Nickeil Alexander-Walker Audience in United States
Nickeil Alexander-Walker has an estimated audience of 1,185,915 people in United States. 39.6% are female, 60.4% are male, average age 34.6. Top brand affinities: Goop, Mathcore, Governor of Michigan, Elsword, Grinch.
Top brand affinities include Goop, Mathcore, Governor of Michigan, with strongest over-indexing on Goop (10.36× the country average). Demographically, the Nickeil Alexander-Walker audience skews more male with an average age of 34.6, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality.
Category: Sports · Type: Person · Subtype: Basketball
Demographics of Nickeil Alexander-Walker fans
| Metric | Value |
|---|---|
| Female | 39.6% |
| Male | 60.4% |
| Average age | 34.6 |
| Estimated audience size | 1,185,915 |
Audience persona
The typical Nickeil Alexander-Walker fan in United States is more male, around 34.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Goop.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Goop | 10.36× | Internet & Social Media |
| Mathcore | 15.51× | Music & Radio |
| Governor of Michigan | 13.65× | Politics & Society |
| Elsword | 27.45× | Games |
| Grinch | 6.73× | Movies & TV |
| Hipster | 15.78× | Politics & Society |
| Harlow | 17.5× | Travel & Leisure |
| Fairy godmother | 11.02× | Literature |
| Wok | 9.26× | Food & Beverages |
| Vocal harmony | 6.08× | Music & Radio |
| Historic site | 5.59× | Arts & Culture |
| No Escape (1994 film) | 14.65× | Movies & TV |
| Google Home | 8.39× | Technology & Electronics |
| La Jolla | 11.3× | Travel & Leisure |
| Hibachi | 9.1× | Food & Beverages |
| Guitarist (magazine) | 11.77× | Music & Radio |
| TV Fanatic | 10.66× | Movies & TV |
| El Paso County, Colorado | 12.44× | Travel & Leisure |
| headspace | 8.41× | Health |
| Grace Slick | 7.83× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| LGBTQ+ Identity | OPEN | 1.29 |
| Early Adopter Mentality | POWER | 1.12 |
| Social Media Usage | JOY | 1.06 |
| Extroversion | THRILL | 1.02 |
| Luxury Orientation | PREMIUM | 1 |
| Risk Appetite | THRILL | 0.97 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 69.1% |
| Canada | 7.1% |
| Brazil | 5.5% |
See Nickeil Alexander-Walker audiences in other countries
- Nickeil Alexander-Walker — Germany
- Nickeil Alexander-Walker — United Kingdom
- Nickeil Alexander-Walker — France
- Nickeil Alexander-Walker — Italy
- Nickeil Alexander-Walker — Spain
- Nickeil Alexander-Walker — Brazil
- Nickeil Alexander-Walker — Japan
- Nickeil Alexander-Walker — South Korea
- Nickeil Alexander-Walker — India
More Basketball audiences in United States
- NBA (91,514,318)
- NBA Finals (38,840,029)
- Golden State Warriors (37,009,341)
- Los Angeles Lakers (36,163,891)
- NBA playoffs (34,904,470)
How to read this data
Audience size is the estimated number of people in United States who actively search for Nickeil Alexander-Walker. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.