Post-rock Audience in United States
Post-rock has an estimated audience of 451,509 people in United States. 42.6% are female, 57.4% are male, average age 40.3. Top regions: California, Texas, New York. Top brand affinities: Beetlejuice, Autism Awareness, Ozzy Osbourne, Chester Bennington, Diabetes mellitus awareness.
The average Post-rock fan in United States is 40.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Beetlejuice, Autism Awareness, Ozzy Osbourne, with strongest over-indexing on Beetlejuice (13.38× the country average). Demographically, the Post-rock audience skews more male with an average age of 40.3, and over-indexes on personality traits such as Sustainability, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Music & Radio · Type: Topic · Subtype: Musical genre
Demographics of Post-rock fans
| Metric | Value |
|---|---|
| Female | 42.6% |
| Male | 57.4% |
| Average age | 40.3 |
| Estimated audience size | 451,509 |
Audience persona
The typical Post-rock fan in United States is more male, around 40.3 years old, with strong Sustainability tendencies and a notable affinity for Beetlejuice.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 56,091 | 1.13× |
| Texas | 31,594 | 0.81× |
| New York | 26,560 | 1.05× |
| Florida | 20,337 | 0.67× |
| Illinois | 15,857 | 1.05× |
| Pennsylvania | 15,027 | 0.99× |
| Colorado | 12,769 | 1.79× |
| Ohio | 12,625 | 0.91× |
| Washington | 12,321 | 1.36× |
| North Carolina | 12,298 | 0.91× |
| Michigan | 10,880 | 0.92× |
| Georgia | 10,791 | 0.78× |
| Massachusetts | 10,725 | 1.21× |
| New Jersey | 10,316 | 0.9× |
| Virginia | 10,135 | 0.92× |
| Kansas | 8,544 | 2.4× |
| Tennessee | 8,203 | 0.91× |
| Arizona | 8,176 | 0.89× |
| Oregon | 8,175 | 1.58× |
| Missouri | 7,784 | 1.07× |
| Indiana | 7,325 | 0.89× |
| Minnesota | 6,835 | 1.06× |
| Maryland | 6,666 | 0.86× |
| Wisconsin | 5,784 | 0.85× |
| Oklahoma | 5,331 | 1.06× |
| Kentucky | 5,132 | 0.91× |
| Connecticut | 4,702 | 1.04× |
| Utah | 4,323 | 1.07× |
| South Carolina | 4,281 | 0.63× |
| Louisiana | 4,151 | 0.71× |
| Alabama | 3,533 | 0.56× |
| Nevada | 3,348 | 0.77× |
| Iowa | 3,090 | 0.83× |
| Arkansas | 2,488 | 0.67× |
| Mississippi | 2,134 | 0.57× |
| New Mexico | 1,944 | 0.86× |
| Idaho | 1,932 | 0.85× |
| Nebraska | 1,777 | 0.78× |
| New Hampshire | 1,724 | 0.97× |
| Maine | 1,576 | 0.97× |
| West Virginia | 1,432 | 0.68× |
| Rhode Island | 1,402 | 0.98× |
| Washington, District of Columbia | 1,360 | 1× |
| Montana | 1,341 | 1.07× |
| Alaska | 1,319 | 1.37× |
| Vermont | 1,206 | 1.52× |
| Hawaii | 1,166 | 0.6× |
| South Dakota | 1,135 | 1.09× |
| North Dakota | 1,105 | 1.19× |
| Wyoming | 1,069 | 1.6× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Beetlejuice | 13.38× | Movies & TV |
| Autism Awareness | 19.03× | Health |
| Ozzy Osbourne | 18.72× | Music & Radio |
| Chester Bennington | 35.03× | Music & Radio |
| Diabetes mellitus awareness | 12.48× | Health |
| Deftones | 28.44× | Music & Radio |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| Kurt Cobain | 16.08× | Music & Radio |
| DeviantArt | 9.1× | Internet & Social Media |
| William Shatner | 15.07× | Movies & TV |
| Capital One | 4.52× | Business & Career |
| Ewan McGregor | 18× | Movies & TV |
| Hackers | 34.62× | Movies & TV |
| Owen Wilson | 15.35× | Movies & TV |
| Harrison Ford | 12.24× | Movies & TV |
| Income tax | 13.19× | Business & Career |
| Jamie Lee Curtis | 10.41× | Movies & TV |
| Slipknot (band) | 19.39× | Music & Radio |
| Planet Fitness | 4.22× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.08 |
| Early Adopter Mentality | POWER | 2.08 |
| LGBTQ+ Identity | OPEN | 1.9 |
| Tradition | CONSERVATISM | 1.87 |
| Urban Lifestyle | OPEN | 1.63 |
| Design Affinity | PREMIUM | 1.63 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 22.5% |
| Japan | 18.1% |
| Poland | 12.6% |
See Post-rock audiences in other countries
More Musical genre audiences in United States
- Rock music (108,887,607)
- Pop music (94,089,986)
- Hip hop music (93,915,196)
- Rhythm and blues music (83,645,489)
- Popular music (76,331,778)
Frequently asked questions
How many fans does Post-rock have in United States?
Post-rock has an estimated audience of 451,509 people in United States, concentrated in California and Texas.
What is the gender split and age of Post-rock fans?
42.6% of Post-rock fans are female, 57.4% are male, with an average age of 40.3 years.
Which brands do Post-rock fans like most?
Post-rock fans show strongest brand affinity for Beetlejuice (13.38×), Autism Awareness (19.03×), and Ozzy Osbourne (18.72×) over the country average.
Where do Post-rock fans live in United States?
Post-rock fans in United States are most concentrated in California (reach 56,091), Texas (reach 31,594), and New York (reach 26,560). These three regions account for the largest share of the active audience.
What other brands do Post-rock fans also like?
Beyond Post-rock itself, the audience over-indexes on Autism Awareness (19.03×), Ozzy Osbourne (18.72×), Chester Bennington (35.03×), and Diabetes mellitus awareness (12.48×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Post-rock. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.