Plug (jewellery) Audience in United States

Plug (jewellery) logo

Plug (jewellery) has an estimated audience of 340,320 people in United States. 76.7% are female, 23.3% are male, average age 26.4. Top regions: California, Texas, New York. Top brand affinities: Dog breed, UK garage, 3D printing, Home construction, Combat sport.

The average Plug (jewellery) fan in United States is 26.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Dog breed, UK garage, 3D printing, with strongest over-indexing on Dog breed (3.5× the country average). Demographically, the Plug (jewellery) audience skews more female with an average age of 26.4, and over-indexes on personality traits such as Extroversion, Mindfulness. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Topic

Demographics of Plug (jewellery) fans

Demographic split for Plug (jewellery) audience in United States
MetricValue
Female76.7%
Male23.3%
Average age26.4
Estimated audience size340,320

Audience persona

The typical Plug (jewellery) fan in United States is more female, around 26.4 years old, with strong Extroversion tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Plug (jewellery) in United States
RegionReachAffinity
California51,6171.38×
Texas40,3231.38×
New York28,5901.5×
Florida28,2831.23×
Illinois12,3781.09×
Georgia11,7071.12×
North Carolina10,8271.06×
Pennsylvania10,5800.92×
Ohio10,1790.97×
New Jersey9,9071.14×
Michigan9,2601.04×
Virginia8,7541.06×
Arizona7,8711.13×
Massachusetts7,5111.12×
South Carolina7,3881.44×
Washington7,0691.04×
Tennessee6,6360.97×
Maryland6,1421.05×
Indiana5,7920.93×
Alabama5,6231.18×
Wisconsin5,2801.03×
Missouri5,1230.93×
Louisiana4,6731.06×
Minnesota4,5900.94×
Colorado4,5810.85×
Oklahoma4,2541.13×
Kentucky3,9950.94×
Connecticut3,8041.11×
Oregon3,7220.95×
Nevada3,5341.07×
Utah3,0421×
Mississippi2,8851.03×
Arkansas2,6970.96×
Iowa2,6960.96×
Kansas2,4720.92×
New Mexico1,7061×
Nebraska1,3940.82×
Hawaii1,3820.94×
West Virginia1,3630.86×
Idaho1,3330.78×
Rhode Island1,2591.16×
New Hampshire1,0270.77×
Washington, District of Columbia9630.94×
Maine9320.76×
Delaware7790.83×
Alaska7210.99×
Montana6270.66×
South Dakota5640.72×
North Dakota5350.77×
Vermont3900.65×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Plug (jewellery) audience
BrandAffinityCategory
Dog breed3.5×Pets & Animals
UK garage14.08×Music & Radio
3D printing5.29×Technology & Electronics
Home construction2.15×Home & Garden
Combat sport1.93×Sports
Product design2.26×Business & Career
Collectable1.64×Kids & Family
Winemaking4.37×Food & Beverages
Isometric exercise7.97×Sports
Racing2.35×Cars & Mobility
Bank account2.15×Business & Career
Pro-Ject2.79×Music & Radio
Saving1.87×Business & Career
Perris, California12.55×Travel & Leisure
Stamp collecting2.71×Home & Garden
David Yurman1.7×Fashion & Accessoires
Emilio Estefan7.9×Music & Radio
Fox & Friends2.69×Movies & TV
IS (Infinite Stratos)1.97×Literature
Paul Dano2.35×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Plug (jewellery) audience
TraitClusterScore
ExtroversionTHRILL4
MindfulnessBALANCE2.19
Early Adopter MentalityPOWER1.6
Urban LifestyleOPEN1.5
TraditionCONSERVATISM1.49
LGBTQ+ IdentityOPEN1.44

Worldwide distribution

Worldwide audience distribution share by country for Plug (jewellery)
CountryShare
United States17.0%
Netherlands10.2%
Oman7.0%

See Plug (jewellery) audiences in other countries

More Fashion & Accessoires audiences in United States

Frequently asked questions

How many fans does Plug (jewellery) have in United States?

Plug (jewellery) has an estimated audience of 340,320 people in United States, concentrated in California and Texas.

What is the gender split and age of Plug (jewellery) fans?

76.7% of Plug (jewellery) fans are female, 23.3% are male, with an average age of 26.4 years.

Which brands do Plug (jewellery) fans like most?

Plug (jewellery) fans show strongest brand affinity for Dog breed (3.5×), UK garage (14.08×), and 3D printing (5.29×) over the country average.

Where do Plug (jewellery) fans live in United States?

Plug (jewellery) fans in United States are most concentrated in California (reach 51,617), Texas (reach 40,323), and New York (reach 28,590). These three regions account for the largest share of the active audience.

What other brands do Plug (jewellery) fans also like?

Beyond Plug (jewellery) itself, the audience over-indexes on UK garage (14.08×), 3D printing (5.29×), Home construction (2.15×), and Combat sport (1.93×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Plug (jewellery). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.