Neighborhood association Audience in United States

Neighborhood association logo

Neighborhood association has an estimated audience of 383,885 people in United States. 63.4% are female, 36.6% are male, average age 42.5. Top regions: New York, California, Texas. Top brand affinities: Keene, New Hampshire, Governor of Michigan, Hipster, Wok, Cherish (group).

The average Neighborhood association fan in United States is 42.5 years old, more female, and lives primarily in New York. The audience is concentrated in New York, California, Texas. Top brand affinities include Keene, New Hampshire, Governor of Michigan, Hipster, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Neighborhood association audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Urban Lifestyle, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Neighborhood association fans

Demographic split for Neighborhood association audience in United States
MetricValue
Female63.4%
Male36.6%
Average age42.5
Estimated audience size383,885

Audience persona

The typical Neighborhood association fan in United States is more female, around 42.5 years old, with strong Urban Lifestyle tendencies and a notable affinity for Keene, New Hampshire.

Top regions in United States

Top regions ranked by reach for Neighborhood association in United States
RegionReachAffinity
New York27,8211.3×
California24,2730.57×
Texas23,8790.72×
Florida14,6490.56×
Georgia14,0581.19×
Michigan9,6400.96×
North Carolina7,0870.61×
Missouri6,8661.11×
Oregon6,5151.48×
Indiana6,2030.88×
Ohio5,5810.47×
Illinois5,5540.43×
Kentucky5,3651.11×
Wisconsin5,2010.9×
Oklahoma5,0471.18×
Tennessee4,9470.64×
Maryland4,3180.65×
Washington4,2090.55×
Pennsylvania4,2070.33×
Massachusetts4,0240.53×
Arizona3,7560.48×
Iowa3,5331.12×
Alabama3,4620.65×
New Jersey3,4160.35×
Virginia3,1420.34×
Minnesota3,0490.55×
Mississippi3,0210.96×
New Mexico2,6181.36×
Idaho2,4801.29×
Louisiana2,4790.5×
Arkansas2,4770.78×
South Carolina2,3650.41×
Kansas2,3030.76×
West Virginia2,3021.29×
Alaska2,2972.8×
Nebraska2,1671.13×
Colorado2,0990.35×
Hawaii2,0311.23×
Montana2,0031.88×
South Dakota1,9772.23×
North Dakota1,9252.44×
New Hampshire1,8971.25×
Connecticut1,8550.48×
Nevada1,8420.5×
Rhode Island1,8321.5×
Maine1,8301.33×
Utah1,8070.53×
Vermont1,8012.67×
Delaware1,6401.55×
Washington, District of Columbia1,2831.11×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Neighborhood association audience
BrandAffinityCategory
Keene, New Hampshire675×Travel & Leisure
Governor of Michigan15.69×Politics & Society
Hipster17.83×Politics & Society
Wok9.82×Food & Beverages
Cherish (group)15.87×Music & Radio
Goop7.69×Internet & Social Media
headspace12.7×Health
Grace Slick11.05×Music & Radio
TV Fanatic12.35×Movies & TV
Fairy godmother8.05×Literature
El Paso County, Colorado13.45×Travel & Leisure
Israel2.06×Travel & Leisure
Ira Glass16.37×Music & Radio
Cryptic crossword13.72×Technology & Electronics
Kikar HaShabbat12.46×News
Preta Gil14.88×Music & Radio
Hibachi4.67×Food & Beverages
South Asian cuisine5.24×Food & Beverages
Hickok459.88×Internet & Social Media
Nebraska1.5×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Neighborhood association audience
TraitClusterScore
Urban LifestyleOPEN2.03
Community OrientationOPEN1.99
Design AffinityPREMIUM1.59
PatriotismCONSERVATISM1.43
SustainabilityBALANCE1.34
DIY MentalityTHRILL1.33

Worldwide distribution

Worldwide audience distribution share by country for Neighborhood association
CountryShare
United States91.1%
Canada3.4%
Saudi Arabia1.9%

See Neighborhood association audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Neighborhood association have in United States?

Neighborhood association has an estimated audience of 383,885 people in United States, concentrated in New York and California.

What is the gender split and age of Neighborhood association fans?

63.4% of Neighborhood association fans are female, 36.6% are male, with an average age of 42.5 years.

Which brands do Neighborhood association fans like most?

Neighborhood association fans show strongest brand affinity for Keene, New Hampshire (675×), Governor of Michigan (15.69×), and Hipster (17.83×) over the country average.

Where do Neighborhood association fans live in United States?

Neighborhood association fans in United States are most concentrated in New York (reach 27,821), California (reach 24,273), and Texas (reach 23,879). These three regions account for the largest share of the active audience.

What other brands do Neighborhood association fans also like?

Beyond Neighborhood association itself, the audience over-indexes on Governor of Michigan (15.69×), Hipster (17.83×), Wok (9.82×), and Cherish (group) (15.87×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Neighborhood association. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.