~6K | 1.09× | |
| 06 | Oklahoma | ~8K | 1.08× | |
| 07 | Utah | ~7K | 1.07× | |
| 08 | Iowa | ~6K | 1.06× | |
| 09 | Alaska | ~2K | 1.04× | |
| 10 | Vermont | ~1K | 1.04× | |
| 11 | South Carolina | ~10K | 1.02× | |
| 12 | Connecticut | ~7K | 1.02× | |
| 13 | Rhode Island | ~2K | 1.02× | |
| 14 | Alabama | ~10K | 1.01× | |
| 15 | Nebraska | ~4K | 1.01× | |
| 16 | Idaho | ~3K | 1.01× | |
| 17 | Hawaii | ~3K | 1.01× | |
| 18 | New Hampshire | ~3K | 1.01× | |
| 19 | Delaware | ~2K | 1.01× | |
| 20 | Kentucky | ~9K | 1.00× | |
| 21 | Nevada | ~7K | 1.00× | |
| 22 | Mississippi | ~6K | 1.00× | |
| 23 | West Virginia | ~3K | 1.00× | |
| 24 | Maine | ~2K | 1.00× | |
| 25 | Montana | ~2K | 1.00× | |
| 26 | South Dakota | ~2K | 1.00× | |
| 27 | Missouri | ~10K | 0.99× | |
| 28 | Oregon | ~8K | 0.99× | |
| 29 | Louisiana | ~9K | 0.98× | |
| 30 | Wisconsin | ~10K | 0.97× | |
| 31 | Indiana | ~10K | 0.96× | |
| 32 | Maryland | ~10K | 0.96× | |
| 33 | Tennessee | ~10K | 0.95× | |
| 34 | Colorado | ~10K | 0.95× | |
| 35 | Minnesota | ~9K | 0.95× | |
| 36 | Arizona | ~10K | 0.93× | |
| 37 | Massachusetts | ~10K | 0.93× | |
| 38 | Washington | ~10K | 0.92× | |
| 39 | Michigan | ~20K | 0.91× | |
| 40 | Virginia | ~20K | 0.91× | |
| 41 | Georgia | ~20K | 0.90× | |
| 42 | Ohio | ~20K | 0.90× | |
| 43 | North Carolina | ~20K | 0.90× | |
| 44 | New Jersey | ~20K | 0.90× | |
| 45 | Pennsylvania | ~20K | 0.89× | |
| 46 | Illinois | ~20K | 0.88× | |
| 47 | New York | ~30K | 0.84× | |
| 48 | Florida | ~40K | 0.83× | |
| 49 | Texas | ~50K | 0.80× | |
| 50 | California | ~60K | 0.74× |
The strongest cross-interests of the Multirotor audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Drone racing | Sports | 233.55× | ||
| 02 | Fred Meyer Jewelers | Shopping | 145.38× | ||
| 03 | Delivery drone | Technology & Electronics | 85.25× | ||
| 04 | Quadcopter | Technology & Electronics | 56.23× | ||
| 05 | Vehicle tracking system | Cars & Mobility | 49.95× | ||
| 06 | Model building | Kids & Family | 40.35× | ||
| 07 | Traxxas | Kids & Family | 39.22× | ||
| 08 | Kitchenette | Home & Garden | 34.25× | ||
| 09 | Radio-controlled car | Kids & Family | 27.62× | ||
| 10 | Bodrum | Travel & Leisure | 17.46× | ||
| 11 | International education | Business & Career | 15.35× | ||
| 12 | Micro Center | Shopping | 13.41× | ||
| 13 | Unmanned aerial vehicle | Cars & Mobility | 9.74× | ||
| 14 | 3D printing | Technology & Electronics | 8.10× | ||
| 15 | Electric motorcycles and scooters | Cars & Mobility | 6.94× | ||
| 16 | Robotics | Technology & Electronics | 6.39× | ||
| 17 | Extreme sport | Sports | 4.32× | ||
| 18 | Innovation | Business & Career | 3.92× | ||
| 19 | Tesla Motors | Cars & Mobility | 3.85× | ||
| 20 | Solar energy | Home & Garden | 3.61× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 4.56× | |
| Risk Appetite | THRILL | 3.64× | |
| Need for Security | CONSERVATISM | 1.83× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.72× | |
| Extroversion | THRILL | 0.77× | |
| Healthy Lifestyle | BALANCE | 0.78× |
Multirotor has an estimated audience of 692,062 people in United States, concentrated in California and Texas.
29.5% of Multirotor fans are female, 70.5% are male, with an average age of 39.7 years.
Multirotor fans show strongest brand affinity for Drone racing (233.55×), Fred Meyer Jewelers (145.38×), and Quadcopter (56.23×) over the country average.
Multirotor fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.
Beyond Multirotor itself, the audience over-indexes on Fred Meyer Jewelers (145.38×), Quadcopter (56.23×), Model building (40.35×), and Radio-controlled car (27.62×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Multirotor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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