Nuclear power plant Audience in United States

Nuclear power plant logo

Nuclear power plant has an estimated audience of 940,329 people in United States. 43.1% are female, 56.9% are male, average age 45.7. Top regions: California, Texas, Florida. Top brand affinities: Nuclear power, Nuclear reactor, Hackers, Wanderlei Silva, Explosions in the Sky.

The average Nuclear power plant fan in United States is 45.7 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nuclear power, Nuclear reactor, Hackers, with strongest over-indexing on Nuclear power (24.94× the country average). Demographically, the Nuclear power plant audience skews more male with an average age of 45.7, and over-indexes on personality traits such as Need for Security, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Nuclear power plant fans

Demographic split for Nuclear power plant audience in United States
MetricValue
Female43.1%
Male56.9%
Average age45.7
Estimated audience size940,329

Audience persona

The typical Nuclear power plant fan in United States is more male, around 45.7 years old, with strong Need for Security tendencies and a notable affinity for Nuclear power.

Top regions in United States

Top regions ranked by reach for Nuclear power plant in United States
RegionReachAffinity
California97,0930.94×
Texas73,0010.9×
Florida62,5260.98×
New York47,5240.9×
Pennsylvania42,6341.35×
North Carolina40,3861.43×
Illinois37,6861.2×
Georgia33,3011.15×
Ohio31,0141.07×
Virginia30,0421.31×
Washington25,2671.34×
Michigan25,0861.02×
New Jersey24,5561.03×
Tennessee21,0251.11×
Arizona19,7161.03×
South Carolina17,7411.25×
Indiana17,4431.02×
Maryland17,3191.07×
Missouri15,8291.04×
Massachusetts15,2190.82×
Colorado14,3470.97×
Wisconsin13,7720.97×
Minnesota13,2760.99×
Alabama12,8140.98×
Louisiana11,1630.92×
Oregon11,1241.03×
Kentucky10,8910.92×
Oklahoma9,3980.9×
Arkansas8,5331.1×
Connecticut8,5020.9×
Utah8,3891×
Iowa8,0791.04×
Kansas7,7951.05×
Nevada6,5700.72×
Mississippi6,4260.83×
Idaho5,0911.08×
West Virginia5,0601.16×
New Mexico3,9850.85×
Nebraska3,9600.84×
New Hampshire3,9511.07×
Delaware3,7931.46×
Washington, District of Columbia3,1861.13×
Maine3,0170.9×
Hawaii2,8810.71×
Rhode Island2,3280.78×
Montana2,0040.77×
North Dakota1,6730.87×
South Dakota1,6210.75×
Alaska1,4130.7×
Vermont1,2560.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Nuclear power plant audience
BrandAffinityCategory
Nuclear power24.94×Home & Garden
Nuclear reactor43.57×Politics & Society
Hackers23.93×Movies & TV
Wanderlei Silva35.62×Sports
Explosions in the Sky59.97×Music & Radio
TsUM (Moscow)24.9×Arts & Culture
Unbroken20.77×Movies & TV
My Big Fat Greek Wedding16.89×Movies & TV
Nuclear engineering44.7×Business & Career
Mogwai30.82×Music & Radio
Post-rock22.61×Music & Radio
Survival kit5.85×Health
Survivalism4.51×Politics & Society
Andrew Weil, M.D.47.56×Health
Jeevansathi49.69×Kids & Family
Calgary International Airport28.47×Travel & Leisure
Yard House4.17×Food & Beverages
I Like Trains30.82×Music & Radio
Eastern Europe5.24×Travel & Leisure
Einstein Bros. Bagels5.6×Food & Beverages

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Nuclear power plant audience
TraitClusterScore
Need for SecurityCONSERVATISM4.47
PatriotismCONSERVATISM3.77
Career OrientationPOWER1.6
SustainabilityBALANCE1.43
Design AffinityPREMIUM1.32
Risk AppetiteTHRILL1.29

Worldwide distribution

Worldwide audience distribution share by country for Nuclear power plant
CountryShare
United States24.6%
Japan5.7%
United Kingdom5.6%

See Nuclear power plant audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Nuclear power plant have in United States?

Nuclear power plant has an estimated audience of 940,329 people in United States, concentrated in California and Texas.

What is the gender split and age of Nuclear power plant fans?

43.1% of Nuclear power plant fans are female, 56.9% are male, with an average age of 45.7 years.

Which brands do Nuclear power plant fans like most?

Nuclear power plant fans show strongest brand affinity for Nuclear power (24.94×), Nuclear reactor (43.57×), and Hackers (23.93×) over the country average.

Where do Nuclear power plant fans live in United States?

Nuclear power plant fans in United States are most concentrated in California (reach 97,093), Texas (reach 73,001), and Florida (reach 62,526). These three regions account for the largest share of the active audience.

What other brands do Nuclear power plant fans also like?

Beyond Nuclear power plant itself, the audience over-indexes on Nuclear reactor (43.57×), Hackers (23.93×), Wanderlei Silva (35.62×), and Explosions in the Sky (59.97×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Nuclear power plant. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.